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Business Development & Best Practices Archive


Steer Clients Away from Urban Real Estate Myths

Spanning the years of my experiences with sellers and buyers I have heard common misconceptions that are repeated in every sector of the country. These statements of “fact” are understandable but do not hold true. I do understand why they are ...


5 Key Leverage Points to Increase Real Estate

As a real estate professional, finding key leverage points within your business is important to effecting positive change. As the industry continues to evolve, so must our skills and sales strategy. ...


Real Estate Best Practice: Policies and Procedures for Handling Multiple Offers

The residential real estate markets of 2013 are churning a lot of emotions for home buyers and sellers alike. Whether a buyer loses a house in a multiple offer situation or a seller loses the highest or best offer due to a buyer withdrawing, the emotional fury is unpleasant and ...


Tales from Downturn Abbey: How the Slump Turned Out to Be the Best Thing that Could Have Happened for a Determined Colorado Company

It could have been a disaster. ...


Getting the Outdoors Ready for a Summer Showing

While spring may be the hottest selling season, summer gives you an additional opportunity to wow buyers: outdoor staging. ...


Coldwell Banker Real Estate Announces Top Booming Suburbs in Best Places to Live Ranking

Cottage Lake, Wash., is one of four Seattle suburbs to lead the Coldwell Banker Real Estate “Top Booming Suburbs in America” survey — the final installment of the Coldwell Banker® Best Places to Live series. The “Booming Suburbs” ranking rated 1,500 communities based on increased year-over-year levels in ...


Pocket Listings: Do the Risks Outweigh the Benefits?

A pocket listing is one which is held by the listing agent, and not advertised through public channels such as the MLS. While they are more frequently found in commercial transactions (some brokerages specifically advertise for principals only on Loopnet or ...


10 Reasons Why Real Estate Professionals Should Be on Google+

Google+ continues to establish itself as one of the top social media platforms, especially in the world of real estate. In fact, according to Forbes magazine, Google+ is the second largest social network with 343 million active users. While ...


Rising Home Prices, Increasing Equity Spark Move-up Sales

This week’s breaking news regarding the significant jump in April home prices - posting record monthly growth and the fastest year-over-year growth in seven years - is just the latest in a series of statistics confirming that the real estate ...


Staying Connected When the Office Has Wheels

How do you manage a business when most of your business takes place outside of the office? For many real estate professionals, their car serves as their office. The daily functions required to run a business, including client communication and job planning, take place outside their office. Real estate professionals ...


Weekly Video Tip: Making Videos…on Your Phone

Today we're going to talk about making videos for your business using the camera that's probably in your pocket at this very moment - you guessed it, your cell phone! ...


6 Unique Wants of Younger Buyers

We already know that today's breed of buyers is unlike the generation that came before. Tech savvy and always on the go, Millennial buyers—a blanket term that includes Gen Y and the Echoboomers—have different expectations when it comes to buying a ...


Save On Professional Hosted E-Mail Services from Rackspace

NAR PULSE—Free email accounts for business email needs may save on costs, however the impact can be costly to your reputation, security and productivity. Rackspace, a new NAR REALTOR Benefits® partner, offers NAR members a unique suite of professional hosted email services at a 10 percent discount off monthly service ...


Taking a Midyear Agent Pulse

As all reports are indicating, the housing market appears to be in full recovery, with all the metrics pointing clearly in the right direction. Pending sales are climbing, sales of existing homes are rising and on pace to surpass five million units by the end of the year. The new-home ...


Success Strategies for Attracting Next Gen Consumers and Agents

One of the top challenges brokers face today is attracting next gen consumers and agents. Brokers need to grasp expectations for both groups while balancing needs of their established ranks. ...


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