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Business Development & Best Practices Archive


How Real Estate Agents Can Stay One Step Ahead in a Rapidly Changing Industry

The following Ask the Experts Q & A features advice from Doug Breaker, the president and CEO of Homefinder.com. ...


How to Maximize Your Real Estate Business during National Homeownership Month

Education. Guidance. Support. ...


New Safety Article: Key Component for Safety Toolbox

NAR PULSE—Learn if something important is missing from your safety "toolbox." Safety expert Tracey Hawkins, aka "the Safety Lady," helps REALTORS® recognize that small inner voice, your gut, and how to turn it into one of your best kept weapons against violence. New articles will be posted now ...


Ask the Experts: Staying one Step Ahead

The following Ask the Experts Q & A features advice from Doug Breaker, the president and CEO of Homefinder.com. ...


NAR’s Broker Tip of the Month: Go beyond the Listing in Social Media – Ask

Do you hear it? It’s the dust settling on five years of social media hype and shiny object syndrome. Your listing in neither Facebook or Twitter or Linkedin is a magic marketing bullet, and (sorry) there will forever be a fantastic new app/social network/thingy to slap your brand on, see: ...


Why Social Media Isn’t Working for Your Business (and How to Fix It)

Social media has increased the expectation among consumers that your real estate business will have a credible online presence. Consumers actively using the Internet for their real estate search are making assumptions with the click of a mouse. ...


5 Ways to Make Your Real Estate Pinterest Page Work for You

If you’ve considered jumping on the Pinterest bandwagon, wait no more. Although Facebook is still the leading social media network with 67 percent of American Internet users, Pinterest is currently in third – and climbing. Users spend on average, an hour ...


Does Your Leadership Measure Up? Business Expert Identifies Benefits, Pitfalls of 3 Leadership Styles

The top five leaders most admired by the world’s business executives are Winston Churchill, Steve Jobs, Mahatma Gandhi, Nelson Mandela and Jack Welch – in that order, according to the 2013 Global CEO Survey conducted by PwC. ...


Don’t Turn Your Back on Your Business; Burn Your Boat!

I believe that the great NFL Hall of Fame coach, Vince Lombardi, had it right when he said, "The quality of a person's life is in direct proportion to their commitment to excellence, regardless of their chosen field of endeavor." Do you agree with Coach Lombardi, or are you the ...


Facebook…or Face Time? Why Business Relationships Take More On-Screen Connections

It’s official: Email, texting, and social media are no longer just helpful supplemental business tools. They’ve taken over the whole game. Yes, technology has made many aspects of modern living more convenient and “connected,” but the pendulum has swung too far. Now, people are reluctant to do something as simple ...


The Summertime Tune-up: Seven Reasons to Perform a Half-Year Review

Summertime and the livin’ is easy…or so the song goes. But as the days grow longer and warmer, small business owners might want to be careful about taking it too easy during June, July, and August. The reality, says successful entrepreneur and author Bill McBean, is that the season is ...


Starting Conversations, Building Relationships

What's the next hot trend in real estate? According to Wendy Harris of Team Harris Real Estate, the answer is property management. “ As real estate started to rebound, you had a lot of investors come into the market and buy. But investors like to buy, not manage,” says Harris. ...


The Great Debate

Since the dawn of the iPhone and its acclaimed App Store, the debate amongst marketers, IT professionals, providers and decision makers rages on: Does your brand need a mobile website or an app? The jury is still out, and seemingly, the best strategy at present is not one size fits ...


Winning in the Luxury Market: Do You Have What It Takes?

[caption id="attachment_79737" align="alignleft" width="265"] Snowmass, Colo.; $75,000,000 - Joshua & Co./Luxury Portfolio Intl. WEb ID: LIZV[/caption] ...


How Much Do You Want to Make? Reverse Calculator Determines Your Lead Generation Needs

Virtually every real estate professional has some idea of how much commission income they would like to earn annually. Unfortunately, few REALTORS® know exactly how many leads they need to generate in order to actually attain their desired income levels. ...


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