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Business Development & Best Practices Archive


3 Tips to Ignite Your Recruiting Efforts in the New Year

A successful company relies heavily on the competence and effectiveness of its people. As an owner or manager hiring the right people falls squarely on your shoulders. Unfortunately for most, sifting through resumes, scheduling interviews and working to ...


Staying on Our Toes in 2013

Over the course of my career, I’ve learned that we need to continually ask ourselves: What can I do better in the future? In the wake of a successful year, or a less-than-stellar period, you can’t rest on your laurels. The market is changing; our customers are changing; and we, ...


Make 2013 the Year of Partnership

Welcome, 2013! For those of us in real estate, it’s refreshing to see so many positive market indicators after a couple years of facing down challenging conditions. As a nation and in my hometown of Chicago, the real estate recovery seems on track. ...


Marketing Strategies: 5 Things You Need for a Break-Out Year

Let me ask you a couple questions: ...


Home-Selling Strategies: Going Mobile

For a career that requires constant adapting, traveling, meetings and research, mobile technology has become critical for real estate professionals everywhere. But it’s how you use it that determines whether or not this technology can help you succeed at what you do. ...


Your New Part-Time Profession: Content Marketer

Are you aware you got promoted this year? ...


Weekly Video Tip: Editing Techniques-Fade In/Out

You guys are obviously complete video pros by now, right? No? OK, well we’ve still got some simple tips for your toolbox and today we’re going to dig into a very common editing transition that you’ll no doubt be using quite a bit: the fade. ...


Ramping up Data Privacy and Security

From Social Security numbers to credit card information, as the amount of data a brokerage generates and collects increases, so does the organizational risk of data breaches. ...


MVP: Earn Social Media Blogging Guide

NAR PULSE - Log in to the REALTOR® Content Resource between January 1-15 and earn a “Social Media for REALTORS®: Blogging” Download. The REALTOR® Content Resource is an online tool from NAR offering free ready-to-go, themed article bundles on topics like home improvement, maintenance, insurance, and more. Thanks to the ...


NAR’s 2012 Political Advocacy Accomplishments Mean Business for REALTORS®

The National Association of REALTORS® (NAR) actively protects the interests of its more than one million members daily as it advocates for federal policy and state and local regulatory initiatives. During the 112th Congress, the REALTOR® legislative and regulatory agenda focused ...


The Mobile Consumer: Remapping the Pathway to Purchase

The mobile device has created a new breed of consumer: The Mobile Consumer. We have not seen this type of change in human behavior since the advent of the automobile. While the world-wide-web changed consumer behavior, it did not change human behavior the way mobile has. As a society, we ...


CFPB Unveils Ambitious Strategic Plan

The Consumer Financial Protection Bureau (the Bureau) unveiled its strategic plan for 2013-2018 this past fall. CFPB has an ambitious agenda, including finalizing and implementing numerous regulations affecting the housing industries. NAR supports the Bureau’s efforts to educate and protect consumers, particularly with regard to mortgage credit transactions. NAR pioneered ...


Become a Confident, Knowledgeable Short Sale Agent

REOs are not as prevalent as they once were due to the increasing popularity of short sales. With the inventory of traditional sales much lower than it has been in the past, short sales are here to stay. ...


You’re in Real Estate…Are You Keeping It ‘Real?’

My friend CJ says that until the recent political season, the only people she ever “unfriended” on Facebook were real estate people. And she’s in real estate! ...


Weekly Video Tip: Old Movie Editing Technique

Until now, our mantra has been “Don’t overdo it. A little bit goes a long way. Use these effects sparingly.” Well, sometimes it’s ok to dump the whole bottle of seasoning on that steak and just enjoy it for what it is...an unhealthy meal that tastes absolutely delicious! Such is ...