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Expand Your Education with These Courses from
A Consumer Advocate Approach to Real Estate & Mortgages: Courses 1 & 2.
Accredited Buyer’s Representative.
Bundle 1: CIPS Core Course (US Version).
Customer Relationship Building: Skills for Sales Success: Part Seven.
A Consumer Advocate Approach to Real Estate: Course 1.

Business Development & Best Practices Archive


Your New Part-Time Profession: Content Marketer

Are you aware you got promoted this year? ...


Weekly Video Tip: Editing Techniques-Fade In/Out

You guys are obviously complete video pros by now, right? No? OK, well we’ve still got some simple tips for your toolbox and today we’re going to dig into a very common editing transition that you’ll no doubt be using quite a bit: the fade. ...


Ramping up Data Privacy and Security

From Social Security numbers to credit card information, as the amount of data a brokerage generates and collects increases, so does the organizational risk of data breaches. ...


MVP: Earn Social Media Blogging Guide

NAR PULSE - Log in to the REALTOR® Content Resource between January 1-15 and earn a “Social Media for REALTORS®: Blogging” Download. The REALTOR® Content Resource is an online tool from NAR offering free ready-to-go, themed article bundles on topics like home improvement, maintenance, insurance, and more. Thanks to the ...


NAR’s 2012 Political Advocacy Accomplishments Mean Business for REALTORS®

The National Association of REALTORS® (NAR) actively protects the interests of its more than one million members daily as it advocates for federal policy and state and local regulatory initiatives. During the 112th Congress, the REALTOR® legislative and regulatory agenda focused ...


The Mobile Consumer: Remapping the Pathway to Purchase

The mobile device has created a new breed of consumer: The Mobile Consumer. We have not seen this type of change in human behavior since the advent of the automobile. While the world-wide-web changed consumer behavior, it did not change human behavior the way mobile has. As a society, we ...


CFPB Unveils Ambitious Strategic Plan

The Consumer Financial Protection Bureau (the Bureau) unveiled its strategic plan for 2013-2018 this past fall. CFPB has an ambitious agenda, including finalizing and implementing numerous regulations affecting the housing industries. NAR supports the Bureau’s efforts to educate and protect consumers, particularly with regard to mortgage credit transactions. NAR pioneered ...


Become a Confident, Knowledgeable Short Sale Agent

REOs are not as prevalent as they once were due to the increasing popularity of short sales. With the inventory of traditional sales much lower than it has been in the past, short sales are here to stay. ...


You’re in Real Estate…Are You Keeping It ‘Real?’

My friend CJ says that until the recent political season, the only people she ever “unfriended” on Facebook were real estate people. And she’s in real estate! ...


Weekly Video Tip: Old Movie Editing Technique

Until now, our mantra has been “Don’t overdo it. A little bit goes a long way. Use these effects sparingly.” Well, sometimes it’s ok to dump the whole bottle of seasoning on that steak and just enjoy it for what it is...an unhealthy meal that tastes absolutely delicious! Such is ...


Getting your Website in Lead Generation Mode

The secret to web marketing success is understanding that it’s a blend of website strategy, offline marketing and your social media. Here are 10 steps to make sure you do just that. ...


Power Questions to Utilize at Your Office Holiday Party

It’s that very special time of the year when many Americans are receiving invitations to their annual office holiday party. If you’re one of them, you’ll probably look forward to the event with great excitement—until you start to recall the blunders ...


It’s Write a Business Plan Month: How to Include Your Marketing Strategy

December is National Write a Business Plan Month - so designated to encourage unhappy employees to become their own satisfied bosses. Whether your goal is to own your own business, become a consultant, a speaker or an author, you'll need to start with a business plan. ...


Brokers, Have You Married Your Offline Brand with Your Online Presence?

Nationwide, brokers are struggling to combine their traditional operating model with the new, fast-paced online environment where agents and consumers live. Despite our rapidly evolving online culture, most real estate brokerages remain offline. I would argue it’s mainly because brokers and ...


Earn a Reward Equal to Your National Dues from Your Credit Union

NAR PULSE—Learn how the Three Rs of Banking can equal $120 for you. From now through February 28, simply start a relationship with REALTORS® Federal Credit Union, a Division of Northwest Federal Credit Union, use their checking and online banking services and the amount of your 2013 NATIONAL ASSOCIATION OF ...