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Business Development & Best Practices Archive


Great Customer Service: Techniques that Make You Unforgettable

As part of its ongoing Beta Brokerage project, Better Homes and Gardens® Real Estate invites you to join its next Beta Broker Hangout on Google+. ...


Weekly Video Tip: How to Perfect Outdoor Lighting

Today I'm going to brighten your day with some Outdoor Lighting skills! ...


Real Estate’s New Investors: Friend or Foe?

Clearly, investors have played a critical role in the housing market’s climb back from the brink. However, institutional investors are rapidly becoming a force to be reckoned with in the single-family housing market, leaving many wondering if this is good or bad for the recovery and the industry’s future. This ...


Setting a Higher Standard for Service

When it comes to great service, today’s customers don’t always know how to define it, but they definitely “know it when they see it.” Unfortunately, too many consumers have become accustomed to substandard service and are literally ...


Do’s and Don’ts of Powerful Listing Presentations

As today’s real estate industry continues to become more cut-throat, real estate professionals are re-evaluating their marketing tactics to set themselves apart from the competition. Let’s face it; a buyer or seller’s first impression of you weighs heavily on their decision ...


Ask the Expert: Prepping Baby Boomers for Market

Today's “Ask the Expert” column features Matt Vernon, the Home Loans Sales Executive for Bank of America. ...


Top 5 Tips for Choosing a Virtual Office Location

Need tips on choosing a virtual office location? Long gone are the days when brick-and-mortar offices were the only options around. Virtual offices are increasingly popular because of their convenience and practicality factors. ...


Fill Your Fall Business Pipeline: Learn How Pop-a-Note Can Help on Webinar Thursday

Learn how to use RISMedia's “Pop-a-Note” system to build relationships and stay in touch with fun and interesting facts! ...


Regional Tactics for Real Estate Success

While national real estate reports point to increasing home prices and inventory shortages, the regional scenario varies greatly and often follows its own unique path toward recovery. Leading brokers from the country’s key regions will discuss the specific dynamics of their respective markets—and their in-the-trenches strategies for increasing business—at ...


Focusing on First-Time Buyer and Seller Needs Boosts Competition among Real Estate Companies

The housing market is abuzz with activity this summer, as sellers attempt to unload homes onto the market as their values rise and buyers compete for affordable pricing while mortgage rates are still low. Given the level of activity among market ...


The Single-Office Entrepreneur

Realtor.com® designs programs to help brokers manage their listings and to provide branding and lead generation for all their agents and properties on the site. While this is true for large brokers, realtor.com® also has a dedicated team focused on brokerages ...


Top 4 Ways to Capture Mobile Business

Successfully connecting with your target audience is the best way to drive traffic back to your website. While this may seem like a “no-brainer,” you must always be on the lookout for emerging new trends and tactics to enhance your marketing ...


How to Address Disengagement at the Office

An alarming Gallup poll published earlier this year is still sending shockwaves throughout the business community: Most American workers either hate their jobs or don’t care one way or the other about them. ...


Weekly Video Tip: How to Blur Faces in Adobe Premiere

Today, you're going to learn an advanced editing technique that will help your business videos: how to blur people's faces! ...


Ask the Expert: What Are the Benefits of Selling Online?

Today's “Ask the Expert” column features Eric Eckardt, Vice President, Direct to Broker for Hubzu. ...


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