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Business Development & Best Practices Archive


Visual Storytelling in a Snap! Win Big with Instagram

There’s a certain thrill people get when offered a chance to win a prize. Whether it’s the excitement of scratching off a lottery ticket, the anticipation of waiting for that last Bingo number to be called or the hope that your raffle ...


The Mobile Consumer and the Right Response to Responsive Design, Part II

What You Need to Know about Mobile SEO…and Why It’s Not the Opportunity to Focus On ...


Real Estate and Washington: You Should Have Seen What They Wanted to Do

This column is brought to you by the NAR Real Estate Services group. ...


4 Steps to More Interesting Photos

I feel bad for professional photographers who have to stand by and watch as we amateurs get access to apps that provide a whole assortment of photo editing tools that, until recently, were only found in darkrooms. Suddenly, everyone is a photographer with the ability to take fantastic pictures, in ...


Trulia to Present 2013 ‘Tech Titan’ Award at RISMedia’s Power Broker Event

In recognition of an exceptional drive and commitment to stay ahead of the curve on important technologies impacting the real estate business, RISMedia and Trulia will present a member of the brokerage community with the Real Estate “Tech Titan” award on ...


Terrie Suit Named to Head State Realtors®’ Association

(MCT)—Terrie Suit, Virginia’s first secretary of Veterans Affairs and Homeland Security, will become chief executive officer of the Virginia Association of Realtors, a 29,000-member trade organization based in Henrico County. ...


Then and Now: A Decade of Technology in Real Estate

More buyers than ever are taking advantage of the latest technology and online tools to search for a place to call home. As a result, REALTORS® are leveraging new technologies to better assist their more tech savvy clients. A 10-year history of ...


The Agent Funnel: Recruiting Tomorrow’s Agent with Today’s Technology

When I was a young boy I learned how to fish by baiting a hook and dropping the line in the water, and then patiently wait for the fish to come to me. ...


Is Your Social Media Policy Valid?

Costco recently had their social media policy invalidated by the National Labor Relations Board (NLRB). ...


How Regional Real Estate Leaders are Capturing Business in the Recovery

Nationally speaking, the real estate recovery has taken a firm hold, to the point of inventory shortages and bidding wars in many locations across the country. However, regional scenarios vary greatly, demonstrating unique market trends that must be tapped in order to ...


4 Tips to Use Mobile Technology to Market to Sellers

The September housing market inventory was up roughly 20% in comparison to numbers from last year at the time. ...


Visual Storytelling: Illustrious Tactics to Engage Your Audience on Facebook

They say a picture is worth a thousand words, so imagine the possibilities that an entire visual narrative can express. That’s why a real estate broker who engages in visual storytelling—especially when on Facebook—will see the impact that imagery has on alluring ...


The Office within the Office

In the past few weeks I have met with a variety of top agents who are successfully closing Internet leads they received from realtor.com® as well as Tigerlead. Here is what I have learned about some of the new up-and-coming superstars in ...


Why Build a Personal Brand?

As the market rebounds, so does the abundance of real estate professionals. So how do you set yourself apart? In this competitive marketplace, it’s the agents with the strongest personal brands who stand out and drive their business to the next level. ...


3 Tips for Firing Up Your Workplace

How many employees roll their eyes during meetings to discuss new initiatives? ...


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