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Expand Your Education with These Courses from
Time Management: Skills for Sales Success: Part Two.
Business Creation - Prospecting: Skills for Sales Success: Part Three.
Territory Management: Skills for Sales Success: Part Eight.
Bundle 3: CIPS Institute (Non-US Version).
Bundle 3: CIPS Institute (US Version).

Business Development & Best Practices Archive


The Most Rewarding Marketing Mistake I Ever Made


Recently, a colleague asked me, “What was the most rewarding mistake you ever made in business?” ...


Social Security: Guarding Your Reputation Online

As you may already know, September is REALTOR® Safety Month. But hopefully, safety is not something you think about only once a year. Whether at a showing, in the office, meeting a client, or online, you and your agents should always keep ...


Converting Leads into Clients More Successfully

How do you convert your leads into clients? According to Lisa Gartman, a REALTOR® with Better Homes and Gardens Real Estate Leading Edge Properties in Petaluma, Calif, responding quickly is the name of the game. “More importantly,” Gartman notes, “you have to be able to provide relevant information.” Read on ...


Help On-the-Fence Buyers Do the Rent-vs.-Buy Math

We all know that the benefits of homeownership outweigh renting in the long run. But in many U.S. cities, that’s the case even with shorter time frames. And we can do a better job of helping people realize that. ...


The 5 C’s for Building a Successful Business

Small businesses have made a huge recovery since the economic crash in 2008 and that’s good news for all of us. Since we account for 63 percent of new jobs, our success puts people back to work. That, in turn, helps us even more—people with paychecks buy stuff! ...


4 Questions to Ask When Choosing Your Team Leaders

As a broker you may have faced this dilemma: whether to allow associates to build their own teams. So often the lines between team leader and owner get blurred, with team leaders (and even associates) forgetting their roles within the company. ...


The 5 C’s for Building a Successful Business

Small businesses have made a huge recovery since the economic crash in 2008 and that’s good news for all of us. Since we account for 63 percent of new jobs, our success puts people back to work. That, in turn, helps us even more—people with paychecks buy stuff! ...


Business Blogs That Work: Eight Tips for Building a Successful One

These days, it seems business blogs are everywhere. And why not? They’re simple to set up, and they’re a great way to promote your products and services. But here’s the real question: Do they get results? ...


Using Personal Growth to Stay Ahead of the Game

The ever-changing world of real estate can be a daunting industry. The best advice for up-and-comers, according to John Bolos,Broker/Owner of CENTURY 21 J. Bolos in Columbia, S.C., is to be persistent. “If you are willing to learn and grow, there’s a solid chance you will see the fruits of ...


Attend Broker Programming at the REALTORS® Conference & Expo

NAR PULSE—Join 17,000 of your colleagues in New Orleans, Louisiana, November 7-10 for four days of fun at the REALTORS® Conference & Expo. The conference features 100 education sessions, 400 exhibitors and events like the General Session with Captain Mark Kelly and ...


Basic Training: Solid to the Core

Many of our clients grow their businesses to the place where adding more team members is the next natural step. First they may add an assistant, then a buyer’s agent or two, a transaction coordinator, an inside salesperson, a listing partner and so on. As that growth happens, the question, ...


The NAR Power Broker Roundtable: ‘Coming Soon’ and ‘Pocket Listings:’ Are They Right on Any Level?

The Power Broker Roundtable is brought to you by the National Association of REALTORS® and Steve A. Brown, NAR’s Liaison for Large Residential Firms Relations. Watch for this column each month, where we address broker issues, concerns and milestones. ...


Placing Importance on the Customer Experience and Giving Back to Community

Winning customer service extends far past the office. In the following interview, Pat Shea, the President/COO of Lyon Real Estate, a member of Leading Real Estate Companies of the World® in Sacramento, Calif, dishes out his top tips for excellent customer service, connecting with the community, and more. ...


Online Tenant Screening: A Recipe for Success

For busy landlords and property management companies alike, screening prospective tenants can feel like a full-time job. Just ask Lori Berry, rental manager at El Matador Management Company in Fort Walton Beach, Fla. Tasked with managing 108 units that range in size from studios to one- and two-bedroom spaces, Berry ...


Recruiting Panel at RISMedia’s CEO Exchange Helps You Arm Your Forces

In order for your brokerage to succeed in today's competitive real estate market, it's important to have the right team on board. This is where recruiting comes in. At RISMedia's upcoming CEO Exchange, you will learn not only how to recruit top ...


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