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Business Development & Best Practices Archive


Now Is the Time to Plan for 2015

When is the best time to build your business plan for the upcoming year? Many agents set aside time in December or January to do this critical task. But the problem with waiting until January is that if you begin your planning then, ...


The Importance of Giving Back

A real estate business should not only be about moving forward; it's also important to give back. In the following interview, James R. Imhoff, chairman and CEO of First Weber Group, talks about standing out by giving back, as well as several other real estate best practices. ...


How to Improve Your Company’s Mood

Is your company in a bad mood? The signs aren’t always overt. People aren’t biting each other’s heads off or glaring sullenly across the conference table. (That’s home, not work!) Instead, it feels like everyone is just…coasting. Rather than digging for solutions, ...


Increasing National and International Exposure through Strategic Affiliations

There is no one essential element for real estate success. Everyone seems to have their own recipe. However, according to Shell Solomon, the Broker/Owner with CENTURY 21 Solomon Properties in Tybee Island, Ga., growth and reach are important tools of a successful ...


Power Teams: The Sokoler-Medley Team—Finding Your Inner Real Estate Bulldog to Be the Best in Show

After working as a TV reporter across the country for more than 20 years, Bob Sokoler and his wife Norine settled in Louisville, Ky., and transitioned to a career in real estate. Since then, the Sokoler-Medley team has ranked number one for volume ...


Claim Your .REALTOR Domain on October 23

The National Association of REALTORS® (NAR) is pleased to announce that on October 23, 2014 at 11:00 a.m. EDT, NAR members can claim their .REALTOR top-level domain. With a .REALTOR domain, members can instantly communicate to consumers their status as a REALTOR® in their website address, which strengthens their connection ...


Staying Relevant and Being Useful when It Counts

Today’s consumers—your potential clients—are bombarded with sales messages and requests to like, follow, comment and click across the Internet. The resulting cacophony creates confusion, discord and stress. You as a real estate professional can quell this abundance of noise in a very simple ...


Play to Win: Developing, Managing and Recruiting Today’s Agent Teams

Editor’s Note: This topic will be discussed by industry leaders Oct. 28 in a FREE webinar hosted by RISMedia as the first of its new “Power Broker Webinar Series,” sponsored by Bank of America Home Loans. ...


Safety Tips Every Real Estate Agent Needs to Know

While 90 percent of home buyers search online during their home buying process*, nothing replaces the experience of an open house or a showing. Selling the home is the ultimate goal, but your own safety should be your primary focus when meeting with these potential buyers. Below are six ...


Speaker Spotlight: Matt Widdows to Be Featured Panelist at RISMedia’s Power Broker Forum

Attendees at this year’s NAR Annual Conference and Expo will have a special opportunity to hear several of the nation’s most successful industry leaders break down their strategies for success at RISMedia’s 19th annual Power Broker Forum, titled, “Power Broker Strategies for Enhancing the Consumer Experience.” ...


What Social Media Platforms Are Best for Your Real Estate Business? Part Two.

Last week, we took a look at a few of the most popular social media sites you can use to help build your business. Now we're going to look into four more social networks and see what they can do for ...


5 Ways to Nail Brand Consistency Online

Of the Realtors® who use social media for their real estate business, 70 percent use it to build relationships and 64 percent use it for visibility, exposure and marketing (2013-2014 REALTOR® Technology Survey). When it comes to building and maintaining your ...


Obtaining Listings through Repeat, Referral Business

After a quarter century of successfully marketing real estate in the greater Pittsburgh area, Coldwell Banker’s Georgie Smigel knows a few things that keep driving her leading position in the market. ...


Agent Advice: Working from Home Sweet Home

One of the marvels of the mobile age is that real estate agents and brokers can now work from practically anywhere. In many cases, modern technology makes it possible for you to work just as efficiently from home as you ...


Competence. Exclusivity. Passion: Why These Real Estate Innovators Chose Engel & Völkers to Maximize Their Business

While every real estate brand has certain assets that set them apart, Engel & Völkers just might have cornered the market on differentiation. For starters, founded in 1977 in Hamburg, Germany, the premium real estate franchise is still actively led by its namesake, ...


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