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Expand Your Education with These Courses from
Business Creation – Prospecting: Skills for Sales Success: Part Three.
Customer Relationship Building: Skills for Sales Success: Part Seven.
The Psychology of Consultative Selling: Skills for Sales Success: Part Four.
Bundle 2: CIPS Elective Courses (Non-US Version).
Negotiating Skills: Skills for Sales Success: Part Six.

Business Development & Best Practices Archive


Power Broker Survey Deadline Extended to 2/24

There is still time to be among the hundreds of U.S. brokerage firms that have already responded to RISMedia’s 26th Annual Power Broker Survey. RISMedia announced this morning that today's original survey deadline has been extended until Monday, February 24. If you ...


Doing vs. Dazzling

There aren’t enough hours in the day and very few of us have stunt doubles, but there are several things you can do for your clients that require just a bit more time and effort—niceties that make the difference between doing your job and dazzling your clients. Naturally, it’s easier ...


NAR’s Broker Tip of the Month: Gain an Edge with NAR’s Commercial Connections Podcasts

In the fast paced world of commercial real estate it is necessary to stay educated and informed. ...


Home Protection Plans: More Value, More Security

It happens more than you’d think. A deal is in the process of being finalized when something goes wrong in the home. Maybe it’s a problem with the plumbing or electrical system, or maybe it’s a dreaded furnace replacement. An unfortunate issue like this could bring tension and further negotiation ...


Perfect Execution of the Basic Fundamentals

I learned a long time ago that success is neither magical nor mysterious; rather, it’s the perfect execution of the basic fundamentals. ...


Lessons from a Real Estate Entrepreneur: Personalizing the Customer Experience

The real estate industry has long been an entrepreneur’s playground. Knowing how to get started and acquiring the needed skills to start your own business are essential, but the basics will only take you so far. If you want to maximize your rate of success, you need to be able ...


Getting to the Heart of Social Strategies

Search engines and social media sites handle billions of queries each day, and many of those are people who are looking to buy or sell a home, entering related terms in an attempt to find the agent and property that matches their ...


Make Your Content Experience Work for Your Future Buyer

It has been encouraging to see a growing crop of real estate brands serving consumers with the information they need to answer their buying questions: What is the area like? Are home values growing? Which school will my daughters attend if we ...


6 Tips for Making the Most Out of Trade Shows and Conferences

As winter blooms into spring, conferences and industry events pick up and stay strong until the fall. Industry events can either be small, intimate, and local, or they can be huge, international events. We’ve developed 6 tips to help you make the ...


2014 NAR Member Orientation Video and Materials Available

NAR PULSE—NAR’s 2014 Member Orientation Materials are now available for use by brokerages. NAR offers resources and tools to help brokers welcome new agents into the REALTOR® family, and its wealth of benefits and resources. Included is the new 2014 video about ...


Winning Listings in Today’s Competitive Market

Staying ahead in today’s highly competitive real estate market is the name of the game. And for Scott Wilkinson, president of Wilkinson & Associates ERA Powered in Charlotte, N.C, partnering with Homes.com has been a key differentiator when it comes to generating quality leads, securing listings and drawing as much ...


Working with Millennial Home Buyers, Part 1

In a recent piece published by RISMedia, Generation Next, Sherry Chris—president and CEO of Better Homes and Gardens Real Estate—explores the Millennial generation, and our findings on who they are, what they want, and what they’re looking for in a real ...


How to Make Every Meeting Worthwhile

As real estate brokers and managers continue to look for new ways to revitalize their teams and increase their bottom line in 2014, one renowned authority firmly believes that the best place to motivate agents and clarify expectations is in sales meetings. ...


Seeing Is Believing with Instagram

The importance of visual content is increasing every day. The purpose of posting beautiful photos is to connect with people, not necessarily to show that you are the best real estate agent. ...


Partnering with Brokers and MLSs to Tackle the Data Challenge

I spend a lot of my time meeting with our customers, speaking at panels, and talking to influencers in the industry. Whether it’s online or in person, data accuracy is top of mind for our partners who are concerned not only about selling their homes as quickly as possible, but ...