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Business Development & Best Practices Archive


Essentialism for Real Estate Pros

Success allows for opportunity and access. But oftentimes, the success we desire can actually derail us. Think back to when you first began your real estate career. Like most of us who started out, you probably didn’t have a lot of money, but ...


Three ‘Be’s’ for Connecting with More Clients

Whether it’s plastering photos of yourself on billboards, helping out at local charity events or even sponsoring a little league team, each agent has their own secret for connecting with clients. The key to creating a connection with new clients is to find ...


The .REALTOR Domain: Why It Really Does Matter

Last month at the REALTORS® Legislative Meetings & Trade Expo, NAR made the .REALTOR domain available to local and state REALTOR® associations as well as brokerages in the U.S. and Canada. This move followed the domain’s launch to NAR members this past October. ...


Money Doesn’t Always Talk Loudest when Selling Your Home

America has entered a new era of home selling. A survey of home sellers by Coldwell Banker Real Estate LLC found that since 2014, more than one in four sellers nationally sold their home in less than two weeks. Yet despite a preponderance of multiple bids and offers above asking price, ...


The Right Leads Plus the Right Strategy Equals Big Success

The right equation of tools and time can harness major industry success. Read the following interview with Richard Tocado of the Tocado Realty Group to learn several winning real estate tips and tricks. ...


The Dirty Little Secret of Lead Generation for Real Estate

If you do a Google search for “lead generation for real estate,” guess how many results you’ll find? Over one million. You don’t have to be an industry expert to know that lead generation is a big deal. And some real estate agents ...


It Pays to Go the Extra Mile

The most successful companies and the highest paid salespeople place great value on developing lifetime relationships with their customers and actively look for opportunities to render service above and beyond their customers' expectations. In today's competitive marketplace, your customers are aggressively prospected and their loyalty cannot be taken for granted. Customer-focused ...


Are You Missing Opportunities with Foreign Buyers?

Recently, USA Today reported on the influx of foreign real estate buyers in Miami. Since I live in Miami I'm seeing this first hand. But it’s the same story in New York, Los Angeles, Houston, San Francisco, Vancouver, Toronto, ...


Five Reasons Why Most American Homes Will Go Solar

Solar power is finally entering the residential real estate mainstream in America after years in the wilderness. The heady growth conjures up images of solar rooftop panels sprouting up as a common sight from West Coast to East Coast and points ...


Leaving No Stone Unturned

To successfully close a real estate transaction, it's imperative you be thorough, diligent, and responsive. In the following interview, Cristina Carrion of Engel & Völkers New York City gives us a rundown on market trends, working with international clients, and remaining consistent and thorough. ...


New Disclosure Forms May Alter Contracts

Major changes are coming to real estate transactions. Starting on August 1, any transaction involving a mortgage will use the new disclosure forms created by the Consumer Financial Protection Bureau (CFPB). NAR has compiled a lot of information on this topic at www.realtor.org/respa, ...


Learn How to Crush It as a New Agent

Failure simply isn’t an option for Shay Hata, of Berkshire Hathaway HomeServices KoenigRubloff Realty Group. When she decided to pursue real estate full-time two years ago, she started out with no sphere in a new city with no previous experience selling homes. ...


3 More ‘Tried and True’ Lead Generation Techniques from Tom Ferry

Lead generation is arguably the most important facet in the real estate industry. An agent’s ability to convert prospects into clients and generate new leads could be the difference between a top-tier business and a struggling one. A solid lead generation ...


Ask the Expert: How Can You Help First-Time Homebuyer Tackle a Down Payment?

Today's “Ask the Expert” column features Dottie Sheppick, Affordable Housing and Strategic Relationships Executive with Bank of America. ...


Boomerang Buyers Are Coming, and Will Require Special Expertise

Over seven million Americans are reported to have lost their homes to foreclosure or short sale from 2007 - 2014, and an estimated 250,000 - 500,000 are beginning to re-enter the market. In all, reports say that half of the 7.3 million will ...


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