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Business Development & Best Practices Archive


Defining and Adhering to Company Culture

Company culture is an important component of any successful real estate firm. In the following interview with Michael J. Droege,Co-owner/General Manager of CENTURY 21 Realty Solutions Anchorage and Wasilla, and CENTURY 21 Realty Solutions/Freedom Realty, Droege talks about the importance of brand development ...


Last Call: Only 3 Days Left to become a ‘Power Broker’

A final extension has been granted to those real estate firms that have not yet completed RISMedia’s 27th Annual Power Broker Survey. All entries must be received by this Wednesday, Feb. 25th. If you have not yet completed the survey, please click ...


Ask the Expert: What Type of Video Best Attracts Buyers?

Today's “Ask the Expert” column features Dan Skoglund, the Director of Enterprise Sales with RealBiz Media Group. www.realbizmedia.com ...


Giving Back to Stay Ahead

From driving business to helping out his agents, in the following interview Kevin Wiles of Berkshire Hathaway HomeServices PenFed Realty offers insight onto the success of his business. ...


For Your Clients: Lockboxes and Their Role in the Real Estate Process

Selling a home can be a time-consuming process, but as any real estate professional can attest, making sure the space can be seen at all times—and ensuring agents have a way to enter—are two crucial ingredients that can ultimately go a long way toward helping the home sell faster. And ...


Battle of the Portals: ListHub to End Syndication Agreement with Trulia Early; Zillow Group Fires Back with Restraining Order

In fast-moving developments this week between the real estate portal power players Move Inc., operators of realtor.com® and now owned by News Corp, and the newly formed Zillow Group, which includes Trulia, Move announced Thursday that its listing management service, ...


Ask the Expert: Why are Real Estate Seasonal Trends Important?

This Ask the Expert column features Cindy Fauth, the Global Marketing Manager for the National Association of REALTORS®. ...


5 Lessons for Startups

(TNS)—I started my firm on a leap of faith six years ago. Knowing nothing about running a business when I began, I learned plenty of lessons along the way. I hope my been-there-done-that advice is helpful when ...


6 Lessons for Leadership from Former Mayor Rudy Giuliani

We all have different opinions on what makes a truly great leader. According to former New York City mayor Rudy Giuliani, a great leader should be many things, from optimistic to well prepared. ...


3 Surefire Ways to Connect with More Local Consumers

As a real estate professional, a big part of your job is keeping up with the local community. This is especially important when working with prospective clients who are new to your area. Connecting with these potential buyers and ...


Staging for Winter Home Sales

Whether you’re buried under several feet of snow (sorry, Boston!) or basking in the sunshine (we’re jealous, Tampa!), selling in the winter offers at least two positives—less competition and new customers. During the winter, most people have taken their listings off ...


Maintaining a Sense of Safety among Real Estate Clients and the Professionals Who Serve Them

American Home Shield (AHS®) Account Executive Lisa Haupt is a born protector. As a third degree black belt and American Taekwondo Association World Champion, Haupt is well trained to keep her partner Todd and their six children safe and secure if a threat ...


Out-of-the-Box Advertising Key to Capturing Clientele in Hot Markets

On The Move provides real estate professionals with a unique, competitive edge ...


Building the Next Generation Brokerage: Tapping Millennial Talent

Real estate professionals spend a lot of time thinking about Millennials, but in many cases they are not thinking about the right things. In a sales environment, customers are key. And at 80 million strong, Millennials represent a massive client pool ...


Realtors Property Resource®: A Treasure Trove of Information

When your family name is your brand, with established roots for well over half a century, clients expect you to know everything about every neighborhood, township and cul-de-sac in the area. ...


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