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Expand Your Education with These Courses from
Effective Presentation Skills for Sales Professionals: Skills for Sales Success: Part Five.
Bundle 2: CIPS Elective Courses (Non-US Version).
Business Creation – Prospecting: Skills for Sales Success: Part Three.
BPOs: The Agent’s Role in the Valuation Process.
The Psychology of Consultative Selling: Skills for Sales Success: Part Four.

Business Development & Best Practices Archive


Earn $100 off the BPOR Certification Application Fee

NAR Pulse—Act with MVP by January 31 and purchase the online BPOR certification course at REALTOR® University and you’ll earn 50 percent off the BPOR certification application fee (a $100 value). Use discount code BPORNOW and receive 10 percent off the course price when you register. BPOs have become widely ...


DocuSign Demonstrates Its Bundled Real Estate Transaction Management Solution

Recently, DocuSign, the industry standard eSignature provider, announced a new bundle combining the company’s eSignature service with recent acquisition Cartavi Transaction Rooms with hopes of making real estate collaboration and document management more efficient and effective. Coinciding with the 2013 National Association of REALTORS® Conference & Expo held in San ...


Sustained Competitive Excellence: CENTURY 21 & USA Bobsled Go for Gold

In 2012, the franchisor of the world’s largest residential real estate organization set out on a course to “go for the gold” to help the maximum number of consumers in their online real estate search and sales efforts. The prize for the CENTURY 21® System was establishing a best-in-class real ...


Brian Buffini Shares What It Takes to Succeed in the New Era of Real Estate

Having trained millions of real estate professionals for success over the course of almost 20 years now, Brian Buffini, chairman and founder of Buffini & Company, knows what it takes to increase business in an altered real estate environment. In this exclusive ...


Ask the Experts: What Style Should I Shoot My Video In?

Today's “Ask the Expert” column features Marcellee Williams, the Producer & Content Manager for WellcomeMat. ...


Ten Minutes to a New Goal

If you're looking to meet a new goal in 2014, try investing 10 minutes into this online business planning tool, offered by the National Association of REALTORS®. ...


Get a Broker Online Marketing Evaluation

Our expertise is in online marketing, and we’ve found it beneficial to share our experiences with brokers. We have organized this as an Online Marketing Evaluation. The purpose is to see if we can transfer what we have learned to help brokers ...


Marketing Tactics to Integrate in 2014, Part III: Social Marketing

Having already examined 10 of 14 trends that real estate pros need to keep an eye on in 2014 with our look at mobile trends and local marketing, tackles the latest trends with five social marketing tactics. ...


Top Five Technology Resolutions for Real Estate Agents in 2014

Is 2014 the year you will become a paper-less agent? Or the year you will connect with more potential customers by hosting virtual open houses? If becoming a tech savvy agent is part of your 2014 selling strategy, we’ve compiled the top ...


Increase Referrals to Increase Success

Everyone has to start somewhere. Whether you’re new to the work force or only new to the real estate industry, your literal or metaphorical Rolodex might be a bit bare. But as a real estate professional, your success relies on who you ...


The Undeniable Value of Word-of-Mouth Referrals

For agents and brokerages looking to differentiate their brands in the digital age…all roads still lead to word-of-mouth referrals ...


How Will You Make the Most of the New Year?

It’s 2014, and it’s time to evaluate your goals, which probably include closing more transactions than last year. But how do you do that in a flat sales year? ...


Marketing Tactics to Integrate in 2014, Part 2: Local Marketing

Continuing our look at what lies ahead for real estate pros in 2014, here are the latest of the 14 marketing trends expected to be hot in the new year, with an emphasis on local marketing. Check out last week’s mobile trends ...


Are Your Meetings a Waste of Time? CEO Shares Tips for Encouraging Productive Collaboration

In survey after survey, meetings get knocked by everyone from employees to senior executives as being among the biggest waste of work hours. ...


Out of the Pigeonhole! Are You Losing Money by Stereotyping Transferees?

Long-time relocation professionals will recall a time when “corporate transferee” connoted much more liberal relocation assistance. Executive careers were often crafted by a series of moves for the same employer. Relocation policies were generally egalitarian and employee-needs based. A transferring homeowner usually ...