Welcome!




Expand Your Education with These Courses from
Becoming a Successful Sales Professional: Skills for Sales Success: Part One.
The Psychology of Consultative Selling: Skills for Sales Success: Part Four.
Bundle 1: CIPS Core Course (US Version).
Bundle 1: CIPS Core Courses (Non-US Version).
Bundle 3: CIPS Institute (Non-US Version).

Business Development & Best Practices Archive


Serving Green Homebuyers

At some point, chances are your agents will encounter buyers who want a home with eco-friendly features. These “green buyers” are likely to seek a variety of benefits from green homes, primarily within three areas: energy efficiency, health, and sustainability. Recognizing the ...


Why New Construction? Jeff Martel of BHGRE 43° North Explains How to ‘Date Your Builder,’ and What Drives New Construction

New Construction. ...


Baby Got Feedback

Everyone is asking for my feedback these days. I’d take that as a compliment in some circumstances, like a colleague asking my opinion on a project, but I’m getting solicited by some unlikely folks as of late and it’s making me a ...


Catch This Webinar on Thurs May 22: Don’t be a Lead Loser!

Over 90 percent of consumers rely on the Internet as their primary research tool when buying or selling. Forty-five percent of consumers, upon initial contact with an agent, expect a response from that agent within 15 minutes. Forty percent of online leads only get contacted once by an agent. Are ...


Serve to Be Great: 11 Leadership Lessons from a Prison, a Monastery, and a Boardroom

A recent Gallup poll shows that only 30 percent of Americans are actively engaged at work. And honestly, that doesn’t come as a big surprise. From dull, unfulfilling tasks to job-related stress to long hours to grueling commutes to unsatisfactory paychecks, there are many (many!) reasons why people might not ...


To Catch a Fish, You Must Think Like a Fish

There’s an old saying, “to catch a fish, you must think like a fish,” and I’ve used it over and over again to describe effective marketing strategies to real estate agents. ...


Making Leads Count

Leads are the cornerstone in establishing a successful real estate career. While many real estate professionals have their own system in place for obtaining leads—many of them utilizing Homes.com—getting them is just the tip of the iceberg. It’s how you act on ...


All-Cash Sales Up while Distressed Sales and Investors Decline

Analysis of data collected for the Realtors® Confidence Index shows the market share of all-cash purchases is on the rise, despite declines in distressed sales and investor activity, according to the National Association of Realtors®. ...


Listing Presentations: Leaving a Lasting Impression

You know that old saying, “You only have once chance to make a first impression”? It could not be truer in the real estate market. With competition in the marketplace being fierce, it’s critical that you make a lasting impression on prospects the very first time. During a listing presentation, ...


Improving Listing Data Quality Online

The Web and mobile devices have become an integral part of our daily lives. For those looking to purchase a home, the Internet has turned into a main part of the process. With the Internet home search here to stay—and access to ...


The Changing Landscape of Rentals

America’s recent recession brought about many changes to the housing market, with one major impact being an increase of single-family rental housing units. Freddie Mac reports that the single-family rental market, not to be confused with multifamily, has expanded 16 percent (about ...


Keeping Social Media Manageable

We are just about at that point where social media marketing is really another tool in our marketing bag, and as a result, our industry struggles with how to incorporate these tools into an already taxing and busy schedule. ...


5 Rules for Becoming a Maverick

No matter how well our lives may be going, many of us seem to be at our wit’s end when it comes to attaining that next level of success, but there is a solution to this challenge, says world-traveling entrepreneur Julian Pencilliah, author of “The Jetstream of Success,” (www.thejetstreamofsuccess.com). ...


The 3 Major Sins of Sales Management

It’s a simple fact of business: Without sales, no one else downstream can do their jobs, says veteran sales manager and business speaker Jack Daly, author of “Hyper Sales Growth,” (www.jackdaly.net). Because of how vital sales are to a company, CEOs frequently tend to misuse their best people, he says. ...


RE/MAX Regional Services Launches Custom Mobile App Search Tool for Agents and Home Buyers

RE/MAX Regional Services (RRS) has announced the launch of its new mobile app for its nearly 3,500 RE/MAX brokers and agents and their clients. The new app offers brokers and agents the most technologically-advanced tools on the market to help brand their businesses and better serve their clients. ...


Our Latest News >>