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Expand Your Education with These Courses from
A Consumer Advocate Approach to Real Estate: Course 1.
Business Creation - Prospecting: Skills for Sales Success: Part Three.
The Psychology of Consultative Selling: Skills for Sales Success: Part Four.
Negotiating Skills: Skills for Sales Success: Part Six.
Customer Relationship Building: Skills for Sales Success: Part Seven.

Business Development & Best Practices Archive


5 Things REALTORS® Need to Know about Health Reform

Real estate offices have so many things to worry about as it is – managing staff, keeping pace with new listings, marketing to attract new customers, and making a profit in today’s challenging economies. ...


10 Questions to Help You Check the Vital Signs of Your Client Relationships

Most doctors firmly believe that certain types of regular screening tests and checkups are essential and help save lives. And most of us, no matter how much we despise devoting an hour or more to getting poked and prodded, dutifully ...


Helping Sellers Maximize Their Profit Potential

For most people their home is their largest investment. It is most likely going to bring the greatest return on investment and it is perhaps the only investment that allows you to enjoy it while it increases in value. Therefore, ...


The New American Dream: Unleashing Your Inner Entrepreneur

There used to be a simple formula for building a good American life: Go to school and make good grades. Then go to college. Then find a job with a good company. Work hard. Save money. Finally, enjoy a decent (if not lavish) retirement. For years, the middle class has ...


Operating Online – Where do We Go From Here?

In today’s real estate environment, it’s no longer enough to simply “keep up” with technology. The rapid-fire pace of technology innovation is now matched by ever-growing developments in the social media and mobile world. A broker’s tech plan must be ...


Monday Morning Mobile: Stick the Landing…Page

In any mobile initiative, the adjustment to the instant, direct nature of a mobile user is a key determinant in the success or failure of the campaign. While these behavioral factors need to be included into every aspect of the mobile mix, it is most important to execute them in ...


Economists Hop on Recovery Bandwagon

Bank of America’s announcement recently that it has significantly improved its home price forecast for the current year made headlines; in fact, the bank joins a growing list of housing economists who have seen the light and hopped on the ...


In July, Housing Starts Edge Down While Permits Rise

Nationwide housing production edged down 1.1 percent to a seasonally adjusted annual rate of 746,000 units in July, according to newly released figures from HUD and the U.S. Census Bureau. However, builders pulled more permits for planned new-home projects than they have in any month since August of 2008. ...


HUD Launches “Innovation of the Day”

Recently, the U.S. Department of Housing and Urban Development launched Innovation of the Day, a new online platform that will collect and share innovative practices in affordable housing, community development, and urban planning from around the world. Its purpose is to seek new ideas that can be leveraged not only ...


Implementing Systems for Real Estate Success

It’s no question the past few years have been challenging for real estate professionals. The good news is we are starting to see a break in the clouds as many markets across the country ...


Gary Greene Goes Green: Joining Better Homes and Gardens Real Estate

In the following interview, the owners of Better Homes and Gardens Real Estate Gary Greene, Marilyn Eiland and Mark Woodroof, talk about company values and becoming the No. 1 brokerage in the Houston area. ...


Real Estate Q&A: Be Wary of Keeping Would-Be Buyer’s Deposit

(MCT)—QUESTION: I am selling my vacant house “as is,” and the buyer never had an inspection done. At the walk-through yesterday, he could not get the air conditioner to work. Now he insists that I give him a ...


It’s Time to Do Something Non-Tech for Your Business

It has been said that the wealthiest people on this planet are as wealthy as they are because they do things differently than everyone else. I am an advocate for modeling myself after successful people because I believe in the power ...


MVP: Register for a Free Safety Webinar, Get Rewarded

NAR Pulse—You and your agents can get rewarded with a “Safety In Your Home” eProduct Bundle, simply by registering between August 16-31 for the FREE REALTOR® Safety Webinar, “Are You and Your Data an Easy Target?” This valuable webinar will be presented on September 17 at 11am ET by Andrew ...


Is Your Website Equipped for the Mobile Real Estate Revolution?

Did you know that every minute, the mobile Web receives 217 new users? Did you realize that for some large real estate websites like HomeFinder.com and Zillow.com, more than one-third of visitors on weekends browse from a mobile device? When potential clients visit your website, do they see a mobile-friendly ...


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