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Business Development & Best Practices Archive


Summer Ends Sweetly: July Pending Home Sales Rebound

Great news on the housing front: Pending home sales rose in July to the highest level in over two years and remain well above year-ago levels, according to the National Association of REALTORS®. ...


The ‘Moneyball’ Approach to Business Hiring

Great coaches take into consideration an athlete’s talent and heart when they’re building a team, but they consider group dynamics, too, says entrepreneur J. Allan McCarthy, an international scaling expert and author of Beyond Genius, Innovation & Luck: The ‘Rocket ...


Are You Relevant? How Brokers Can Keep Consumers

As real estate continues to recover, there is one essential question we must ask ourselves: How much does the consumer really need us? With the increasing popularity of web-based listing portals and virtual brokerage models, along with widespread access to ...


How to Thrive in Social Media Marketing

(eM+C)—Does your company take the lead on new social networks? For a lot of companies, new networks like Pinterest and Instagram seem unproven and risky. But companies who are able to get a jump on the biggest growing trends can outpace their competitors when it comes to reaching new customers ...


Commercial Real Estate Recovering at a Slower Pace

Positive underlying fundamentals continue to support all of the major commercial real estate sectors, but a slowdown in job creation and ongoing tight loan availability has tempered growth in some areas, according to the National Association of REALTORS® quarterly commercial real estate forecast. ...


Succeeding as the Market Recovers: An Interview with Top 5 Members Michael Bjorkman and Nate Martinez

Regardless of where you’re located, the market has likely changed in the past several years. Luckily, it seems as though housing is now on the rebound. In the following interview, Michael Bjorkman of Keller Williams VIP Properties and Nate Martinez of RE/MAX Professionals talk about success strategies in a recovering ...


Monday Morning Mobile: Own Your Mobile Ads

As a real estate broker in today’s market, technology can present both great challenges and opportunities. One of the biggest opportunities available for brokers today is the ability to leverage their digital assets. As consumers adopt more and more technology the digital assets of the broker and the access to ...


No Lender Required

As if real estate needed more hurdles, a tough credit market has made a monster of the already lengthy and sometimes nerve-wracking financing subject. On a good day, the process can delay or derail a deal, to the agony of the seller, the buyer and their agents. ...


A Bright July: Existing-Home Sales Improve, Prices Continue to Rise

Sales of existing homes rose in July even with constraints of affordable inventory, and the national median price is showing five consecutive months of year-over-year increases, according to the National Association of REALTORS®. Monthly sales rose in every region but ...


Would You Like Fries with That?

While you may not have recognized it, the last time you ordered from a fast food restaurant or went to the post office, there is a good chance you experienced some form of cross-selling or up selling. Cross-selling and up selling are well-established and highly effective marketing practices utilized by ...


Persistence and Hard Work Key Attributes to Success

We all wish success was born over night. But in order to grow your business, it takes persistence and hard work. Read on as Tony Geraci, broker/owner of CENTURY 21 Homestar tells us some of his biggest secrets to success. ...


2 Systems That Will Make You a Lot More Money This Year

The unique perspective I have gained from speaking at over 50 events in the last year has taught me that while most people want the amazing and spectacular, what they really need is the simple. ...


Don’t Miss the Chrysler Summer Clearance Event

NAR PULSE—In the market for a new car? Don’t miss additional savings at the “Summer Clearance Event” at all participating Chrysler, Jeep®, Dodge and Ram Truck dealerships. Qualified consumers may be eligible for special financing or Customer Cash up to $3,000 on many 2012 Chrysler, Jeep, Dodge, and Ram Truck ...


What Is Your Mobile Listings Strategy? 5 Must-Haves for Taking Your Properties Mobile

Realtor.com® Business Beat—When a seller asks how you market on mobile, do you have an answer that helps you win the listing? ...


5 Things REALTORS® Need to Know about Health Reform

Real estate offices have so many things to worry about as it is – managing staff, keeping pace with new listings, marketing to attract new customers, and making a profit in today’s challenging economies. ...


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