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Business Development & Best Practices Archive


Why You Should Never Try Out a New Social Media Tactic on a Client

(eM+C)—There's a standing rule about hosting a dinner party: never cook up a new dish for the occasion. It's best to try it out for yourself first or with close family members before seeing if the concoction will be a hit with others. The same rule should apply with social ...


REALTORS®, Are You Ready to Rally? Live or Virtual, Lend Your Support for the American Dream

REALTORS® from across the country are meeting with legislators, public policy makers and industry leaders this week to address pressing concerns and issues that affect homeowners, aspiring homeowners and real estate investors everywhere as the Realtors® Midyear Legislative Meetings & ...


Life in Mobile: Leading to Tablets

I recently had the opportunity to attend one of my favorite real estate events of the year; the Leading Real Estate (LeadingRE) Companies of the World Annual Conference. What makes this event different from others, in my opinion, is the level of engagement by the broker/owner or main decision maker ...


The NAR Power Broker Roundtable: Real Estate at Risk: The Potential Impact of Legislative Change

“As brokers, we need to ask ourselves what we can do to inspire ongoing growth—and how a fragile recovery might be impacted by legislative changes,” stated Rei Mesa, Special Liaison for Large Firm Relations, NAR, and President/CEO, Prudential Florida Real Estate Services, in this month’s Roundtable discussion in RISMedia’s Real ...


Information Influx: Staying Up-to-Date with Lowe’s Program for REALTORS®

When it comes to buying and selling homes in today’s real estate market, one should never underestimate the power of information. With Lowe’s Program for REALTORS®, real estate professionals and their clients have all the information they need right at their fingertips, educating them with the facts they need in ...


Give Up the Rat Race

I am writing this as I am on a train on my way to Washington, D.C. for the National Association of Realtors® annual Midyear Conference & Expo. I am fortunate enough to be speaking at a few events while I am ...


Coldwell Banker Real Estate Survey of Consumers Finds Shift in Americans’ Homeownership Views

With the recession technically over, many questions have circulated about the future of housing and whether the concept of homeownership will forever be changed in the United States. Well-known psychotherapist, Dr. Robi Ludwig partnered with Coldwell Banker Real Estate to explore the feelings Americans have on the value of the ...


First Quarter Metro Area Home Prices Stabilizing, Sales Up and Inventory Down

Median existing single-family home prices are firming in many metropolitan areas, while improving sales and declining inventory are creating more balanced conditions, according to the latest quarterly report by the National Association of Realtors®. ...


Opportunity Knocks with Property Management

Many agents across the country are experiencing strong and stable sales. For others, the market is more uncertain. And if the recent economic situation of the last couple of years has taught us anything, it’s reinforced that old adage: ...


Tools of the Trade: Flawlessly Synergizing Real Estate and Home Inspections

A quality home inspection can give both the buyer and seller peace of mind, help create a smoother closing and improve the overall ease of the buying process. When a real estate professional and a home inspection company work together, the result can make an astounding difference for all parties ...


As Market Recovers, How Agents Need to Approach e-Marketing

Website? Check. Blog? Check. Facebook page, Twitter handle, YouTube channel - check, check…and check. In today’s market, real estate professionals know that these web-based platforms are all must-haves in order to stay current and cover all potential business-generating bases in ...


Monday Morning Mobile: Mobile SEO

If the 331 million mobile users in the U.S. alone were not reason enough for you to go mobile with your website and brand this next reason might just be the motivating factor you need to take action. Google has announced their smartphone Googebot-Mobile. What is this, you ask? Googlebot-Mobile ...


MRIS and Imprev Announce Integrated Real Estate Marketing Center

Metropolitan Regional Information Systems (MRIS), the Mid-Atlantic Multiple Listing Service (MLS) that facilitated $33.6 billion in real estate sales in 2011, has selected Imprev, Inc., a leading real estate marketing technology firm to power MRIS’s new “My Marketing Center.” ...


Eye on the Economy: Waiting for Stronger Growth

The new year opened with hope that the 3 percent growth rate of Gross Domestic Product (GDP) reported for the end of 2011 would lead to stronger job growth and improving housing markets. While January and February offered positive economic ...


MRIS and MY Florida Regional MLS Select Real Estate Digital’s reDataVault

Real Estate Digital (RED) announced yesterday that MRIS, which serves more than 42,000 real estate professionals across the Mid-Atlantic region, including Maryland, Virginia, Washington, D.C. and parts of Pennsylvania and West Virginia, and MFRMLS, Florida’s largest MLS with over 32,000 members, have both signed agreements for reDataVaultTM, the industry’s leading ...


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