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Business Development & Best Practices Archive


Nobody Can Drive You Crazy Unless You Give Them the Keys

At almost every one of my speaking events, I try to include the topic of environment whenever possible. Some would probably question why I would do that when I am primarily talking to real estate professionals, salespeople and entrepreneurs, but I always wonder why it is not discussed more. ...


Will 2013 Be Your Break-Out Year? Leaders to Discuss Success Strategies at RISMedia’s Power Broker Forum

The Power Brokers have spoken: From shrinking inventories to stabilizing – even increasing! – home prices, the positive indicators continue to point toward a recovering real estate market. But today's market – the 'new normal' of real estate – is ...


Top 5 Spotlight: Technology Helps Facilitate Five-Star Service

By now, you have probably realized technology plays a large role in every business. But did you realize that when it comes to real estate, being on the technological forefront is absolutely critical for success? Read on as RISMedia’s Lesley Geary interviews Krisstina Wise of the Goodlife Team about incorporating ...


5 Agents Share Their Digital Marketing Success Stories

You've seen the webinars, read the articles, attended the conferences. All signs point to the conclusion that you “must” embrace new media and technology and "be social" online. But what does that really mean? ...


Monday Morning Mobile: Maps on Mobile

The recent release of the iPhone 5 and the fact that Apple has replaced Google Maps with their own proprietary mapping system has brought a lot of attention to just how important the mapping feature on mobile devices has become. ...


Creating Your Business Plan Blueprint for 2013 Success

If you want your company to succeed, it is critical to develop a business plan. This living document describes your goals and provides direction as to how you will achieve them. ...


Tag Listings, Find Buyers

Are you like the vast majority of top agents who are looking for the magic formula for capturing and converting more quality Internet buyer leads? Eureka! I think I’ve found it! It’s called tag-based listings. ...


The Advantages of Pre-Lists

Have you already discovered the advantages of pre-list properties? ...


Prospecting: Doing It Badly

Over the past 35 years, I have seen some fantastic improvements in our industry, such as new technology, great training and incredible new products. However, I have NEVER seen a time when our industry did “it” well. ...


Marketing Strategies: How to Attract Your Ideal Client

Wouldn’t it be nice to know that you had the power to attract only those clients that you really love to work with? Imagine the joy and satisfaction you’d feel getting up in the morning knowing that your day would ...


Feedback: Some People Can’t Handle the Truth

Are you the type of individual who values sincere feedback and welcomes constructive criticism from customers, associates, and family members? Sometimes getting feedback can be an unpleasant experience, especially when it hasn't been requested! Without timely feedback, it's utterly impossible ...


Self Sabotage: Is Your Mobile Plan Ruining Your Business?

As smartphones have transitioned from luxury to necessity, a proactive mobile marketing plan—from SEO to QR codes—is no longer merely a business boon. It’s critical to your company’s success. Now that adopting a mobile strategy is dire for staying relevant, we are forced to look at the alternative; those who ...


Challenge Yourself to Achieve Your Max

October is a meaningful month. It means the start of the fourth quarter, the next season, change. To me, it also represents hope, triumph and tribute in the fight against breast cancer, because it’s Breast Cancer Awareness Month. As a breast cancer survivor, I look forward to the extra reminder ...


Savings Up to 30 Percent on Budget Car Rentals Extended

NAR PULSE—A limited-time offer has been extended. NAR members can save up to 30 percent on leisure weekly and weekend car rentals from REALTOR Benefits® Program partner Budget. Use BCD #Y490611 when making your reservation. Offer applies to rentals checked out no later December 15, 2012. ...


RISMedia’s 2012 Real Estate CEO Exchange: A Forward Look at Making 2013 Your Shake-Out and Break-Out Year

If there was an overriding theme to RISMedia’s 2012 Real Estate CEO Exchange, which brought a cross section of the real estate industry’s top movers and shakers to New York City’s Yale Club in early September, it was that 2013 will be the year for brokers to take back the ...


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