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Business Development & Best Practices Archive


3 Twitter Marketing Ideas to Build Your Business

Twitter marketing can be an effective and inexpensive social media solution for your real estate business. With only 140 characters required, Twitter offers a short and sweet way to get your message out. ...


MRE Partners with Exit Realty Corp. to Power Mobile Initiative for Annual Conference

Mobile Real Estate, LLC has partnered with EXIT Realty Corp. International for the third consecutive year to mobilize their annual EXIT Convention in Nashville, TN later this month, the company has announced. As mobile technology continues to be on the forefront for discussion in many industries, real estate in particular, ...


Mobile Marketing Best Practices Driven by Consumer Insights

Marketers are constantly searching for new innovations in the mobile space to improve the results of their campaigns. Mobile successes begin with the same marketing fundamentals you apply to other channels, but understanding your customers’ behaviors and how they use mobile devices is crucial to success in the mobile channel. ...


Move, Inc. Acquires Relocation.com

Move, Inc. a leader in online real estate, today announced the acquisition of Relocation.com, an online marketplace that connects home buyers and renters with moving and storage professionals. Combining the acquisition with Move's existing Moving.com business, the company significantly strengthens ...


Move Buys Relocation.com for $11.5 Million

Online real estate company Move Inc. has purchased Relocation.com for $11.5 million in cash in order to strengthen its offerings and moving services. ...


Life in Mobile: Google Changes Equal Broker Opportunity

In September, I had the good fortune to attend RISMedia’s Real Estate CEO Exchange and, as always, their team, led by John Featherston, put together an absolutely phenomenal event. From start to finish, the day-and-a-half-long agenda kept all those in ...


Savings All Around: Incorporating Lowe’s Program for REALTORS® into Every Transaction

In today’s marketplace, real estate agents must be forward-thinking and savvy in order to be successful. By incorporating the Lowe’s Program for REALTORS® into each and every real estate transaction, REALTORS® have a time- and money-saving tool that can raise efficiency and help them better serve any client. ...


Former Google and Yahoo! Exec Joins MOVE, Inc.’s Board of Directors

Move, Inc. recently announced the appointment of Jennifer Dulski, an entrepreneur who has founded two companies as well as served in senior roles at both Google and Yahoo!, to Move’s Board of Directors. The appointment of Dulski brings the number of Move Board members to seven. ...


Mobilize Your Workforce: 8 Need-to-Have Apps for Your Buyer’s Reps

Gone are the glory days when real estate companies had exclusive access to listing data; people communicated by actually speaking on the phone and facsimiles were considered high tech. Today, nearly everyone has a smartphone, a Twitter feed and a mobile lifestyle. Help your team maximize their productivity with these ...


Drive Referrals and Repeat Business with Entertainment® 2013 Books

Thanks to the 2013 Entertainment® Books from REALTOR Benefits® Program partner, Entertainment Promotions, give your customers a year's worth of coupons they can use every day for dining, shopping, services, family fun and more. And at 55 percent off the retail price, it’s the perfect client gift. Be sure to ...


Learn How to Close More Online Leads with Free Guide

Realtor.com Business Beat—Today’s consumers are utilizing the Internet and handheld mobile devices more than ever, which is why it’s critical for agents to know how to use these tools effectively to follow-up with and close more online leads. ...


The Dodd-Frank Act: Could New Rules Derail the Housing Recovery?

As if the eventual fates of Fannie Mae and Freddie Mac, now in their fourth year of conservatorship, were not enough cause for concern, pending rulings on mortgage origination requirements as mandated by the Dodd-Frank Act, and the Federal Reserve’s ...


Top 4 Ways to Boost Visibility of Your Personal Brand

As a real estate professional, creating a strong personal brand will allow you to stand out among the competition. However, gaining a voice in an often oversaturated market can be easier said than done. ...


Monday Morning Mobile: Mobilize or Vaporize – How Google’s New Mobile Tags Can Make Your Company Invisible

How much longer can your company afford to believe that mobile is a thing of the future, and not immediately affecting your bottom line? Today’s user is different than those of years prior, and Google recognizes that the mobile user is much more aggressive. ...


Common Document Errors Bog Down Short Sales

Looking for tips on how to keep the short sale process moving? Often there are two common problems that can derail a short sale: incorrect and incomplete document submissions. As one of the largest mortgage servicers in the country, ...


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