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Business Development & Best Practices Archive


Can You Work with Foreign Buyers?

COMMENTARY—Domestic American buyers today are too few or can’t afford the current housing market. International buyers often have greater buying power, and their numbers are growing rapidly. ...


The RREIN Roundtable: Business Development in 2012

As the market continues to show slow but steady signs of stabilization and recovery, discerning brokers are ramping up business development efforts in order to take full advantage of the present and imminent market opportunities. Here, RREIN members Gary Rabon and Steve Summers share their outlook on forging ahead in ...


RREIN Broker Strategies: 5 Things to Do on Your Mobile Website

According to technology experts eM+C, more Web content is being consumed via mobile devices than ever before. Consumers no longer want to wait for information. They want it in the car, in line for morning coffee, on the sidelines at soccer practices and between classes. The popularization of tablets and ...


Deadline Extended for Top Broker Ranking: Firms Now Have Until March 2 to Complete Power Broker Survey

In response to the overwhelming number of leading real estate firms participating in its 24th Annual Power Broker Survey, RISMedia has extended the survey deadline until Friday, March 2. To take the survey now, click here. ...


The NAR Power Broker Roundtable: Investors and Renters: Friends or Foes?

According to recent data, investors are becoming an increasingly important part of real estate’s recovery. But is that a good thing? This month’s Power Broker Roundtable, brought to you by the National Association of REALTORS®, explores the issue with a few of the industry’s savviest brokers. ...


Top 5 in Real Estate Network® Spotlights: Working with Sellers in Challenging Times

In the following spotlight, Lesley Geary of RISMedia chatted with Greg Waldmann of RE/MAX Alliance to learn how he educates sellers and works with expired listings. Read on to glean Waldmann’s best time management tip, and his most creative advertising strategy. ...


Mobile Listing Marketing System

REALTOR.com® Business Beat—Winning listings is hard work. Agents spend hours preparing comps, painstakingly perfecting an online property marketing plan, and nailing a winning pricing strategy. And once you have a listing, the next step is creating all of the property-specific marketing collateral you need. ...


A Program Like No Other

For REALTORS® on-the-go, any steps one can pursue to save time and aid in effective communication with clients are essential to building and maintaining success throughout a thriving career in real estate. For technology-savvy REALTORS® or for novices-in-training, Lowe’s Program for REALTORS® can help. ...


RREIN Broker Spotlights: Success through the Generations

“The fact is, agents who use the right tools and provide excellent customer service are still doing well,” says Jason Waugh, president and COO of Prudential Northwest Properties. In the following interview, RISMedia columnist Barbara Pronin talks with Waugh, Chairman Bert Waugh, Jr. and CEO & President Bert Waugh III ...


Monday Morning Mobile: MTV’s New Custom iPad Site

MTV knows a thing or two about reaching, captivating and controlling the eyeballs of their audience. Their rein as the go-to source for pop culture information, as well as the inventors of Reality TV, has them ingrained within the TVs, ...


Information is Power…Again

Setting yourself apart from your competition is becoming increasingly difficult. The emergence of social media into the business world has created platforms where constant, ongoing contact is possible. As a result of this desire to be in constant contact, many agents and brokers have struggled with what constitutes valuable content. ...


More Than 95 Percent of Refinancing Borrowers Choose Fixed-Rate Mortgages

In the fourth quarter of 2011, fixed-rate loans accounted for more than 95 percent of refinance loans, based on the Freddie Mac (OTC: FMCC) Quarterly Product Transition Report released recently. Refinancing borrowers clearly preferred fixed-rate loans, regardless of whether their original loan was an adjustable-rate mortgage (ARM) or a fixed-rate. ...


Agents: What Dropbox Can Teach Us about Cloud Computing

(MCT)—Dropbox is the most deceptively simple of services. Place a Dropbox folder on each computer or gadget you own. Drag any file into that folder. A copy of that file automatically appears on every device where you put a Dropbox folder. It’s idiot proof. ...


Today’s Featured Listing: Multi-Family California Property??

Today’s Featured Listing, offered by RISMedia’s Real Estate Information Network (RREIN) and Top 5 Member Century 21 Award, is being listed at $389,000. ...


One Daily Goal to Double Your Income in 2012

As real estate professionals, we are forced to continuously adapt our services to match the latest developments in the national economy and our local housing markets. The world in which we conduct our business is dynamic and the only constant is change. To put it simply, if we refuse to ...


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