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The Double-Edged Sword

“Technology is changing everything!” When was the last time you heard this? Well, guess what? It’s still true, and as we make our way through 2012, your inbox will continue to be flooded with opportunities to own the latest and greatest “must-have” technology tools. But while emerging technology will always “change everything,” it also has the capacity to suck away your time and energy and cause you to lose focus on the most important things in your life and business. Let’s take a look at social media as just one example. Social media has taken not only the real estate industry, but the entire world, by storm. The concept of social media as a tool for business is a solid concept, and the premise of regularly staying in front of your clients has enormous value.


Marketing Strategies: 3 Tips to Make This Year Your Best Year Yet

Are you wondering how to break through your own glass ceiling and make this your best year yet? Here are 3 tips to help you be at the top of your game:


Power Broker Weekend Delivers Education, Celebration and Inspiration

An exacting economy and challenging real estate market didn’t prevent top brokers and industry leaders from turning out in full force to take part in RISMedia’s 2011 Power Broker Weekend—in fact, the current business landscape made it more critical than ever


Marketing Strategies: 5 Tips to Turning a Resolution into a Reality

Do you know that 90 percent of Americans break their New Year’s Resolutions by January 31st? You can prevent this from happening, and turn your resolutions into a reality. Tip 1: Be Clear and Specific People are always coming to me and saying they want to be more successful. Is this your goal for the New Year? If so, then start to think in specifics. What does success mean to you?


The NAR Power Broker Roundtable – Restoring Confidence: If Not Now, When?

What is undermining consumer confidence? What can you, as a real estate professional, do to bolster confidence and help ease the market back on track? Find out in the following Power Broker Roundtable, brought to you by the National Association of REALTORS®


Life in Mobile: What We Always Wanted

In Walter Isaacson’s new book, “Steve Jobs,” he illustrates Jobs’ unique ability to craft products that people emotionally connect and engage with. No shock there; the iPod, iPhone and iPad have been some of the most successful product launches in history


Blueprint for 100 Deals Part 9: Buyer Presentations

Many agents have and continue to work with buyers without the security of a formal contract. Yet, similar to the listing agreement with the sellers, there are buyer broker agreements between an agent and the buyer for a specific period of time, with an exclusivity attached to it – that exclusivity basically states that if they buy any home within that period of time, as long as they’re in that relationship with us, we will get paid a pre-agreed upon sum of money. In many real estate businesses, it’s 3 percent.


Build Your 2012 Business Plan – in about 5 Minutes

NAR Pulse—What’s your plan for 2012? Want to work with more buyers? Want more listings? Take 5 minutes with this free business plan builder from REALTOR.com® to review this year’s results and set listings and sales goals for next year.


Prospecting: Building an Advocate Army

One of the greatest concerns facing all salespeople is prospecting for new business. As a commission salesperson, your livelihood is directly dependent on your ability to prospect effectively. Do you consistently ask for referrals? To be successful in the sales profession you need assistance from your clients


Broker Best Practices: Maintaining a Competitive Edge

Bill Lublin ...


Top 5 Spotlight: Maintaining a Positive Mindset

Edie Israel ...


TOP 5 Spotlight: Covering All the Bases

Jan Atchley ...


Showing Suite Productivity Software Enables Agents to Provide Top-Notch Service

Maintaining a competitive edge in today’s market takes more than positioning yourself as an educated, trusted advisor. As buyers and sellers alike continue to turn to the Internet to start their real estate search, it’s more important than ever that real estate professionals arm themselves with the tools and technology ...


7 Marketing Strategies to Maximize the Holidays

Are you wondering how to survive this holiday season? Do you get caught up in the fast pace to the point of stress and exhaustion? What if, this year, you could create exactly what you want? How about transforming stress into joy? How about making more money, instead of digging yourself into a hole? This article offers seven tips to help you thrive this holiday season, financially, emotionally, and energetically.


How to Dig Deeper for Real Customer Satisfaction

A traveler attempting to book a ticket by phone became frustrated after choosing from a menu of endless options then waiting on hold for 20 minutes before eventually being transferred twice, the second time to a dial tone! When she called back, the first live person she connected with



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