Business Development Archive


‘Don’t Tell Anyone What I’ve Done with My Website’

Tuesday, October 13th, 2009
RISMEDIA, October 14, 2009—I was recently informed that one of our new online marketing services clients had experienced success ridiculously quickly. I found it hard to believe that someone could sell a home to their first lead from their website, and obtain that lead in their first month of using it, so I wrote the agent/broker and asked if what I had heard were true.
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Checklist for Natural Search Engine Rankings, Part II

Tuesday, October 13th, 2009
RISMEDIA, October 14, 2009—Although no search engine optimization company can guarantee first-page rankings outside of pay-per-click,
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Changing Recruiting Strategies to Bolster Sales: How to Hire Agents Who Will Produce

Monday, October 12th, 2009
RISMEDIA, October 13, 2009—As the real estate market continues to shift, recruiting strategies must be constantly evolving so that real estate professionals are always bringing agents who will produce into their office. While some markets that have remained strong throughout the past few years have found recruiting success by sticking to the basics, others have had to fine-tune the way they recruit in order to attract
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Expanding When Others Cut Back

Sunday, October 11th, 2009
RISMEDIA, October 12, 2009—At a time when most real estate companies were cutting back, Doug Radford, founder of Realty Executives Exceptional Realtors
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Mortgage Modification Program Hits Goal Ahead of Schedule

Sunday, October 11th, 2009
RISMEDIA, October 12, 2009—Almost one month ahead of a November 1, 2009 benchmark set earlier this year, the U.S. Department of the Treasury and U.S. Department
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Being True to Your Brand Online

Saturday, October 10th, 2009
RISMEDIA, October 10, 2009—Making good marketing decisions is one key way to stay successful in today’s real estate market. While the online world has opened a new venue of opportunity for marketers everywhere, it is critical to know how to target the right audience with the right message. Here, Wendy ...
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Mergers and Acquisitions – Focus on the Marathon, Not the Sprint

Wednesday, October 7th, 2009
RISMEDIA, October 8, 2009—When working with mergers and acquisitions, it is important to have a transition plan in place before the actual transaction takes place.
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The Future of the Virtual Culture

Wednesday, October 7th, 2009
RISMEDIA, October 8, 2009—In my ongoing series about the virtual culture, I’d like to write about what I see as its future. This article is going to be based on
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How Real Estate Agents Can Use Bonuses and Incentives to Get More Clients and Sell More Homes

Tuesday, October 6th, 2009
RISMEDIA, October 7, 2009—You've probably seen countless infomercials that include one or more special bonuses if you purchase the product being advertised.
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Recruiting the Agent of the Future

Monday, October 5th, 2009
RISMEDIA, October 6, 2009—Recruiting agents today can be challenging, however, recruiting quality real estate agents should be your company’s number-one priority.
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