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Business Development Archive
As the housing market inches its way back toward recovery, increasingly tightening lending standards are preventing many potential buyers from securing the financing necessary to make a home purchase. Although lending has become the latest industry challenge, brokers across the country
A few weeks back, Jerry Richardson, owner of the Carolina Panthers of the NFL, showed up at the parking lot where we were tailgating before the game. A group quickly formed around him to talk and get autographs. I looked at my son, Jordan, and said, “Jordan, it’s Jerry Richardson, the owner of the Panthers, and I want you to introduce yourself. I want you to go up to him, look him in the eye and give a good handshake with your right hand. Give him your name as well.”
According to a recent report by eMarketer, one form of social media leads all others when it comes to small business marketing, and that includes exposure for corporate videos. Citing a survey by Constant Contact, the report revealed that Facebook led the pack, with 83% of respondents saying it was moderately effective or better in producing results. Twitter came in a distant second, at 46%.
The Power Broker Roundtable is brought to you by the National Association of REALTORS® and Charlie Oppler, NAR’s Special Liaison for Large Firm Relations.
There are only two ways to beat the competition; lower your price or increase the quality and quantity of service you provide to your customers. One of the biggest reasons most salespeople fail to succeed is because they view customer service requests as unpaid, administrative burdens rather than golden opportunities. By going the extra mile, you will stand out from the crowd because most salespeople are unwilling to even go the first mile let alone the extra mile. Consumer surveys underscore the fact that customers don’t mind paying a higher price for a product if they’re satisfied with the service they receive after the sale.
This year’s holiday season is primed to be the most mobile yet and this is a trend that is sure to continue for years to come. As tradition has it, the Monday after Thanksgiving is normally referred to as ‘Cyber Monday’ because that’s when all the online retailers release the deal gates. However, this year, with an overwhelming amount of people going online from their mobile devices we may soon need to rethink the name; perhaps ‘Mobile Monday’ (I like it).
Thinking outside the box, tailoring your marketing materials to the audience you’re trying to reach and staying away from a cookie-cutter approach are just a few of the ways Associate Broker Bob Blauers with RE/MAX Hometown Choice is working to stay ahead of his competition.
As many advanced brokers and agents know, there is more to being successful in real estate than just closing the deal. With technology being so crucial to the industry (and world) today, effective brokerages understand the importance of offering only the finest tools to assist their agents
Think about the meaning of the phrase, “at the top of your game.” What does it mean to you? Does it bring up images of success? Can you picture yourself in the future being successful and maintaining a balanced life? If this picture is fuzzy, here are some common mistakes that you can avoid.
Mistake No. 1
Lack of clarity. So many people I know tell me that they want to be more successful. When I asked him specifically what do they mean by "more successful,” they often do not have an answer.
Better Homes and Gardens® Real Estate recently announced its international expansion with the signing of its first master franchising agreement outside of the United States.
With a national housing market recovery yet to come, Bank of America is sowing seeds to ensure real estate professionals, homeowners and home buyers have the tools and education needed to succeed now, tomorrow and well into the future.
Pursuing a sweeping, company-wide strategy to deepen its customer relationships, Bank of America is firmly committed to offering mortgage products and making loans as part of its financial menu. Taking a position as a responsible lender eager to help create successful homeowners, the bank is equally firm in its commitment to real estate professionals and the customer experience.
Naturally, you don’t need to use a system if you’re only planning to turnover two or three deals and can wing it to get these deals closed, but when you are considering the volume of 100 deals, a system is imperative and mandatory.
Major businesses constantly look at their production processes to make their companies more efficient and productive. Without the efficiency of office systems, whether you’re running a multinational corporation or a local real estate business, it’s impossible to maximize your business to its fullest potential.
Requests from industry professionals wanting to participate as on-screen guests in the National Association of Expert Advisors™ new TV show, “The New Masters of Real Estate,” have prompted show creators Jay Kinder and Michael Reese of Kinder Reese real estate partners, to replay one final broadcast
(eM+C)—In the early days of Apple’s iOS App Store, dozens of developers experienced a gold rush of success as iPhone users raced to download new releases from a small catalog of only a few hundred apps. Some of the best-selling apps even made a few developers into millionaires within mere months.
RISMedia’s
REsource real estate licensed content solution offers access to an archive of thousands of real estate-focused articles and videos of interest to both consumers (B2C) and business professionals (B2B) via RISMedia’s vast content library.
