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Expand Your Education with These Courses from
Customer Relationship Building: Skills for Sales Success: Part Seven.
Expand your education through NAR's REALTOR® University: A Consumer Advocate Approach to Mortgages: Course 2.
ACE: Purchase Reverse Mortgage Course.
BPOs: The Agent's Role in the Valuation Process.
Bundle 1: CIPS Core Course (US Version).

Business Outlook Archive


Top 5 in Real Estate Network Spotlights: Defining Customer Service in Today’s Market

“The key to excellent customer service is making each client a high priority. This transaction is not like buying a car and trading it in a few years later,” says Cathy Freeman of Rod Aluisi Real Estate. Read on as RISMedia’s Lesley Geary interviews Freeman about achieving excellent customer service ...


Existing-Home Sales Decline in March but Inventory Down, Prices Stabilizing

Existing-home sales were down in March but continue to outpace year-ago levels, while inventory tightened and home prices are showing further signs of stabilizing, according to the National Association of REALTORS®. ...


Multicultural Buyers: The New American Melting Pot

Just a cursory glance at your television is evidence: the demographic of the U.S. population has changed dramatically in the past decade. America’s population is more diverse than ever before, and savvy real estate agents should prepare now to serve ...


Fixed Mortgage Rates Edge Slightly Higher

Freddie Mac (OTC: FMCC) has released the results of its Primary Mortgage Market Survey® (PMMS®), showing average fixed mortgage rates holding relatively stable this week amid signs that inflation remains in check with the 30-year fixed up slightly at 3.90 percent and 15-year fixed at 3.13 percent. ...


NAR Gains Key Acquisition in SentriLock

As of December 2011, the official lockbox provider of The National Association of REALTORS® (NAR) is 100 percent owned by NAR, the organization has announced. Now directly accountable to the real estate community it serves, SentriLock, LLC, as the official lockbox provider for NAR, will continue to focus on providing ...


HUD Debars 4 Individuals Following Reverse Mortgage Scam Targeting Seniors

The U.S. Department of Housing and Urban Development (HUD) recently announced the indefinite debarment of three South Florida mortgage loan officers and a Pittsburgh title agent following their criminal convictions on charges they defrauded elderly borrowers, mortgage lenders and the Federal Housing Administration (FHA). ...


CENTURY 21 New Millennium: Real Estate for Today…and Tomorrow

Her office is in Lexington Park, Md. His is 70 miles away in Alexandria, Va. But for company president Mary Lynn Stone and CEO Todd Hetherington, the partners and dynamic visionaries behind CENTURY 21 New Millennium, the distance is bridged by a focused synergy that powers the company’s success. ...


Closing Gifts Made Easy with Lowe’s Program for REALTORS®

Given today’s unsteady economic climate, consumers everywhere are aiming to cut corners and budget themselves more than ever before. The same goes for when it comes to buying and selling a home in the current housing market. But thanks to a partnership between Lowe’s and the National Association of REALTORS® ...


The ‘Grow or Die’ Lie: Why Everything You Think You Know about Business Growth Is Wrong

All growth is good. Bigger is better. All businesses must either “grow or die.” If you’re a small business owner, you might have been nodding along as you read those business mantras, agreeing wholeheartedly with each one. After all, it’s ...


40 Years of Innovations: ERA’s Formula for Success Poises Company for Future Growth

Over the past few months, as we were gearing up for our 40th anniversary celebration, I spent a lot of time thinking about ERA Real Estate’s roots in innovation. When our founders Jim Jackson and Gene Francis paired the new ...


7 Ways to Convert More Internet Leads

You spend a lot of time and effort on your social media campaign, your blog posts and your tweets. You invest a lot of money in sites that promise good leads. And yet, the conversion rates on the leads you ...


REtrends: News and Trends for Real Estate Pros

According to the latest report from the U.S. Bureau of Labor Statistics, the number of job openings in January was 3.5 million, unchanged from December. Although the number of job openings remained below the 4.3 million openings when the recession began in December 2007, the number of job openings has ...


Monday Morning Mobile: What’s Gucci?

Mobile – that’s what Gucci is! The Italian label that is synonymous with all thing luxury is turning to mobile to enhance their shoppers’ in-store experience. ...


Marketing Strategies: The Biggest Mistake Agents Make and How You Can Avoid It

One of the biggest mistakes an agent can make is restricting the flow of energy to their business with the following mindset: “The economy is so slow and I don't even know where my next sale is coming from.” ...


Industry Insight: Today’s Homebuyer

Today’s homebuyer wants more than the typical sales pitch. They expect that their agent be present, focused and highly in tune with their needs. ...


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