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Coaching & Training Archive


NAR Power Broker Roundtable—The Political Climate: A Look at Current Legislation and Its Impact on Real Estate

Editor's note: On April 14, 2015, the U.S House of Representatives passed H.R. 685, “The Mortgage Choice Act” by a vote of 287-140. The Power Broker Roundtable is brought to you by the National Association of REALTORS®. Watch for this column each month. ...


The Empty Nest: A Place, a State of Mind—and an Opportunity

Ah, the empty nest—that tranquil, far-off place harried parents dream about. An idyllic state where the kids are grown and on their own, couples reacquaint, and long-deferred leisure fills hours once claimed by domestic obligation. Whether or not reality fulfills those dreamy expectations, ...


4 Tips for Smart Negotiations

Negotiation is about settling differences to reach an agreement, and every part of the home-buying process is about doing precisely this. Your agents practice this skill when they convert prospects into clients, help buyers prioritize needs while touring homes, ...


Company Spotlight: Home Warranties a No-brainer in Today’s Real Estate Market

Home warranties come in all shapes and sizes, but for real estate professional Bonnie Loya with Coldwell Banker Real Estate Services in McMurray, Penn., they all have one thing in common: they go a long way toward keeping the real estate transaction together. ...


Generating Business: Keep It Simple

The other day I was meeting with a group of new agents. They had lots of questions, as new agents always do. Some asked what is the best way to get buyers. Others asked how to get listings. Another group wanted to know what one thing they should do to ...


Grooming Agents for Success in a Fast-Changing Real Estate Market

If agents are going to be successful in today’s rapidly changing market, the more training and tools they have at their fingertips, the better. Those that can hit the ground running with the skills they need are more likely to be able to build business. Real estate firms are paying ...


How to Get Your Genius Noticed in a Crowded Internet

It seems like everyone has a real estate blog these days, as many real estate agents have joined the blogosphere over the last few years. ActiveRain has grown to over 250,000 bloggers, Zillow, Realtor.com, Homes.com and many other major real ...


SEO Basics Can Increase Relocation Department Online Visibility

Your direct relationships with corporate clients and RMCs are valuable business sources - but it’s no secret that prospects often initiate searches for new products and services online. Without a good SEO strategy in your marketing plan, you could lose potential ...


Three More Tips for Top-Tier Lead Generation, Part 2

Leads are the lifeblood of the real estate industry. An agent’s ability to convert prospects to clients and generate new leads could be the difference between excelling in their career or falling behind. A solid lead generation program can help you increase ...


A Fool’s Guide to Networking: It’s Not Like It Used to Be

Years ago, social networking meant attending business events at places like the Rotary Club, Lions Club or even the Business Network International (BNI). We attended these events to network face-to-face. What was really great about it was that everyone seemed to know ...


The Embodiment of Entrepreneurship

There is no greater embodiment of entrepreneurship than what may be found in a brokerage owner, with consistent success possible only through possessing a remarkable combination of personal initiative and perseverance. For the faint of heart it isn’t, ...


Focusing on Multicultural Reach in Your Local Market

As a Cuban-American living in Miami, I’m quite sensitive to the international nature of real estate. Brazilians, Columbians, Venezuelans, Russians, and many other foreign nationals fuel a very robust real estate market in Miami. And the same can be says about other gateway cities such as Los Angeles, San Francisco, ...


Your Best Year Ever Starts Today

It’s already the end of April and if you’re anything like me, you’re wondering where the last three months just went.  It’s easy to stray from the good intentions and resolutions we rang in the New Year with, but it’s not too late to get back on track.  In fact, ...


Capitalizing on Positive Momentum

When the market fluctuates, it's important to do all that you can to focus on the positive. In the following interview, Lance Stopper, Co-owner of CENTURY 21 Stopper and Associates in Myrtle Beach, S.C. offers insight on positive trends, an evolving market, ...


Working Together toward a Common Goal

Real estate is a past, present and future business. Successful agents need to stay in the moment, while still connecting with past clients and paving the way for a smooth future. In the following interview, Stanley Bishop, President/Broker of EXIT Real Estate Gallery in Orange Park, Fla., discusses how his ...


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