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Coaching & Training Archive


Converting Leads into Clients More Successfully

How do you convert your leads into clients? According to Lisa Gartman, a REALTOR® with Better Homes and Gardens Real Estate Leading Edge Properties in Petaluma, Calif, responding quickly is the name of the game. “More importantly,” Gartman notes, “you have to be able to provide relevant information.” Read on ...


Help On-the-Fence Buyers Do the Rent-vs.-Buy Math

We all know that the benefits of homeownership outweigh renting in the long run. But in many U.S. cities, that’s the case even with shorter time frames. And we can do a better job of helping people realize that. ...


The 5 C’s for Building a Successful Business

Small businesses have made a huge recovery since the economic crash in 2008 and that’s good news for all of us. Since we account for 63 percent of new jobs, our success puts people back to work. That, in turn, helps us even more—people with paychecks buy stuff! ...


4 Questions to Ask When Choosing Your Team Leaders

As a broker you may have faced this dilemma: whether to allow associates to build their own teams. So often the lines between team leader and owner get blurred, with team leaders (and even associates) forgetting their roles within the company. ...


Webinar: Reaching Your Objectives

Realtor.com will be hosting a series of webinars this week and next on several topics of interest to industry professionals. ...


What to Consider When Building Your Team

Real estate is entrepreneurial. Agents looking to build their real estate business need to think like a business owner and make the right decisions when it comes to building a strong team of associates. ...


3 Unconventional Advertising Strategies for Real Estate Professionals

The best way to grow your business is with a consistent marketing strategy that includes both online and offline tactics. Just because you started blogging or using Facebook doesn’t mean you should forget about door knocking and walking your farm. Chances are you have an advertising plan that includes flyers, ...


The 5 C’s for Building a Successful Business

Small businesses have made a huge recovery since the economic crash in 2008 and that’s good news for all of us. Since we account for 63 percent of new jobs, our success puts people back to work. That, in turn, helps us even more—people with paychecks buy stuff! ...


Using Personal Growth to Stay Ahead of the Game

The ever-changing world of real estate can be a daunting industry. The best advice for up-and-comers, according to John Bolos,Broker/Owner of CENTURY 21 J. Bolos in Columbia, S.C., is to be persistent. “If you are willing to learn and grow, there’s a solid chance you will see the fruits of ...


Basic Training: Solid to the Core

Many of our clients grow their businesses to the place where adding more team members is the next natural step. First they may add an assistant, then a buyer’s agent or two, a transaction coordinator, an inside salesperson, a listing partner and so on. As that growth happens, the question, ...


The NAR Power Broker Roundtable: ‘Coming Soon’ and ‘Pocket Listings:’ Are They Right on Any Level?

The Power Broker Roundtable is brought to you by the National Association of REALTORS® and Steve A. Brown, NAR’s Liaison for Large Residential Firms Relations. Watch for this column each month, where we address broker issues, concerns and milestones. ...


Placing Importance on the Customer Experience and Giving Back to Community

Winning customer service extends far past the office. In the following interview, Pat Shea, the President/COO of Lyon Real Estate, a member of Leading Real Estate Companies of the World® in Sacramento, Calif, dishes out his top tips for excellent customer service, connecting with the community, and more. ...


Online Tenant Screening: A Recipe for Success

For busy landlords and property management companies alike, screening prospective tenants can feel like a full-time job. Just ask Lori Berry, rental manager at El Matador Management Company in Fort Walton Beach, Fla. Tasked with managing 108 units that range in size from studios to one- and two-bedroom spaces, Berry ...


Recruiting Panel at RISMedia’s CEO Exchange Helps You Arm Your Forces

In order for your brokerage to succeed in today's competitive real estate market, it's important to have the right team on board. This is where recruiting comes in. At RISMedia's upcoming CEO Exchange, you will learn not only how to recruit top ...


International Brokerage – More than Just Pins on a Map

In the current real estate landscape, much is made of the term “international.” Among brokerage firms and agents, it’s the hottest marketing buzzword—nowhere more so than in New York. ...


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