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Expand Your Education with These Courses from
A Consumer Advocate Approach to Real Estate: Course 1.
The Psychology of Consultative Selling: Skills for Sales Success: Part Four.
Effective Presentation Skills for Sales Professionals: Skills for Sales Success: Part Five.
Bundle 2: CIPS Elective Courses (US Version).
Bundle 3: CIPS Institute (Non-US Version).

Coaching & Training Archive


What NOT to Do: Industry Leaders Reveal What They Learned from Their Biggest Mistakes at RISMedia’s CEO Exchange

Any successful real estate professional will tell you that the work they do never ends. And really, it never ends. For those in real estate, striving to improve isn’t some lofty goal—it’s a necessity. ...


How to Generate Leads via Social Media

It has been well reported that many agents struggle with social media. While some successfully manage their social networks to create opportunities, most feel they do not have the time nor expertise to make social media part of their day-to-day routine. Tackling ...


Search Trends for Buyers

Google Says, ‘the Place to Reach Homebuyers Is on Mobile’ and What You Should Do about It ...


Prepping for Your Open House

“There is never a bad time to do an open house.” ...


How to Take Advantage of the Housing Market’s Slow Season

The housing market is subject to ebbs and flows on a seasonal basis and one of the slower seasons tends to be fall. While the housing market isn’t expected to make a massive rebound in the next couple of months, ...


Stop Chasing Clients: A Five-Day Plan to Bring Them to Your Doorstep

In theory, if you want a new client, all you need to do is make your case and ask for the business, again and again and again. Does that approach work? Well…sort of. Ask enough people and eventually someone will say “yes.” But in the process, you run yourself ragged. ...


Competing in the Online World of Real Estate

Today’s homebuyers are hungry for information—and they expect to get that information with a few quick taps on their smartphones, tablets or laptops. Reaching potential buyers where they are is critical—and buyers are online. So how can real estate agents ...


How to Create an Environment of Success

Building a company, office or team requires recruiting. Some people recruit well, while others struggle to get even a few agents on board. The difference between the average and the exceptional when it comes to recruiting is that the exceptional ...


Tips that Will Immediately Help You Win More Listings and Convert More Buyers

Editor’s Note: This is part one of a two-part series. How do you win more listings and convert more buyers? First, develop a brand identity, separate your personal from your professional life on Facebook and remember that real estate is still a ...


8 Must-Know Steps for Recruiting Top Talent

As a business owner, do you find yourself asking, “How do I get balance back in my life?” or “Where do I find talented people?”  Linda McKissack, real estate coach, speaker, entrepreneur and co-author of “HOLD. How ...


The Most Rewarding Marketing Mistake I Ever Made


Recently, a colleague asked me, “What was the most rewarding mistake you ever made in business?” ...


Converting Leads into Clients More Successfully

How do you convert your leads into clients? According to Lisa Gartman, a REALTOR® with Better Homes and Gardens Real Estate Leading Edge Properties in Petaluma, Calif, responding quickly is the name of the game. “More importantly,” Gartman notes, “you have to be able to provide relevant information.” Read on ...


Help On-the-Fence Buyers Do the Rent-vs.-Buy Math

We all know that the benefits of homeownership outweigh renting in the long run. But in many U.S. cities, that’s the case even with shorter time frames. And we can do a better job of helping people realize that. ...


The 5 C’s for Building a Successful Business

Small businesses have made a huge recovery since the economic crash in 2008 and that’s good news for all of us. Since we account for 63 percent of new jobs, our success puts people back to work. That, in turn, helps us even more—people with paychecks buy stuff! ...


4 Questions to Ask When Choosing Your Team Leaders

As a broker you may have faced this dilemma: whether to allow associates to build their own teams. So often the lines between team leader and owner get blurred, with team leaders (and even associates) forgetting their roles within the company. ...


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