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Coaching & Training Archive


Facebook…or Face Time? Why Business Relationships Take More On-Screen Connections

It’s official: Email, texting, and social media are no longer just helpful supplemental business tools. They’ve taken over the whole game. Yes, technology has made many aspects of modern living more convenient and “connected,” but the pendulum has swung too far. Now, people are reluctant to do something as simple ...


The Summertime Tune-up: Seven Reasons to Perform a Half-Year Review

Summertime and the livin’ is easy…or so the song goes. But as the days grow longer and warmer, small business owners might want to be careful about taking it too easy during June, July, and August. The reality, says successful entrepreneur and author Bill McBean, is that the season is ...


Keeping Up with a Fast-Paced Market

Why is the market moving forward so swiftly? While it varies from region to region, according to Dan Elsea of Real Estate One, two separate generations are working together to push the market forward. “Baby boomers are moving up and out, and Gen X and Gen Y are moving in—Gen ...


Weekly Video Tip: How to Export Videos for YouTube and Vimeo

If you guys have been following along up until now, you should be awesome at shooting and editing videos. However, in order for the entire world to enjoy your visual genius and not just your grandma who comes over to your house every Friday for Canasta, you've gotta get those ...


ACT with MVP: EARN Social Media for REALTORS®: Facebook-Download

NAR PULSE—Log in to REALTOR® Content Resource, June 1-15, and earn Social Media for REALTORS®: Facebook-Download. REALTOR® Content Resource offers over 1,300 pieces of content from HouseLogic.com to marketing communication channels. Social Media for REALTORS®: Facebook allows you or your agents to maximize business results and time ...


The Great Debate

Since the dawn of the iPhone and its acclaimed App Store, the debate amongst marketers, IT professionals, providers and decision makers rages on: Does your brand need a mobile website or an app? The jury is still out, and seemingly, the best strategy at present is not one size fits ...


Winning in the Luxury Market: Do You Have What It Takes?

[caption id="attachment_79737" align="alignleft" width="265"] Snowmass, Colo.; $75,000,000 - Joshua & Co./Luxury Portfolio Intl. WEb ID: LIZV[/caption] ...


How Much Do You Want to Make? Reverse Calculator Determines Your Lead Generation Needs

Virtually every real estate professional has some idea of how much commission income they would like to earn annually. Unfortunately, few REALTORS® know exactly how many leads they need to generate in order to actually attain their desired income levels. ...


Monday Morning Mobile: The Need for Data Speed

With all this smart phone technology coming out faster than the market itself can handle, the amount of money being thrown into broadband connections, as well as the number of connections total, has increased substantially. ...


How Do You Value Your Company?

Central to any type of ownership change and/or restructuring is determining the value of your business. You need to understand the market value of your business when exchanging ownership shares, creating options to purchase, or establishing a tax baseline for family transfers. ...


Better Homes and Gardens Real Estate Shares New Data on the Next Generation of Homebuyers

There are more than 80 million Millennials in the United States who will make up the next generation of first-time homeowners. These homebuyers know what they want and, surprisingly, they are ready to get their hands dirty to transform a house to meet their unique needs. In March 2013, Better ...


How to Master Social Media: The Do’s and Don’ts for Real Estate

Social media isn’t going anywhere. Oh wait, yes it is... it’s going everywhere! Social media is one of the fastest and most cost effective ways to share your brand with a large audience. ...


5 Ways to Make a Real Estate Comeback

The last several years have been filled with challenges associated with too much inventory, distressed properties and even more distressed sellers, agents working hard only to have deals fail, and so on. During this time, I discovered that there are two types of agents: those who adjusted their business accordingly ...


4 Common Problems & How to Correct Them

U.S. businesses spend billions of dollars generating sales leads only to lose more than 70 percent of them simply because they don’t make contact quickly enough, according to one study. ...


Weekly Video Tip: How to Create Video with Shallow Depth of Field and ‘Bokeh’

Today I'm going to give you some more tips about how you can make your footage look awesome. Specifically, how to create shots with great shallow depth of field and "Bokeh." ...


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