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Expand Your Education with These Courses from
Bundle 2: CIPS Elective Courses (US Version).
Becoming a Successful Sales Professional: Skills for Sales Success: Part One.
Customer Relationship Building: Skills for Sales Success: Part Seven.
Business Creation – Prospecting: Skills for Sales Success: Part Three.
Territory Management: Skills for Sales Success: Part Eight.

Coaching & Training Archive


Harness the Power of Your Customers’ Testimonials

Do you routinely use customer testimonials to enhance your sales presentations and strengthen your marketing material? When it comes to effective marketing and business development, a glowing endorsement from a client is the gold standard. Using testimonials is a great ...


Content + Delivery = Power: How to Succeed in an Information-Driven Market

No matter what business you’re in, the role of information in influencing consumer decisions is nothing short of a major paradigm shift. But while we can all agree that providing consumers with relevant content is essential, not everyone may realize ...


Time Management: Are You Losing Money?

The person who coined the phrase "time is money," must have been a sales rep paid on commission. In the selling profession, the old cliché rings true; if you are not talking to a prospect or customer, you're unemployed! How ...


5 Ways to Increase Open House Traffic

A record-breaking, mild winter has kick-started the real estate market much earlier this year than the usual spring start. Mild temperatures are encouraging buyers to begin their search now, and smart sellers are taking advantage of this by pricing their homes accurately and using effective marketing tools. Here are a ...


How to Maximize Results with Lead Generation

(eM+C)—Whether you're looking to acquire new customers or build your database, lead generation helps connect consumers with brands while offering the opportunity to expand your customer base and generate sales for your company. ...


Showing Suite, Inc. Announces iPhone Application

Showing Suite, Inc. announces the release of the Showing Suite iPhone application, available to download now for free in the Apple App Store. ...


Technology Can Help Build Connections

For decades, being able to get clients to instantly like and trust you was a must-have attribute for a real estate agent. This, in turn, required you to be personable, available and knowledgeable. ...


Face the Facts: Preaching the Truth Crucial to Educating Consumers and Restoring Consumer Confidence

“Educating consumers and working to restore consumer confidence is about preaching the truth,” says Mark Stark, CEO/owner of Prudential Americana Group, REALTORS® in Las Vegas, Nev. As we continue to make our way through this once-in-a-lifetime market that is defined by low interest rates and depressed value, Stark believes there ...


Successful Short Sales: Giving the Lender What They Want

As I mentioned in my first two columns on the subject of short sales (see the January and February issues of Real Estate magazine), short sales are enjoying a much-needed resurgence as lenders become more motivated to move short sale transactions through the pipeline more quickly. So, if you’ve soured ...


How to Read Your Prospect Like a Book

Top salespeople and the most successful managers recognize the importance of nonverbal communication in the selling process and have learned to "listen with their eyes." They understand that one of the easiest and most effective ways to close sales is ...


Prospecting on a Budget: The 5 Business Card Challenge

NAR PULSE—Generating leads is the most important thing agents can do to keep their sales pipelines flowing smoothly, but the budgets that we have to work with usually aren’t quite as large as we’d like them to be. To help, we’ll share a prospecting plan that works for any agent, ...


Video: How Brian Moses Went from $18,000 to $3 Million a Year in Commissions – and How You Can Too

As a real estate agent, breaking through the financial barriers in today's market and economy or elevating your career to the next level may seem impossible. But Nashua, N.H.-based real estate professional Brian Moses, creator of Real Estate Training Breakthroughs and Customized Coaching and Seminars, has found a way and ...


Reach International Buyers and Investors

REALTOR.com® Business Beat—International buyers spent almost $100 billion on U.S. real estate last year, and REALTOR.com® aims to help agents show sellers how to reach them. ...


Weekly Video Tip: Local Spin Videos

Whether the market is good or not, real estate is always a hot topic. People crave real estate information, because it often hits close to home, as well as the pocketbook. Brokers and agents can capitalize on that interest by creating videos that meet that need. The question is, where ...


Monday Morning Mobile: Consistency

As a business owner operating in a local market, the reliance of consumers on their smart phone and tablet devices has put you in the position to capitalize more so than ever before. The way in which the technology, mobile apps and social media have come together has placed the ...