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Coaching & Training Archive


Too Many Hats, Too Little Time: Time and Work Role Demands

What’s the biggest challenge facing many small business owners today? Performing multiple roles within the organization, according to a new survey conducted by eVoice®, a virtual phone number service offered by j2 Global, Inc. that enables small business professionals to ...


Marketing Messaging: 3 Tips to Increase the Effectiveness of Your Website

Just having a website isn’t enough to set yourself apart in today’s highly competitive real estate market. If you’re looking to take your website to the next level, the following guidelines will help you increase the effectiveness of your website ...


Cyber Location, Location, Location: It’s a Market Reality

The abundance of online buyer-centered housing information has re-shaped consumer buying behavior, which in turn has changed the traditional real estate shopping process. The results of NAR’s 2011 Profile of Home Buyers and Sellers confirm this trend, as 88 percent ...


The Real Estate Educator: Trust: Real Estate’s New Currency

It’s no secret. The biggest challenge we face in our business today is a consumer population that is largely crippled by fear, uncertainty, confusion, a loss of confidence and a lack of trust. ...


How Do You Start Your Day?

This is such a simple question yet it can have such profound results. Last week’s article, “Watch Your Mouth,” generated a lot of emails, Facebook messages and tweets. The majority of the messages were very positive and some of you ...


Update Your Office during Lenovo’s You-Pay-What-We-Pay Event!

Through the REALTOR Benefits® Program, for a limited time, NAR members can receive exclusive discounts offered only to Lenovo employees on its entire product line, including ThinkPad® and IdeaPad® notebooks and accessories. These award-winning notebooks are built for the way real estate professionals work and can help maximize productivity. Plus, ...


Nearly Half of Home Buyers Are in Search of an Agent

HomeFinder.com, an online real estate search site, recently released the results of a March 2012 consumer survey of nearly 400 HomeFinder.com users. One of the most significant findings is that almost one out of every two respondents indicated that they are in the market for a home, but do not ...


Brokerage Owners and Executives to Examine Urgent Priorities

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Weekly Video Tip: Learn Your Lighting

Alright guys, so you want to make a video? It’s about time! I’m glad to see you’re entering the world of online marketing. First things first, let me help you with the basics of lighting. I know, it seems like it’s a no-brainer—but you’d be surprised how many videos miss ...


Industry Advisor: Are You Ready to Defeat the Agents of Anti-change?

I’m always amazed by how many real estate companies know they have personnel issues yet don’t address them. More often than not, the feedback I hear from brokers revolves around the same three things: ...


RREIN Broker Spotlights: A People-to-People Approach

Top producing brokers and agents know that building strong relationships with your clients is critical to real estate success. “The more you know, the better you can serve your customers. An informed customer will make the best decision,” says Scott MacDonald, President of RE/MAX Gateway. Read on as RISMedia’s Barbara ...


Business Building: Investors Are Busy – and You Can Help Them

Responsible investors have a major role to play in the real estate recovery—and it could be even greater. Unfortunately, lenders and policymakers seem more focused on the recklessness of fix-and-flippers during the boom times than on the positive aspects of encouraging sound investment right now. ...


RREIN Broker Spotlights: Defying the Market

Energy, vision and teamwork are the three qualities that Century 21 Affiliated executives attribute to their company’s success and ability to defy housing market challenges in their markets of Wisconsin, Minnesota and Northern Illinois. Read on to learn how Bill Kessler and Dan Kruse have leveraged their experience and success ...


Marketing Matters: The Thumbnail Guide to Mobilizing Your Email

(eM+C)—How would your business fare if you ignored half of your audience? If you haven't updated your email program for mobile devices, you've done precisely that. ...


Tech Trends: Tablets Expected to Oust PCs

(MCT)—Personal computers at home and in the office will soon be displaced by the tablet as the primary computing device, according to a new report from Forrester Research. ...


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