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Expand Your Education with These Courses from
A Consumer Advocate Approach to Real Estate: Course 1.
Business Creation - Prospecting: Skills for Sales Success: Part Three.
Effective Presentation Skills for Sales Professionals: Skills for Sales Success: Part Five.
Bundle 3: CIPS Institute (Non-US Version).
Bundle 3: CIPS Institute (US Version).

Coaching & Training Archive


Technology Can Help Build Connections

For decades, being able to get clients to instantly like and trust you was a must-have attribute for a real estate agent. This, in turn, required you to be personable, available and knowledgeable. ...


Face the Facts: Preaching the Truth Crucial to Educating Consumers and Restoring Consumer Confidence

“Educating consumers and working to restore consumer confidence is about preaching the truth,” says Mark Stark, CEO/owner of Prudential Americana Group, REALTORS® in Las Vegas, Nev. As we continue to make our way through this once-in-a-lifetime market that is defined by low interest rates and depressed value, Stark believes there ...


Successful Short Sales: Giving the Lender What They Want

As I mentioned in my first two columns on the subject of short sales (see the January and February issues of Real Estate magazine), short sales are enjoying a much-needed resurgence as lenders become more motivated to move short sale transactions through the pipeline more quickly. So, if you’ve soured ...


How to Read Your Prospect Like a Book

Top salespeople and the most successful managers recognize the importance of nonverbal communication in the selling process and have learned to "listen with their eyes." They understand that one of the easiest and most effective ways to close sales is ...


Prospecting on a Budget: The 5 Business Card Challenge

NAR PULSE—Generating leads is the most important thing agents can do to keep their sales pipelines flowing smoothly, but the budgets that we have to work with usually aren’t quite as large as we’d like them to be. To help, we’ll share a prospecting plan that works for any agent, ...


Video: How Brian Moses Went from $18,000 to $3 Million a Year in Commissions – and How You Can Too

As a real estate agent, breaking through the financial barriers in today's market and economy or elevating your career to the next level may seem impossible. But Nashua, N.H.-based real estate professional Brian Moses, creator of Real Estate Training Breakthroughs and Customized Coaching and Seminars, has found a way and ...


Reach International Buyers and Investors

REALTOR.com® Business Beat—International buyers spent almost $100 billion on U.S. real estate last year, and REALTOR.com® aims to help agents show sellers how to reach them. ...


Weekly Video Tip: Local Spin Videos

Whether the market is good or not, real estate is always a hot topic. People crave real estate information, because it often hits close to home, as well as the pocketbook. Brokers and agents can capitalize on that interest by creating videos that meet that need. The question is, where ...


Monday Morning Mobile: Consistency

As a business owner operating in a local market, the reliance of consumers on their smart phone and tablet devices has put you in the position to capitalize more so than ever before. The way in which the technology, mobile apps and social media have come together has placed the ...


REBAC Report: A Global Opportunity

With annual sales of more than $82 billion, international buyers who are interested in purchasing properties in the U.S. provide a tremendous opportunity for brokers and agents looking to expand their business this year. And with the recent addition of more than 1 million international listings on REALTOR.com® and advanced ...


Sharing Information and Success: Educating Agents and Consumers with Lowe’s Program for REALTORS®

In the progressive real estate climate that we are currently in, staying on top of news and industry trends is crucial in order to secure new business and maintain success. With Lowe’s Program for REALTORS®, REALTORS® are empowered with the latest in real estate news, while also armed with a ...


Marketing Strategies: Do You Need to Be Lucky to Succeed?

While helping a client release her self-limiting beliefs, she brought up the old belief that she has to be lucky to succeed. ...


5 Leverage Points to Close More Sales

As the first quarter of 2012 draws to a close, you may be thinking to yourself, “Gosh, I gotta step this up! I am not on target for the goal that I set to improve my sales volume this year.” ...


How to Target Your Audience Like a Politician

(eM+C)—The political campaign season is in full swing and this year we'll see politicians make ample use of Facebook, Twitter, blogs, and display and text ads to drum up support. Unlike traditional mass media vehicles, communicating key issues to a diverse constituent base requires more customization than ever before. With ...


Turning Home Shoppers into Cash Buyers

We’ve all seen it before: An eager homebuyer is prequalified for mortgage financing, only to be turned down once credit and income issues are revealed during the origination process. That’s the problem with a typical prequalification. While the lender may ask about the borrower’s income and credit history, there may ...


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