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Expand Your Education with These Courses from
Effective Presentation Skills for Sales Professionals: Skills for Sales Success: Part Five.
Customer Relationship Building: Skills for Sales Success: Part Seven.
A Consumer Advocate Approach to Real Estate & Mortgages: Courses 1 & 2.
Bundle 1: CIPS Core Course (US Version).
Bundle 2: CIPS Elective Courses (US Version).

Coaching & Training Archive


Weekly Video Tip: Leveraging YouTube with Social Media

Posting your video on YouTube is only the beginning if you want it to attract a serious following. The real secret is to leverage it with other forms of social media to grow your audience. ...


A Program Like No Other

For REALTORS® on-the-go, any steps one can pursue to save time and aid in effective communication with clients are essential to building and maintaining success throughout a thriving career in real estate. For technology-savvy REALTORS® or for novices-in-training, Lowe’s Program for REALTORS® can help. ...


Monday Morning Mobile: MTV’s New Custom iPad Site

MTV knows a thing or two about reaching, captivating and controlling the eyeballs of their audience. Their rein as the go-to source for pop culture information, as well as the inventors of Reality TV, has them ingrained within the TVs, ...


Information is Power…Again

Setting yourself apart from your competition is becoming increasingly difficult. The emergence of social media into the business world has created platforms where constant, ongoing contact is possible. As a result of this desire to be in constant contact, many agents and brokers have struggled with what constitutes valuable content. ...


Agents: What Dropbox Can Teach Us about Cloud Computing

(MCT)—Dropbox is the most deceptively simple of services. Place a Dropbox folder on each computer or gadget you own. Drag any file into that folder. A copy of that file automatically appears on every device where you put a Dropbox folder. It’s idiot proof. ...


One Daily Goal to Double Your Income in 2012

As real estate professionals, we are forced to continuously adapt our services to match the latest developments in the national economy and our local housing markets. The world in which we conduct our business is dynamic and the only constant is change. To put it simply, if we refuse to ...


The Art of Starting Over: Save a Business Conversation Gone Wrong

Has this ever happened to you? You’re talking to a client, or perhaps your boss, and you realize the conversation has gotten off on absolutely the wrong foot. You may have learned new and unexpected information from the other person ...


Become the Trusted Resource for Consumers

According to the latest prediction from NAR Chief Economist Lawrence Yun, home sales should increase slightly and prices will stabilize in many markets this year. And while there is still a discrepancy between consumer confidence and affordability, positive economic indicators suggest that we could be on track for a recovery ...


5 Ways to Increase Open House Traffic

A record breaking, mild winter has kick started the real estate market much earlier this year than the usual spring start. Mild temperatures are encouraging buyers to begin their search now, and smart sellers are taking advantage of this by pricing their homes accurately and using effective marketing tools. Here ...


Weekly Video Tip: Back to the Basics

Seldom does a month go by without video technology cranking things up to a new level. But while some things change, others don’t. And that includes some of the basic building blocks for creating an effective video. Here are just a few “old school” reminders: ...


Feedback: Some People Can’t Handle the Truth

Are you the type of individual who values sincere feedback and welcomes constructive criticism from customers, associates, and family members? Sometimes getting feedback can be an unpleasant experience, especially when it hasn't been requested. Without timely feedback, it's utterly impossible ...


Successful Short Sales: It All Starts with the Seller

Last month, I outlined the reasons why you should get back on the short sales bandwagon if you’ve fallen off. In the current market, more and more lenders are coming around to the realization that short sales are a favorable option after all and, therefore, are processing and closing short ...


Why We Are Reinventing Business…Again

At PCMS Consulting, we believe in pushing our clients to be proactive. We help them target business practices that are outmoded and ineffective. This is how we make our living, so it is critical that we take our own advice. ...


Marketing Strategies: Hate to Make Cold Calls? 5 Tips to Make Them Easier

Have you often avoided making those dreaded cold calls? Do you dream of how much better your business could be but just can’t bring yourself to pick up the phone? ...


Choosing the Right Property Profile Photo

Listing a property with a blurry property profile photo or, even worse, no photo, is like having a blurry or abstract image as your profile picture on a social media platform or Internet advertising campaign. It is not appealing and, therefore, no one wants to click for more information. ...


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