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Coaching & Training Archive


Real Estate Marketing Strategies: Overcome the 7 Ways ‘Perfectionism’ Can Stop You from Success

RISMEDIA, August 5, 2011—Are you a perfectionist? Do you know someone who is? Have you ever wondered if perfectionism is a help or hindrance on the road to success? ...


In the Blink of an Eye: Are You Mentally Prepared for Change?

RISMEDIA, August 5, 2011—People are regularly faced with adversity and unpredictable challenges. One of the key differentiating variables among us is how we handle and adapt to these events. Moreover, it can be incredibly easy to become distracted and unfocused, and, as a result, have difficulty maintaining the mental sharpness ...


Strategy Session: Latest Gadgets Don’t Help without a Plan

Wouldn’t it be terrific if the latest gadget would actually make you more money with less effort? And wouldn’t it be even better if you could get all the money back you’ve already spent on products ...


It’s Time to Link Up – with LinkedIn

Mention the phrase “social media” and most people automatically think of Facebook and Twitter. But if you have any dealings in the corporate world—whether you’re a CEO, salesperson, human resource manager, administrative assistant, or anything in between—you’ll want to take a closer look at LinkedIn. ...


Humanization, Relationships and Likeability

RISMEDIA, Aug 2, 2011—We can trace word-of-mouth marketing all the way back to 2000 B.C. when Eve said to Adam, “You ought to try a bite of this apple.” The Garden of Eden scenario represents marketing in its purest form—after ...


How to Cultivate Strong, Inspired Teams and Guide Them to Meet a Common Goal

Paul David Walker—business advisor to mid-sized and Fortune 500 CEOs; founder of Genius Stone Partners, a company that partners with the C-suite to build business performance; and author of Unleashing Genius: Leading Yourself, Teams and Corporations—has guided business leaders to ...


Don’t Sell Me…Help Me!

There are some interesting things happening when it comes to doing business in the current environment. ...


6 Keys to Building a Short Sale-Targeted Website

Although real estate professionals understand the importance of having a website, there is a huge opportunity to develop a website more specific to a niche market. If you are working with the short sale market and speaking with distressed homeowners, ...


Real Estate Marketing Strategies: 5 Tips to Use Your Sphere of Influence to Double Your Income

I find that many of my clients avoid marketing when it comes to their sphere of influence. Yet statistics show that your sphere of influence can be the greatest source of referrals. Let’s look at how you can dig in ...


MLSs Taking Control of Destiny – a Plea, an Observation, a Call to Arms

RISMEDIA, July 21, 2011—Some 15 years ago, I read the book Control Your Own Destiny or Someone Else Will, a showcase of Jack Welch’s leadership and turnaround of GE. Like him or not, the book is full of anecdotes, leadership ...


QR Codes: What’s Your Strategy?

RISMEDIA, July 20, 2011—(EMC)—There is no doubt that you see QR codes everywhere these days—in ads, magazines, posters, etc. They offer exciting opportunities for delivering information quickly to people that are mobile. They also provide a quick and easy way ...


3 Tips to Rapidly Improve Google AdWords Traffic

RISMEDIA, July 20, 2011— Google AdWords is the dominating pay-per-click search engine on the Internet today. However, according to ROI Advisors, Inc., a Certified Google Partner Company, an advertiser who pays more doesn't necessarily have an advantage over others. Many factors come into play to level the playing field, the ...


Dealing with Sales Rejections: Some Will, Some Won’t, So What!

I can think of no other profession that's as closely associated with the term rejection as a career in sales. You might say that rejection is as natural to a salesperson as trail dust is to ...


The Value of Buyer Representation Agreements and How They Can Help You Build Business

RISMEDIA, July 18, 2011—Today’s real estate market requires an agent that continues to deliver the traditional customer service that brought them success during the boom years, while implementing new technologies and marketing strategies to stand out from the crowd. ...


Can Foreclosures Boost Your Business?

RISMEDIA, July 18, 2011—The National Association of REALTORS® (NAR)'s recent report shows that a typical REALTOR® had eight transactions in 2010. It is no secret that every real estate professional can use more business. Can foreclosures help boost your business volume? ...


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