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In Every Issue of RE Archive


Seeing Green & Staying Connected

RISMEDIA, February 3, 2009-With more than 50,000 customers, Russ Bergeron, CEO of Anaheim, California-based SoCalMLS needs a quick and easy way to distribute information to his members while at the same time looking out for the environment. Having teamed up with FrogPond Publisher, a Web-based platform used for


Operating within the New Economy

Broker Strategies for Succeeding in Difficult Times RISMEDIA, January 7, 2009-For those of us in the real estate industry, the Feds' recent announcement that the country has been in recession since December 2007 hardly came as a revelation.


January Op/Ed – Affordable, Cozy, Green-and Building Business

By John Stovall and John BeldockAre we talking about a new sweater here? No, we are talking about green real estate. So what does that have to do with affordability? Lots! Affordability starts with a buyer locating a home that meets his/her needs and is within financial reach. That statement ...


From the Publisher’s Desk – January 2009

Put Emphasis on ‘New' ...


Letters to the Editor – January 2009

A Plan for Foreclosures. The Power of Goals. Restructure Toxic Loans.Put a Plan in Place ...


Refining a Brand

Realty Executives and the Art of Supporting Professionals By Maria Patterson Forty-four years ago, the idea of forming a real estate company based on a 100% commission model was a radical concept-certainly nothing the industry had ever seen before. Today, decades after company Founder Dale Rector revolutionized the industry and put Realty Executives on the map, company President & CEO Rich Rector is keeping that spirit alive by reinventing


November Op-ed – Reporting from the Trenches

An insider's look at real estate, the economy ...


Letters to the Editor – November 2008

Be Accountable. A Bit of Irony. A Growing Gap."Coming Up Short-How Realtors Can Make a Difference during Economic Turmoil" ...


Priced to Sell – How to Educate Agents and Sellers to List at the Right Price

RISMEDIA, Oct. 14, 2008-Now is a time to face facts. In the past four months, research suggests that housing inventory has climbed to an 11-month-plus supply.


October Op-ed – Pick a Direction

By James P. RetzA few years ago, while speaking to a particularly experienced audience, I used a slide that managed to elicit some interesting expressions: "Have You Ever Seen a Negative Baby?" ...


RE: Real Estate – At Your Service

If you want to catch a glimpse of today's changing real estate business model, visit the website of a full-service real estate firm. You'll find a collection of offerings designed to serve customers through every step of the transaction and beyond-insurance, home inspections, home warranties, financing, title insurance, and even ...


Letters to the Editor – October 2008

High Value. Shortsighted Sales. A Self Correction."Understanding Short Sales" ...


What Should Consumers Believe?

Op-ed by Pam Liebman ...


Real Estate Services- Are They Essential to Success?

RISMEDIA, Sept. 15, 2008-There is a good reason why the term, "one-stop shopping" has become an icon in American business. Whatever it is they are shopping for, consumers have made it clear they want


How Top Agents Can Stay Successful in Today’s Market

RISMEDIA, August 19, 2008-It's no secret that a number of inexperienced real estate agents who came aboard during the most recent market upsurge have since left the industry. For seasoned agents



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