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Real Estate Training Archive
Why is social marketing important to your business and agents? Imagine if every client you ever had was in a room – a room with not only you, but all of their friends. The truth is, this room exists, yet in the digital sense.
I have learned that if I look at an idea, thought or phrase every day, there is a good chance I will internalize its essence and make it part of me. This is no great revelation, as evidenced by the market for motivational quotes
There’s been a lot of talk in Washington about budget balancing and government spending cuts following the fiscal cliff deal that lawmakers passed in January. Consumers might not realize there were several positive benefits concerning real estate—the extension of tax deductions for mortgage insurance premiums, home mortgage interest and certain ...
We do it all in real estate! So let’s take a look at these three branding components and how they integrate into a branding strategy.
The month of March is typically associated with March Madness, the term used to describe the NCAA College Basketball tournament. However, this year, March Madness not only applied to sporting events but to mobile
Editor’s Note: This is the second of a seven-part series from Homes.com on how to manage your online reputation. Homes.com has put together a free playbook on the topic, which can be downloaded
here. Watch for this series in RISMedia’s Friday Weekly Business Builder e-newsletter.
Once you’ve decided to invest in your online reputation, the first thing you need to do is to get your name out there by being listed in as many online business directories as possible. It’s not rocket science; the more places your business is listed, the more
U.S. businesses spend billions of dollars generating sales leads only to lose more than 70 percent of them simply because they don’t make contact quickly enough, according to one study.
The Internet has undoubtedly changed the way consumers operate, but thanks to smartphones and the wave of mobile optimization, the real estate industry has never stopped progressing with its technology.
Have you ever bought a product or hired a company and said, “May I have lousy service, please? I’d like to be frustrated by the experience of doing business with you.” Doubtful.
We’ve all experienced lousy service – whether that’s due to long lines at the checkout, a botched order at a restaurant, over promises that were under delivered, or just a crummy attitude. Certainly nothing you’d ask for.
However, “good” service should be an expectation. And, depending on the product and the price, you have higher and lower definitions of “good.” For example, you do not have the same expectation at a fast food restaurant as you would a fine dining establishment. You pay more and expect more. You pay less and expect less. A real estate transaction is a pretty high priced item, so the expectation
NAR PULSE—Visit the member Guide to customize the tools and information you value most including your 2013 membership card. Personalize your card by choosing a custom background, add up to six of your designations
Brint Wahlberg, ABR, ePRO, GRI, was among the first REALTORS® in the nation to witness the 2009 unveiling of Realtors Property Resource®’s (RPR®) first-generation of Web-based information services.
While there is still plenty of room for improvement in our current economic and housing climate, Power Brokers are advancing full speed ahead toward recovery. The door to the downturn has been shut and there’s nowhere to go but up.
And based on the record-setting response to our 25th Annual Power Broker Survey, brokers are eager to report their respective tales of recovery. This year’s 1,000 respondents collectively amassed $767,983,687,087 in sales volume for 2012 and 2,985,668 in closed transactions. This represents a more than $158 billion increase in sales volume over 2011.
Last month the Search Marketing Expo (SMX West) was held in San Jose, California and brought together folks from varying industries and job duties to discuss all topics related
The multiple roles that a real estate professional performs on a daily basis have remained, for the most part, unchanged over the years. What has changed is how information
Let’s say you’re a residential real estate professional with seven listings and are extremely busy. So busy that you’re considering outsourcing the showing scheduling process so you can focus on all the things you want to do to market your listings.
With all that on your plate, you may feel like you don’t have time even to research the various appointment center services available, so you may go with what someone else in your office uses. That can be a winning strategy–a referral from someone you know.
