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Ask the Expert: How Can I Work the International Crowd Without Paying for It?

Ask the Expert: How Can I Work the International Crowd Without Paying for It?

Today’s Ask the Expert column features Cindy Fauth, global marketing manager for the National Association of REALTORS® (NAR). Q: How can I work the international crowd, without paying for it? A: You don’t have to invest in expensive property portals to...
Face-to-Face or Facebook? Why You Need Both to Increase Leads

Face-to-Face or Facebook? Why You Need Both to Increase Leads

Technology has certainly changed the way business communications and marketing work, especially when it comes to real estate marketing. Listing details, open house locations and agent information can be sent and received in seconds, often right where your prospects...
Transform Your Business With the Latest Tech Tools From the REach® Class of 2017

Transform Your Business With the Latest Tech Tools From the REach® Class of 2017

Technology continues to transform the world we live and work in, and that is particularly true in real estate. The challenge for brokers and their agents is keeping up with the latest technologies and adopting those that will help them save time, earn more and best...