Real Estate Consultants Archive


planetRE Announces Launch of Integrated CRM and Social Media Platform for Real Estate

RISMEDIA, October 6, 2010—planetRE, a technology provider for online real estate, has announced planetRE CM™; one of the industry’s first interactive unified client communication management platforms. The new SaaS platform consists of planetRE RealFace™- an agent-branded


6 Tips for Working Successfully with Stressed-Out Sellers

RISMEDIA, October 5, 2010—Selling a home can be an emotional and even stressful process, especially in the current economic climate. For Realtors, it can be just as stressful, if not more so—persuading a seller to sell a home for less than they may have expected, or with more conditions than they might have wanted, is not an easy thing. As a Realtor, you’re often in the position of trying to persuade a homeowner to lower their price a bit, or throw in that patio furniture that the buyer really wants—but this is often a very sensitive, emotional process (i.e., someone’s dear aunt bought them the patio furniture,


Commissions for Causes – Working to Restore Integrity in the Real Estate Industry

RISMEDIA, October 5, 2010—As the country's economic crisis continues to negatively impact people's lives, many are still leery of the mortgage and real estate industries and those who work in them. One California resident and real estate agent, William Soto, is working to restore the


New Short Sale Course Gives Realtors Additional Guidance on Federal Programs

RISMEDIA, October 5, 2010—While home buyers and sellers continue to be discouraged and frustrated by the complex and lengthy short sale process, the National Association of Realtors is making sure Realtors have the resources and tools they need to help consumers navigate these


Accepting Change with an Open Mind – Pearson Properties Affiliates with Prudential and Continues Pattern of Success

RISMEDIA, October 4, 2010—Prudential Real Estate is continuing its pattern of success in the real estate industry with the announcement of its latest affiliation—San Ramon, California-based Pearson Properties, Inc. Led by Broker/Owner Gretchen Pearson, the addition of Pearson Properties and its more than 200 sales associates and staff was met with a positive response by the Prudential network, as well as the entire community.


RREIN Broker Spotlight: Prudential Florida Realty Responds to Consumers, Reaping Big Rewards

Editor’s Note: The RREIN Broker Spotlight Series offers industry insights from members of RISMedia’s Real Estate Information Network® (RREIN), an elite network of leading real estate companies united behind the belief that Information Share Equals Market Share. In this interview, RREIN member and


Monday Morning Mobile: Going Mobile at the Fall Expos

RISMEDIA, October 4, 2010—Fall is upon us, and here at Mobile Real Estate ID, that means tradeshow season. Now through the end of the year is when a number of state associations, franchises and the National Association of Realtors host their annual conventions and expos. Last year,


5 Ways to Turn Facebook into a Brand-Building Tool for Your Business

RISMEDIA, October 4, 2010—It seems like everyone is on Facebook now. There is even a movie out this month—The Social Network—about the creation of the social networking site. Although it is something that most of us are using for personal use, Facebook can also be a powerful way


5 Tips to Create a Successful Prospecting Plan

RISMEDIA, October 2, 2010—Prospecting for business is a crucial part of any real estate professionals plan, but many brokers and agents have a laundry list of things they are trying to do when it comes to prospecting, instead of having an actual plan in place. Here, Brian Wildermuth,


Commissions for Causes – Working to Restore Integrity in the Real Estate Industry

RISMEDIA, October 5, 2010—As the country's economic crisis continues to negatively impact people's lives, many are still leery of the mortgage and real estate industries and those who work in them. One California resident and real estate agent, William Soto, is working to restore the


Company Spotlight: Providing a Consistent Message – Video Library Offers On-Demand Training

RISMEDIA, September 30, 2010—How do we get consistency into our training? What incentives do I offer my recruiting candidates? What can I do to motivate my agents to prospect? These are just some of the questions on the minds of real estate professionals today. And the answer is


NAR Pulse: This Week’s Top Stories from the NATIONAL ASSOCIATION OF REALTORS

RISMEDIA, September 29, 2010—This week’s headlines from the NATIONAL ASSOCIATION OF REALTORS® include: archived webinars available at no cost from NAR’s Right Tools, Right Now initiative; Realtors Property Resource™ announces 100 MLS


Impending FHA Changes Underscore Need for Realtors to Stay Apprised of Mortgage Options

RISMEDIA, September 28, 2010—On October 4, the Federal Housing Administration (FHA) will implement changes to the premium structures for an FHA-backed mortgage, making it more costly for home buyers to procure FHA loan products. This imminent change in FHA lending, along with the gradual stabilization of the marketplace, are paving the way for conventional financing with private mortgage insurance (MI) to make a comeback in lending for low down payment buyers.


The Key to Hyperlocal Marketing

RISMEDIA, September 27, 2010—The science of hyperlocal marketing requires “feet in the street” to become most effective. A hyperlocal marketing system designed by 1parkplace, for example, includes a strategy that combines offline marketing, online


Obama Administration September Housing Scorecard Shows Continued Advances in Housing Market; Challenges Remain

RISMEDIA, September 24, 2010—The U.S. Department of Housing and Urban Development (HUD) and the U.S. Department of the Treasury recently released the September edition of the Obama Administration’s Housing Scorecard (www.hud.gov/scorecard), a comprehensive report on the nation’s housing market. The latest housing figures show continued signs of stabilization in house prices. Although existing and new home sales declined in July, recent data shows housing starts rebounded in August.