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Real Estate Information Archive


Coldwell Banker Real Estate Extends Relationship with ESPN’s Baseball Tonight

There is nothing quite like the memories of playing catch in the backyard. It’s warm out, the sun is going down, and in that moment only a few things matter; two people, their mitts, a baseball and a backyard. The latest ad from Coldwell Banker Real Estate LLC titled “...


Existing Home Sales Increase but Overall Market Continues to Underperform

While existing-home sales inched up a slim 1.2 percent in February, the National Association of REALTORS® recently reported that constrained inventory levels pushed price growth to its fastest pace in a year. ...


Landing Pages 101: How to Convert More Leads with Your Real Estate Website

Real estate landing pages are crucial to any online strategy today. These pages are dramatically different than typical website pages in that their sole purpose is to get contact information out of visitors. Unlike blog pages and IDX listings, these pages give a value proposition and then ask the visitor ...


Principles before Profit

Sharing what you know with your team can help everyone grow. In the following interview, Patti Siebold, the owner of Keller Williams Realty Premier Partners in Vancouver, Wash. talks about customer loyalty, training, education and more. ...


Working at Home: Who Claims the Home-Office Deduction?

With tax preparation season well underway, it is a good time to examine the use of the home-office deduction. ...


11 Tax Deductions for Homeowners

For most people, owning a home is like moving a step up the American-dream ladder. It is indeed wise of you to buy a home instead of continuing to pay hefty rent. Your home is an excellent investment in the long run because ...


Century 21 Real Estate Selects Hootsuite to Deliver Custom Social Media Solution

CENTURY 21® Real Estate has chosen Hootsuite, the world's most widely used social relationship platform, to enhance its social media strategy and provide a center of excellence for social selling. The solution, launched as C21® “Social for Business”, is comprised of Hootsuite Enterprise combined with custom integrations and services. ...


Better Homes and Gardens Real Estate Continues Westward Expansion with Addition of Utah Brokerage

Better Homes and Gardens® Real Estate just announced  its entry into Utah with the addition of real estate brokerage The Franklin Group to its rapidly-growing franchise network. The firm will now do business as Better Homes and Gardens Real Estate Franklin Group and will continue to serve the counties of Salt Lake, Tooele, Davis, ...


Underwater Homeowners Sink Deeper, Even as Home Values Rise

Owners of homes at the bottom of the market are trapped underwater on their mortgages even as the real estate market continues to recover, according to the fourth quarter Zillow® Negative Equity Report. That’s because low-endhomes—the most likely to be upside-down—are losing value. ...


42 Percent: The Scariest Number in Real Estate

Real estate remains a very call-centric business, but millions of leads are being left at the curb—literally. Randall Standard, CEO of VoicePad, a 30-year mobile industry veteran, examines how this problem can be solved. ...


Century 21 Beal, Inc. Agent Receives Award for Innovative Use of Technology

Century 21 Beal, Inc. recently announced that agent Raylene Lewis was recognized with the coveted 2014 Century 21® Producer Technology Award. The Century 21 Producer Technology Award is presented to one independent sales associate each year in the Century 21 System of more than 101,000 affiliated agents who focuses on ...


Ziplogix Expands Customer Service Outreach

zipLogix recently announced a significant expansion of customer service coverage to ensure support on all products. zipLogix Chairman of the Board Mark Peterson made the announcement. ...


Talking Tech on Main Street: A Conversation with Morris Lyles

Since I’m sure you’ve all heard enough about what I think, we decided to take it to the streets to hear what you think. This month, we sat down with Morris Lyles of ERA Wilder Realty in Columbia, S.C., and picked ...


National Housing Report: February Boost in Sales and Prices

Unlike last February, this February experienced increased home sales, but with only a moderate rise in prices. Home sales in February rose 7.1 percent from January and 2.2 percent from February 2014, according to the February RE/MAX National Housing Report . Sales through the fall and winter months held ground, ...


New Consumer Portal Launched for REALTOR® Association

The Greater Tulsa Association of REALTORS® (GTAR) announced the launch of a new consumer website (TulsaRealtors.com) developed by Homes.com®; GTAR will also offer Homes.com’s integrated marketing suite to all 3,600 GTAR subscribers. GTAR members will now benefit from Homes.com’s extensive marketing features, connecting them to consumers visiting TulsaRealtors.com ...


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