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The NATIONAL ASSOCIATION OF REALTORS® (NAR) REALTOR Benefits® Program has accelerated its offerings by partnering with Chrysler Group, LLC. This new partnership allows NAR members

The list of housing markets showing measurable improvement expanded by 29 metros in February to include a total of 98 entries on the National Association of Home Builders/First American Improving Markets Index (IMI),

Century 21 Real Estate LLC recently announced that it has maintained its industry leadership position in brand awareness for the 11th consecutive year. In a study conducted by Millward Brown, a global market research organization, the CENTURY 21® brand achieved 95 percent name recognition, the highest consumer awareness level when ...

Regional Spotlight—A sellers’ market has returned in the areas close to the job centers of Seattle and Bellevue, Wash., up to the one million dollar price point, according to a recent announcement by John L. Scott Real Estate Chairman and CEO, Lennox Scott. ...

The industry’s leading residential real estate firms are quickly responding to RISMedia’s 24th Annual Power Broker Survey, reporting strong numbers for 2011 despite a challenging economic landscape. As the preeminent ranking of the industry’s top residential real estate brokerages, RISMedia’s Power Broker Survey is responsible for revealing real estate’s “who’s who.” Brokers must complete the survey by February 24, 2012 in order to be considered for inclusion in RISMedia’s 24th Annual Power Broker Report, a preview of which appears in the April issue of Real Estate magazine.

As an independent real estate firm or agent we often don’t have resources (time and money) to research market trends and analyze consumer behavior. So what do we do? I recently read Crash Boom, By Greg Rand (great book—lots of awesome real estate principals)

More than 100 people recently turned out for “Women Rock,” an informative networking event benefitting the Joanne Arnett Tutschek Breast Cancer Fund at the Flagler Health Care Foundation, in St. Augustine, Florida. ...

Apartments.com presented a check for $15,000 to the Chicago Coalition for the Homeless recently, at the culmination of its “Raising Awareness. Taking Action: A Campaign to Help End Homelessness” Facebook initiative. As part of the campaign, Apartments.com promised to donate $1 to the Chicago Coalition for the Homeless for every ...

Setting yourself apart from your competition is becoming increasingly difficult. The emergence of social media into the business world has created platforms where constant, ongoing contact is possible. As a result of this desire to be in constant contact, many agents and brokers have struggled with what constitutes valuable content. What do we post, tweet and send? If you think about it, the idea that your friends and acquaintances are sincerely interested in an up-to-the-minute play-by-play of your daily activities is somewhat absurd. This confusion in the marketplace creates real opportunities for leaders to emerge. When I say leaders, I mean thought leaders, market leaders, industry leaders and even neighborhood leaders.

The Federal Housing Finance Agency (FHFA) recently invited investors interested in purchasing pools of Fannie Mae, Freddie Mac and FHA foreclosures in the nation's hardest-hit metropolitan areas with the requirement they rent them for a period of years to pre-qualify.

Freddie Mac (OTC: FMCC) recently released the results of its Primary Mortgage Market Survey® (PMMS®), showing average mortgage rates dropping to new all-time record lows as data on economic growth fell short of market projections.

While more and more consumers are turning to their smartphones for information, brokers and REALTORS® everywhere are adapting in order to properly serve their mobile, forward-thinking clientele. The latest trend in the world of mobile marketing is not only dominating the mobile world, but also changing the way agents are promoting their listings and printing their signage. Over the last couple of years, QR codes, short for quick response codes, have been popping up almost everywhere you look. Advertisements in magazines and newspapers, posters, billboards, and even real estate for-sale signs have all been sporting these small, square codes.

When most business owners think about creating a brand for their businesses, they immediately think about logos or brainstorm amusing taglines. Yet, effective branding goes much deeper than this.

Mortgage applications decreased 2.9 percent from one week earlier, according to data from the Mortgage Bankers Association’s (MBA) Weekly Mortgage Applications Survey for the week ending January 27, 2012.

Leading Real Estate Companies of the World® has selected Boston Logic as a preferred service provider, introducing the company to its network of 550 premier real estate firms as part of its Solutions Group program, the company has announced. ...