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Real Estate Trends Archive


17 Percent of Homeowners Undervalue Their Home

About one out of eight, or 17 percent, of homeowners with a mortgage believes their home is worth less than the amount they owe, when in fact the opposite is true. This suggests that large numbers of owners are undervaluing ...


Freddie Mac Wins Dismissal of Federal Securities Lawsuit

Freddie Mac recently announced the dismissal of a putative class action lawsuit filed against the company in federal court in August 2008 alleging securities fraud. ...


Hot Property: Is Malibu Turning into the Larry Ellison Beach Club?

(MCT)—The membership roll in Malibu’s unofficial Billionaire’s Beach club is shrinking. Former Yahoo Inc. Chief Executive Terry Semel and his wife, Jane, have sold their spot to Oracle Corp. CEO Larry Ellison, who already has eight other houses along Carbon Beach. ...


Change Can Ensure You Survive and Thrive in Today’s New Normal

Replacing bricks and mortar with virtual space is no longer a new concept. It’s a tactic born during the recent downturn because it simply made economic sense. But it’s a strategy today that is gaining favor for a variety of ...


Tools that Make Our Brand Stick

I love going to Starbucks. I shell out four-plus dollars a few times a week for my lattes and they make me very happy. As a marketer, I sometimes have “recency and frequency” envy of other marketers. What does this ...


Z57 Pioneers IDX Search Integration with Facebook

With one of every five page views on the Internet pointing to Facebook, it’s no surprise that the savviest real estate professionals are exploring IDX-compliant Facebook feeds designed to target the huge market of prospects who are active on social media. ...


Business Building: A Little Creativity on Social Media Can Go a Long Way

I’ve long believed in the power of social media to help people defy geographic and cultural boundaries to make lasting connections and build strong relationships. And this holds true whether social media is used for personal or professional reasons—or even a combination. ...


San Francisco Experiments with 300-Square-Foot Micro-Apartments

(MCT)—The tiny apartments are touted as “affordable by design.” ...


Pace of New-Home Sales Holds Steady in August

Following a substantial gain in July, the pace of new-home sales held virtually unchanged at a seasonally adjusted annual rate of 373,000 units in August, according to newly released figures from HUD and the U.S. Census Bureau. ...


Freddie Mac Announces the Issuance of New Seven-year Reference Notes® Security

Freddie Mac announced recently that it plans to issue a new seven-year USD Reference Notes® security, CUSIP number 3137EADM8, due on October 2, 2019. The issue will be priced on Friday, September 28, 2012, and will settle on Tuesday, October 2, 2012, at benchmark size. ...


Top 5 in Real Estate Network® Spotlights: Redefining Service

To be on the top of your business game in real estate, you have to maintain productive. Melinda Estride of Long and Foster Real Estate, Inc, shares her top tips for productivity in the interview below. “I take care of my “to-dos” and calls every Monday from 8 a.m. to ...


Marketing Strategies: 7 Things You Need to Know to Double Your Income

Are you feeling confused in today's marketplace? ...


Pending Home Sales Decline, Still Higher than Last Year

After reaching a two-year peak, pending home sales fell in August but are at elevated levels compared with a year ago, according to the National Association of REALTORS®. ...


Recruiting, Aging Workforce and Competition Top List of Crucial Business Challenges

Securing top talent was the number one business worry for the nation’s top real estate brokerage executives who responded to a recent Imprev Thought Leader Survey. More than 90% of those who responded to the poll cited “securing top talent” ...


More Buyers Choose Conventional over FHA Loans

The use of mortgage financing in the housing market jumped sharply in the month of August, but the use of FHA financing declined, suggesting the government program is losing favor and private lenders are gaining market share. ...


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