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Real Estate Technology Archive


Developing and Working a Niche Online

RISMEDIA, February 12, 2009-The most competition-intensive thing you can do with your website is to develop all of your content around keywords and phrases that are generic real estate, as "YourTown real estate." Virtually 95+% of your competition is doing the very same thing. Far from a negative, this opens ...


The Washington Post and Trulia Announce Real Estate Partnership

Residential Real Estate Site to Power Local Listings Search on washingtonpost.com ...


MDA DataQuick Offers Solution to State Regulations Implementing Stricter Title Inducement Rules

RISMEDIA, February 11, 2009-MDA DataQuick, a division of MDA Lending Solutions that provides property and real estate data, has announced updates to its services to ensure compliance with regulatory changes in various states concerning the services title companies can provide to clients, including non-public real estate information. The restructured product ...


AgencyLogic Releases New Version of PowerSite Software

RISMEDIA, February 11, 2009-AgencyLogic, one of the largest real estate industry providers of single property Websites in North America, has announced that they have released a new version of their PowerSite software. New features have been added to better assist AgencyLogic clients with managing leads and marketing property, the company ...


Smarter Agent Becomes Keller Williams’ Approved Mobile Vendor

RISMEDIA, February 11, 2009-Keller Williams real estate professionals now have inside access to a leading provider of what it calls "the ultimate home search tool." Smarter Agent, the company that it says invented and patented the mobile location-aware real estate search, has announced that they have become an Approved Vendor ...


3 Strategies to Grow Your Blog Audience

RISMEDIA, February 10, 2009-If your blog is already up and running, congratulations. Now, the real work begins. To truly enjoy the advantages of a popular real estate blog, develop your content in a regimented and strategic way to grow a highly relevant audience. The three simple ideas that follow can ...


Setting Up Your Own RealEgateway for E-mail

RISMEDIA, February 10, 2009-E-mail, a primary form of communication for a number of years, is now losing effectiveness as SPAM continues to flood to inboxes. Estimates range from 90% to 97% of all e-mail today is SPAM. ...


LeadingRE Launches TheRealEstateBeat.com Blog

RISMEDIA, February 10, 2009-Leading Real Estate Companies of the World® has launched a new blog, TheRealEstateBeat.com. Featuring insights from LeadingRE brokers and management, the blog offers insightful discussion on industry trends, market dynamics and more. ...


IDX – Make It Prominent and Make It Easy

RISMEDIA, February 9, 2009-It would be difficult to find a real estate professional who doesn't understand the value of a website, and the need to have some type of MLS search displayed on it. Yet, a great many of them also complain that they get few or no leads from ...


LeadingRE Offers Mobile Listing Service for Members

RISMEDIA, February 9, 2009-Leading Real Estate Companies of the World® has introduced Mobile Listing Service to its membership of 700 top real estate brokerages. Offered through the network's relationship with Realty Video USA, the service gives agents a way to provide potential buyers with instant information about a listing via ...


MLS Public-Facing Websites-Build or Buy?

RISMEDIA, February 6, 2009-Progressive MLSs have adopted new thinking and launched platforms designed to generate more exposure and leads for their subscribers and participants. Approximately 400 MLSs in the U.S. have now introduced consumer-facing websites to allow home buyers and sellers to research local listings as they would on sites ...


Word-of-Mouth Advertising Gets Boost from Networking Sites

RISMEDIA, February 6, 2009-(MCT)-With little money for marketing, specialty food maker Donya Schweizer struggled to spread the word about the products in her Donya Marie's Beyond Chocolate line of gourmet foods. ...


Point2 Technologies Announces Senior Executive Promotions

RISMEDIA, February 5, 2009-Point2 Technologies Inc. (Point2) announced the promotion of Zach Scott and Aidan Rogers to new leadership roles. ...


Trulia Announces Formation of Multiple Listing Service Advisory Board

RISMEDIA, February 5, 2009-Trulia announced the formation of its new MLS Advisory Board. This board will work closely with Trulia to ensure that company offerings and policies continue to meet the unique marketing needs of MLS's and their broker members. The Trulia MLS Advisory Board is also expected to play ...


Cyberhomes, LLC Ad Network Partners With FrogPond.com To Provide Industry Webinar

RISMEDIA, February 5, 2009-Cyberhomes, LLC announced that the company has joined forces with media provider FrogPond.com to offer a comprehensive webinar that will provide real estate professionals with insightful information regarding how to implement a no-cost revenue stream to their current business model. Cyberhomes, LLC is a division of Fidelity ...


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