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Real Estate Technology Archive


If Listings Could Talk – 5 Tips to Help Your Listing Stand Out

RISMEDIA, March 9, 2011—You have worked hard to get the listing appointment, beaten out the competition and have secured the listing. During your listing presentation, you demonstrated your knowledge of the market and the neighborhood. You relied on your reputation and


Maponics to Offer Real Estate Subdivision Boundaries

RISMEDIA, March 9, 2011—Maponics, a leading provider of location-based data, announced its groundbreaking Subdivision Boundaries product with plans for vast U.S. coverage by mapping more than 500,000 by year-end. The real estate industry has long recognized that the immediate area surrounding properties significantly impacts quality of life and home values. ...


LPS Real Estate Group Expands MLS Software Capabilities with Completion of Paragon 5 MLS Phased Release

RISMEDIA, March 9, 2011—LPS Real Estate Group, Inc., a division of Lender Processing Services, Inc. (LPS), a leading provider of integrated technology and services to the mortgage and real estate industries, announced the release of its new Paragon 5 (P5) MLS platform to more than 200 Multiple Listing Services (MLS) ...


Weekly Video Tip: Audio

All too often, when we think of video we forget the importance of audio. Even the best video can be severely compromised, or rendered useless if the audio isn’t right. Here are a few basic tips to point you in the right direction. ...


Xplode Real Estate Technology Conference Gives $35,000 of Mobile Technology to Attendees

RISMEDIA, March 8, 2011—Brokers, agents and mortgage professionals who met in Austin, Texas last month for the very first Xplode Real Estate Technology Conference, received $35,000 worth of free mobile technology from leading mobile solutions provider, Mobile Real Estate


Facebook Marketing System for Real Estate Agents

RISMEDIA, March 8, 2011—Facebook is the number one most trafficked website in the world, and over half of the U.S. population is already on there! Wouldn't you like to be able to market to these people effectively and efficiently? This complete Facebook Real Estate Marketing System can be set up ...


Smarter Agent Acquires Start-Up Toor.me

RISMEDIA, March 8, 2011—Smarter Agent, a leading mobile real estate network, announced the acquisition of Toor.me, combining Toor.me’s QR code product with Smarter Agent’s existing suite of mobile real estate apps that can be branded to agents, brokers, realty franchisors, media and finance companies. ...


Monday Morning Mobile: The Constantly Mobile Consumer

RISMEDIA, March 7, 2011—When Steve Jobs made a surprise appearance to unveil the iPad 2, he made note of the fact that in only nine months during 2010 Apple sold nearly 15 million iPads, which generated close to $10 billion in revenue for the company. According to Jobs,


RISMedia’s Facebook Page Surpasses 4,000 Friends & Fans

RISMEDIA, March 7, 2011—As social media entrenches itself across the real estate landscape, RISMedia's official Facebook page has become a vibrant online community with more than 4,000 fans and a solid base of approximately 3,000 active monthly users. Are you getting the latest RISMedia FB updates?


How to Get Business from Craigslist

RISMEDIA, March 7, 2011—Craigslist remains the number one source for free advertising. This program will teach you how to make ads that will convert into real prospects. This is the tool that can help you truly blow past your competition and get new business from online shoppers! Click here ...


DotLoop’s Collaborative Workspace Aims to Help Maryland Real Estate Agents Close More Deals

RISMEDIA, March 4, 2011—After partnering with Keller Williams Realty Inc. in January, DotLoop, a collaborative workspace for real estate professionals, began its nationwide expansion to help agents close more transactions from coast to coast. Effective March 3, DotLoop’s expansion reaches agents and brokers throughout Maryland, introducing them to the place ...


RealtyTrac Releases New Foreclosure Search Widget for Real Estate Agents and Brokers

RISMEDIA, March 4, 2011—RealtyTrac, a leading online marketplace for foreclosure properties, announced the launch of a new foreclosure search widget for real estate agents and brokers, allowing them to easily insert a fully functional nationwide foreclosure property search to their websites. The new product will help agents drive more traffic ...


HomeAway Unveils New Vacation Rental Community Site

RISMEDIA, March 4, 2011—HomeAway, Inc., a leading network of online vacation rentals, introduced Community from HomeAway, a site for vacation rental owners and managers to share expertise and opinions, and access blogs and resources to optimize their vacation rental businesses. The new site represents an enhanced version of the “Owner ...


6 REALTOR® Associations Launch Point2 Listing Syndication Program

RISMEDIA, March 4, 2011—Point2 announced six new listing syndication and co-marketing program implementations that will enable 4,400 REALTORS® representing 22,000 listings in six states to leverage Point2's real estate syndication network of more than 50 popular real estate consumer websites and search engines, at no added cost to them. ...


5 Easy Ways to Integrate Video into Your Marketing Efforts

RISMEDIA, March 3, 2011—Real estate professionals know that success is, in part, driven by how well they can create a connection. One way to do that is to integrate video into your marketing campaign. With today’s technology, it is easier than ever to capture great video. What previously



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