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RE/MAX agents worldwide will soon be pulling out their Apple iPads when meeting with prospective home sellers, using one of the real estate industry’s first iPad Apps for listing presentations called “RE/MAX Presenter,” an innovative and intuitive application developed exclusively for RE/MAX agents, the company has announced. ...

The impact of social media on business continues to rise within the real estate industry. It’s an incredible opportunity to build your brand and, at the same time, generate and close more business. There are tons of social media outlets that can be utilized, but here are four core channels that you can leverage

Recently, the National Association of REALTORS®, and Move, Inc. (NASDAQ: MOVE), a leader in online real estate and operator of Realtor.com, extended the lead of Realtor.com as one of the world’s largest online destination for real estate listings with the launch of the Realtor.com International website.

This week’s headlines from the NATIONAL ASSOCIATION OF REALTORS® include: sign up to beta test new Ifbyphone product, join the Real Estate Professional Panel, and announcing the REALTOR® Good Neighbor Award winners. For more information visit www.REALTOR.org.

The federal government—with the support of the two leading professional appraisal organizations—has sanctioned the use of computerized, appraisals using algorithms and computerized databases of property data to determine a property’s value.

(eM+C)—Google+ is the latest player on the social media scene. With 40 million-plus users, the social media network has carved out a niche for itself. Like they do via Twitter and Facebook, consumers are sharing content, engaging with new contacts and building communities on Google+.

Generation Y is also known as the Millennial Generation (or Millennials), Generation Next, Net Generation and Echo Boomers. This is me; I am Gen Y, and myself and others in this category just so happen to be the average age of a homebuyer, based on NAR stats I reviewed online recently.

The International Realty Inc. and The International MLS [IMLS] have announced recently the delivery of 55,000 IMLS search widgets into the Prudential Real Estate agency network. This comes on the heels of its recent announcement that its Free To List-Commission Share platform for all USA agents is now available so that real estate agents in the USA may now register and manually list their property listings for global exposure on all of its IMLS search widgets, as well as on the company’s two main web sites.

The research confirms it. It’s all about being mobile. With smartphones always online and always available, you’ve got to be ready to serve 24/7 and that includes serving customers and clients on the run.

The International MLS [IMLS] has announced that its Free to List-Commission Share platform for all U.S. agents is now available. Real estate agents may now register and manually list their property listings at no cost for global exposure on all of the International MLS search widgets now being distributed

After a year of rumors, teasers and hype, on June 28, 2011, Google launched its own social network to rival Facebook: Google+. While it’s hard to imagine that any social networking platform can rival the depth and breadth of Facebook, it’s wise to understand what Google+ is all about and stay apprised

This week’s headlines from the NATIONAL ASSOCIATION OF REALTORS® include: save 15% on products, understand the power of RPR™, and upgrade your printer today. For more information, visit www.REALTOR.org.

(eM+C)—Search engine optimization can be complex, challenging and ever-changing. Fortunately, there are many SEO tools to help marketers get the job done. In fact, many of them are free. These tools can provide a wealth of valuable information that can be leveraged in many ways,

One of the easiest ways to get into video marketing is often staring you right in the face. It’s your webcam! The video quality is usually quite acceptable, and you won’t have to worry about setting up expensive cameras, mics, and professional lighting. In fact, webcams are great for both solo presentations

With the mixed messages being put forth by today’s media, it’s no wonder consumers are wary. One report tells us interest rates are at record lows and that it’s a great time to buy, while another tells us foreclosure rates continue to rise. No matter what the real state of the housing market is, the bottom line is that consumer confidence remains at an all-time low, and without a restoration of consumer confidence, the real estate market will continue to flounder. Ted Rusinoff, president of recently launched EquityLock, believes his firm offers a viable solution—one that will give home buyers the comfort level they’ve been looking for while simultaneously increasing home values across the country.