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Real Estate Technology Archive


Does ‘Klout’ Matter?

Social networks have given us an online voice—a way to tell the world whatever we want in an instant. But, figuring out how to use that voice effectively is key to managing your online brand. You can post information constantly, but if ...


Innovative Website Designed to Give Seniors Comprehensive Home Search

With Baby Boomers constituting 50 percent of the U.S. population, according to Nielsen, AFTER55.com™, a For Rent Media Solutions™ brand dedicated to senior living, introduced a new website and housing publication on January 2. With a diverse audience, including those over the age of 55 and a significant ...


Marketing Tactics to Integrate in 2014, Part 1: Mobile Marketing

As we look ahead to what’s in store for real estate professionals in 2014, Homes.com has compiled a list of 14 marketing tactics to grow your real estate business in the New Year. Part one will examine mobile marketing, with ...


For Some, Home Is Where the Smart Is

(MCT)—For Raffi Kajberouni, the keys to his Santa Clarita, Calif., home have become relics. ...


REALTOR® University: Give the Gift of Education

NAR PULSE—REALTOR® University now offers educational gift certificates. Denominations start at just $10.00 and expire five years from date of purchase. For a limited time, use promo code GIFT1 and receive $10 of education for every $100 gift certificate purchased. Purchase online here. ...


4 Most Important Features of an Effective Real Estate Website in 2014

The National Association of REALTORS® says more than 90% of potential homebuyers and sellers will start their search online. That is why your website is the most important tool in converting business from your marketing, both online and offline. It will hopefully ...


RE Technology Welcomes New Manager of Business Development

The real estate technology leaders at RE Technology recently announced the appointment of Jason Raya as Manager of Business Development. Raya will be maintaining the company's key relationships with advertisers and technology partners and onboarding new companies to the portal. ...


Act with MVP – Take Simple Survey

NAR PULSE—Earn the REALTOR® Product Bundle-Download when you act with MVP by 12/31 and take the super quick one question survey: “What Do You Do Most on REALTOR.org?” This unique bundle of eProducts is specifically created for your clients and has all you need to succeed with ...


Connect to the Latest Electronics and Mobile Solutions from NAR’s REALTOR Benefits® Program

Today’s technology allows real estate agents to stay more closely connected to their office, to work more seamlessly with clients while on-the-go, and to move through the sales process more quickly and efficiently. Must-haves for any real estate professional include dependable mobile devices, computers and accessories, and more, all of ...


Great Building Blocks to Amazing Real Estate Videos

“Videos will create competitive immunity for you and your team.” ...


Still Time to Earn a Reward from Your Credit Union

NAR PULSE--There’s still time to earn a reward equal to your national dues from your credit union. Through December 31, when three colleagues or family members open a new account with REALTORS® Federal Credit Union, a Division of Northwest Federal Credit Union, you can receive $120—the amount of your 2013 ...


zipLogix Expands Availability of zipForm Real Estate Forms Software

zipLogix, creator of zipForm®, recently announced partnerships with Aberdeen Board of REALTORS®, Dayton Area Board of REALTORS®, Greater Waterbury Board of REALTORS®, and the REALTOR® Association of the Sioux Empire. These partnerships make zipForm Plus available for members to purchase at a discounted rate and complete real estate transactions with ...


The Mobile Consumer and the Right Response to Responsive Design, Part III

The mobile world has changed dramatically since June 29, 2007—the day the first generation iPhone was released. No one could have predicted the massive change this device would usher in, or how drastically the landscape would change over the next six years. Six years ago, the BlackBerry was the dominant ...


DocuSign Demonstrates Its Bundled Real Estate Transaction Management Solution

Recently, DocuSign, the industry standard eSignature provider, announced a new bundle combining the company’s eSignature service with recent acquisition Cartavi Transaction Rooms with hopes of making real estate collaboration and document management more efficient and effective. Coinciding with the National Association of ...


Trulia’s Evolution from Business School Idea to the Real Estate Industry’s Technology Partner

From what began as a traditional offline business, real estate began moving online in the late 1990s and has increasingly become not only an online business, but a mobile one. Real estate will always have a fundamental human element, but homebuyers in ...


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