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Weekly Video Tip: Hosting Your Own Videos

We’ve all seen those commercials where business owner Bob bores his viewers silly while droning on and on in a mindless monotone about his products or services. But we’ve also seen other videos where business owners have proven to be engaging, interesting, and even entertaining on camera.


Life in Mobile: Old Faithful

Mixed in with the hundreds of news articles I received this week was one that especially caught my eye: Retailers shouldn’t ignore text messaging when crafting m-commerce strategies. The reason it stood out is because I fail to remember the last time we spoke about our good ol’ friend, SMS,


Monday Morning Mobile: What We Always Wanted

In Walter Isaacson's new book, Steve Jobs, he illustrates Jobs’ unique ability to craft products that people emotionally connect and engage with. No shock there; the iPod, iPhone and iPad have been some of the most successful product launches in history due to the fact that the actual device


Weekly Video Tip: Research New Products before Purchase

Video technology and computer technology have a lot in common, including the fact that something new hits the market every month. Being the first kid on the block with a new gadget can be an exciting thing, but sometimes there’s a price to pay.


Monday Morning Mobile: Live from Ad Tech

Last week I had the opportunity to attend Ad Tech, the number one event for digital marketing here in New York City. Not only did I have full access to the event, but I was one of the few that got to sit in on the press briefing; 10 companies ...


The Real Estate Book: Bringing Print to Life with Mobile

In partnership with Mobile Real Estate ID, The Real Estate Book has expanded its advertising packages to include new mobile marketing tools at no additional cost, the company has announced. ...


Windermere Solutions Launches Web Product Designed to Provide Competitive Advantage

Windermere Solutions LLC (WSLLC), a technology company spun out from Seattle-based Windermere Real Estate, has announced a new era of technology products and services with the launch of its first product, Agent Websites. ...


Corelogic HomeStandings Now Available on RE/MAX Mainstreet

CoreLogic (NYSE: CLGX), a leading provider of information, analytics and business services, recently announced the launch of HomeStandings on RE/MAX Mainstreet, a members-only extranet website exclusive to the RE/MAX organization, including RE/MAX Affiliates, RE/MAX Employees and RE/MAX Approved Suppliers. According to the company, the HomeStandings report provides property specific, easy-to-understand, professional-grade data and analytics that enable RE/MAX Agents to accurately assess the overall purchase quality of a home.


RE/MAX Agents Receive Exclusive iPad App for Listing Presentations

RE/MAX agents worldwide will soon be pulling out their Apple iPads when meeting with prospective home sellers, using one of the real estate industry’s first iPad Apps for listing presentations called “RE/MAX Presenter,” an innovative and intuitive application developed exclusively for RE/MAX agents, the company has announced. ...


Leverage Your Social Media Marketing

The impact of social media on business continues to rise within the real estate industry. It’s an incredible opportunity to build your brand and, at the same time, generate and close more business. There are tons of social media outlets that can be utilized, but here are four core channels that you can leverage


Realtor.com Goes Global

Recently, the National Association of REALTORS®, and Move, Inc. (NASDAQ: MOVE), a leader in online real estate and operator of Realtor.com, extended the lead of Realtor.com as one of the world’s largest online destination for real estate listings with the launch of the Realtor.com International website.


NAR Pulse: This Week’s Top Stories from the NATIONAL ASSOCIATION OF REALTORS®

This week’s headlines from the NATIONAL ASSOCIATION OF REALTORS® include: sign up to beta test new Ifbyphone product, join the Real Estate Professional Panel, and announcing the REALTOR® Good Neighbor Award winners. For more information visit www.REALTOR.org.


Computerized Appraisals Win One in HARP 2.0

The federal government—with the support of the two leading professional appraisal organizations—has sanctioned the use of computerized, appraisals using algorithms and computerized databases of property data to determine a property’s value.


Google+: Why It Makes Sense for E-Marketers

(eM+C)—Google+ is the latest player on the social media scene. With 40 million-plus users, the social media network has carved out a niche for itself. Like they do via Twitter and Facebook, consumers are sharing content, engaging with new contacts and building communities on Google+.


Monday Morning Mobile: The Generational Divide, a Look into the Life of a Millennial

Generation Y is also known as the Millennial Generation (or Millennials), Generation Next, Net Generation and Echo Boomers. This is me; I am Gen Y, and myself and others in this category just so happen to be the average age of a homebuyer, based on NAR stats I reviewed online recently.



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