Real Estate Training Archive
My favorite scene from the original “Wall Street” movie was when Bud Fox (Charlie Sheen) is in the boiler room, frenzied activity all around him from brokers pitching penny stocks to puny investors, and his phone rings. It’s Gordon Gekko (Michael Douglas), who says just a few words, and then Bud hangs up
This column describes a personal experience I feel compelled to share, as it relates to working with homeowners in distress and facing foreclosure.
A few months ago while on our wedding anniversary vacation trip, my husband Kurt was taken to the hospital. We had just ordered breakfast and were waiting for our drinks when he said, “I am not feeling so good...” After a few moments, we realized that it was serious and we needed to call 911.
The ambulance took him to the hospital, where they ran some basic tests—they did not keep him overnight for observation. The doctor came in and shared the test results and sent us on our way and, honestly, we weren’t sure what steps should have been involved at the time to make sure his heart was healthy.
Numbering nearly 78 million, baby boomers represent the largest and wealthiest group of buyers in the country. And while many agents traditionally focus their efforts towards first-time home buyers and Gen Y, those that receive advanced training and education in working with the powerful 50+ market
In today’s challenging real estate market, top brokers continue to succeed and stay ahead by prioritizing and investing where it matters most. Learn the priorities and strategies of top brokers during RISMedia’s 16th Annual Power Broker Forum, taking place on Nov. 11, 2011, from 2:30 - 4 p.m. at the Anaheim Convention Center, Room 201A, Anaheim, CA.
Now in its 16th year, the standing-room-only Power Broker Forum brings together leading brokers and industry visionaries for a candid exchange of what it takes to move forward successfully in the real estate business. This year’s Forum, “The One Thing Power Brokers Can’t Live Without,”
We’re all busy, pulled in many directions during our typical day-to-day routine, and more and more our days blur between work-life and home-life. Following are a few good smartphone applications that can help you save time while increasing your productivity:
Professionals like you get the job done because you are organized, and one way to stay organized is with lists. Check it! is simple, easy-to-use and will keep you organized. Buy it for just $0.99 cents at the App Store (open iTunes) where you will find all of the apps mentioned in this column.
(eM+C)—A more urgent need to manage data across channels, an increase in content marketing and the growth of integrated marketing technology programs thanks to acquisitions are three of nine digital and direct marketing trends marketers should be aware of for 2012, according to Bruce Biegel,
Nowhere is the benefit of technology more clearly illustrated than with the recent advancements in online storage capability. Working in the cloud is efficient, inexpensive and convenient. Having an additional copy of all of our data has allowed us to sell our servers and throw our IT guy’s business card away—
In the following session, Charlie Oppler, Special Liaison for Large Firm Relations, NAR interviews Mike Litzner, Broker/Owner, Century 21 American Homes; Jason Waugh, COO, Prudential Northwest Properties; and Sherry Chris, President, CEO, Better Homes and Gardens Real Estate, about navigating the future of real estate.
Like many an industry catch phrase, ‘The New Normal’ has quickly risen to real estate vernacular. But what does the term really mean? Is it, in fact, even valid? Two tell-it-like-it-is members of RISMedia’s Real Estate Information Network® (RREIN)—Joe Clement, Broker/owner, RE/MAX Properties,
Professionals Realty Group USA (ProsUSA), a national real estate franchising company, has launched a new franchise business model in the United States that has been successful overseas for nearly 35 years – a fixed-cost “membership” organization, the company announced. Headquartered in Scottsdale, AZ, ProsUSA officially launched with the Federal Trade Commission FDD registration on June 17, 2011.
All businesses can relate to the challenge of finding the right sales people. Most hiring managers base decisions on candidate background and technical skills and often find themselves later firing those same individuals for having a bad attitude. The lesson managers can learn from this
In the following session, Charlie Oppler, Special Liaison for Large Firm Relations, NAR interviews Rei Mesa, President, CEO, Prudential Florida Realty; Ed Surovell, President, CEO, Edward Surovell REALTORS®; and J. Lennox Scott, Chairman, CEO, John L. Scott REALTORS®.
Charlie Oppler: Whoever said, “Hindsight is 20-20” hit the nail on the head. Real estate brokers, like other entrepreneurs today, are looking back at the past few years using the clear light of hindsight. Many of us are asking the hard questions: “what should I have done differently over the past five years to anticipate and mitigate the pain of this languishing market?”
Social media continues to evolve and be a powerful force and way to reach new and existing customers, clients, and markets. One of the biggest problems with this power vehicle is that businesses don't know how to take advantage of it.
"Business owners are spending countless hours online but wiping out,” says Starr Hall, social media strategist and author of The Social Wave: Why Your Business is Wiping Out with Social Media and How to Fix It. “They aren't reaping the benefits of their online outreach. If you fall into this category, it's time to change your social media approach."
Crimes against real estate and leasing agents are on the rise, experts report. The news headlines are often atrocious and yet job duties require agents to continue to pound the pavement with zeal and rarely shift from the current process. The scenarios that continue to put real estate agents at risk are: 1) hosting open houses; 2) new client meetings; 3) REO market visits; and 4) listing appointments. In general meeting unfamiliar people in unfamiliar places continues to put real estate professionals at risk.
(EMC)—This is quite the time for marketers. The mobile and social media revolution is bringing more consumers online, causing email, text messaging, Facebook and Twitter to displace traditional communication methods. The result is a rich playground for reaching consumers in new, powerful ways