Real Estate Trends Archive


Point2 Technologies’ U.S. National Real Estate Confidence Index Dips in July 2010

RISMEDIA, August 6, 2010—Forward-looking real estate broker and agent confidence in the United States fell by 8.85% in July 2010 compared to June, and set a new low on Point2 Technologies’ Real Estate Confidence Index (RECI). The RECI, which surveys


Regional Spotlight: Connecticut Single-Family Home, Condo Sales Soar in June 2010

RISMEDIA, August 6, 2010—Single-family home sales in Connecticut surged 33% in June 2010 compared to a year earlier, while the median home price climbed for the seventh straight month, according to a new report by The Warren Group,


The Key to Hyperlocal Marketing – Part 2 of 3

RISMEDIA, August 6, 2010—The science of hyperlocal marketing requires “feet in the street” to become most effective. A hyperlocal marketing system designed by 1parkplace, for example, includes a strategy that combines offline marketing, online marketing,


Key Questions to Ask during Buyer Counseling Interviews

RISMEDIA, August 5, 2010—The key to success in selling real estate is in asking the right questions, not necessarily knowing the right answers. After all, you can always find the answers, but in order to truly differentiate yourself in today’s real estate marketplace,


Does Your Brand Have Mobile Integrity?

RISMEDIA, August 5, 2010—These days, the importance of mobile can be clearly illustrated by attending any industry conference. If you simply gaze in at sessions or public meeting areas as I did recently during a conference I attended, you will undoubtedly see


Secret Formula Garners 987 Unique Visitors, 40 Leads and 5 Appointments in One Week

RISMEDIA, August 5, 2010—I was talking with a buddy of mine and fellow real estate professional recently, and he laid some heavy stuff on me. He gave me the exact formula he had used to generate 987 unique visitors to his website generating 40 leads


Obama Administration Approves State Plans for $600 Million of ‘Hardest Hit Fund’ Foreclosure Prevention Assistance

RISMEDIA, August 5, 2010—State Housing Finance Agencies (HFAs) in North Carolina, Ohio, Oregon, Rhode Island and South Carolina can begin to use $600 million in foreclosure-prevention assistance from the Housing Finance Agency Innovation Fund


5 Ways to Maximize Your Website Presence

RISMEDIA, August 4, 2010—With the constant evolution of technology, there’s a real need to keep your online presence current and relevant. From content to cutting-edge buttons and widgets, the improvements are endless. However, I believe that if you start with a few, important strategies for improving your website, they will bring you maximum results.


How Can You Afford to Not Train Your Agents?

RISMEDIA, August 4, 2010—Each and every month you invest in occupancy, utilities, technology and other needed items to run your business—those ongoing expenses that you must have, but don’t create revenue. Truth is, the quickest way to a profitable office


HUD to Observe Neighborhood Networks Week August 2-7, 2010

RISMEDIA, August 4, 2010—The U.S. Department of Housing and Urban Development (HUD) announced Neighborhood Networks Week 2010 will be held August 2-7 with the theme, “A Successful Past, A Promising Future.” The week-long observance


Fannie Mae Launches ‘Know Your Options’ Online Resource to Educate Struggling Homeowners

RISMEDIA, August 4, 2010—Fannie Mae announced the launch of KnowYourOptions.com, a new consumer education website that outlines the choices available to homeowners who are struggling with their mortgage payments and high mortgage rates, and provides guidance on how they can contact and work with their mortgage company to find solutions.


Mortgage Rates Hit New Low, Are Buyers Responding?

RISMEDIA, August 3, 2010—(MCT)—The 4.5% fixed-rate mortgage is here, although more than 14 months late. That magic number, or a close approximation, was reached recently, when Freddie Mac reported a 30-year rate of 4.54%. The possibility first arose in early 2009, when the government began mass-purchasing mortgages from Fannie Mae and Freddie Mac to prop up housing. Just about everyone predicted the rates would hit what builders and real estate agents call a "sweet spot" in a few months, and the housing recovery would begin, especially if consumer confidence had recovered to prerecession levels as well.


Weekly Video Tip: Conducting Interviews

RISMEDIA, August 3, 2010—Whether you’re in real estate, tourism, marketing, or even fund raising, your video camera can become a powerful tool for recording interviews of all kinds. From testimonials and product reviews to endorsements and instructions,


How to Sell at Least One Home Per Month from the Internet – Part 1, Websites

RISMEDIA, September 25, 2010—When it comes to selling real estate, one thing that everyone can agree on is that the Internet plays a major role in the success of a real estate business in 2010. According to NAR statistics, over 85% of home sales begin on the Internet


A Gathering of Eagles

RISMEDIA, August 3, 2010—Last week I had two opportunities to experience America’s foreclosure crisis up close and personal. The first was a continuing education program for attorneys who represent or intend to represent homeowners fighting unlawful