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Real Estate Trends Archive


Weekly Video Tip: Optimizing Your SEO

RISMEDIA, February 1, 2011—Search engine optimization. If your immediate thought is “too expensive,” you’re watching the right video. Sure, SEO can cost anywhere from $200 to $10,000 a month, but there are simple ways that you can reach that first or second page Google ranking without spending a single cent. ...


7 Rapport-Building Tips to Increase Your Sales Effectiveness and Strengthen Your Client Relationships

RISMEDIA, February 1, 2011—Successful salespeople understand that making the sale has much more to do with developing trust and rapport than it does with issues of lowest price, highest quality or the largest company. Unfortunately, far too many salespeople unintentionally sabotage their chances of making a sale by skipping the ...


HUD, VA and USICH Officials Volunteer during Nation’s Homeless Count

RISMEDIA, February 1, 2011—On Thursday, January 27, U.S. Housing and Urban Development (HUD) Secretary Shaun Donovan, U.S. Department of Veterans Affairs Deputy Secretary Scott Gould, and U.S. Interagency Council on Homelessness Director Barbara Poppe, joined volunteers around the nation as they participated in a national count of homeless persons and ...


RREIN Broker Spotlight: RE/MAX of Boulder – Quality Over Quantity

Editor’s Note: The RREIN Broker Spotlight Series offers industry insights from members of RISMedia’s Real Estate Information Network® (RREIN), an elite network of leading real estate companies united behind the belief that Information Share Equals Market Share. In this interview, ...


Monday Morning Mobile: End to Exclusivity

RISMEDIA, January 31, 2011—Last Monday, my team and I decided to switch the e-mail servers for our company and mobilerealestateid.com. The new server, IMAP, would allow for e-mail syncing across multiple devices; read an e-mail on the phone, it gets marked read on the desktop and webmail and vice versa—pretty ...


New Home Sales Increase; Seasonality Should Drive Improvement into Spring

RISMEDIA, January 31, 2011—New home sales increased 17.5% month-over-month in December 2010 to 329,000 units, after being flat month-over-month in November. On an annual basis, new home sales fell 7.6% year-over-year in December after falling 23.9% year-over-year in November. This data is annualized based on seasonal adjustment factors for typical ...


A Mobile Strategy for All – New Jersey Brokerage Implements Company-Wide Mobile Plan

RISMEDIA, January 31, 2011—As the regional director for RE/MAX of New Jersey, Amanda Brown is charged with providing service and support to the more than 205 offices and nearly 3,400 agents that comprise this busy East Coast region. ...


3 Tips for Increasing Site Engagement and Conversion

RISMEDIA, January 31, 2011—(eM+C)—In the early years of Internet adoption, it was enough for companies to paste a virtual brochure on the Web and call it a day. Today, we've moved so far beyond that static state that companies with any online ambition must consider a vast array of dynamic ...


Pending Home Sales Continue Uptrend

RISMEDIA, January 29, 2011—Pending home sales improved further in December 2010, marking the fifth gain in the past six months, according to the National Association of REALTORS®. ...


Low Costs and Spring Fever Expected to Spur Home Buyers

RISMEDIA, January 29, 2011—(MCT)—The spring real estate market is approaching, and this year there is no federal tax credit to get wary buyers off the fence. A recent survey of 3,500 U.S. homeowners and renters conducted for the National Association ...


Remodelers Expect Market Gains during 2011

RISMEDIA, January 29, 2011—The latest National Association of Home Builders' (NAHB) Remodeling Market Index (RMI) edged up to 41.5 in the fourth quarter of 2010, compared to 40.8 in the third quarter. An RMI below 50 indicates that more remodelers say market activity is lower compared to the prior quarter ...


Real Estate Marketing Strategies: Create Your 2011 Success Blueprint

RISMEDIA, January 28, 2011—Many people who want to create success for the New Year don’t realize that in order to do that, they need to have a blueprint for success. What does that mean specifically? It takes two things to ...


New-Home Sales Rise Sharply in December 2010

RISMEDIA, January 28, 2011—(MCT)—Sales of new single-family homes rose almost 18% in December 2010 to the highest rate since last spring, but builders in 2010 still suffered through their worst year since record-keeping began in 1963. ...


Good Pictures and Virtual Tours Help Sell Homes in Today’s Market

RISMEDIA, January 27, 2011—Virtual Tours have become very popular, but do you really need one? For that matter, do you really need good pictures, or a professional photographer? Can't you just snap two or three photos with your point-and-shoot, load them to the MLS and "poof" the house is sold? ...


Regional Spotlight: CAR Reports California Home Sales Rise in December 2010, Posting Seven-Month Sales High

RISMEDIA, January 28, 2011—California home sales rose in December 2010, posting their highest level since May, according to data from the California Association of REALTORS® (C.A.R.). The statewide median price increased from November, but was down from a year ago. ...