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Tips to Creating a Successful Social Media Strategy

As a real estate agent, using social media to market and grow your business can seem daunting. However, in today’s online driven world, developing a working strategy to build your social media presence is imperative.


Homes.com Partners with Two Major MLS Organizations

Homes.com, a leading real estate website for consumers and real estate professionals and a division of Dominion Enterprises, has announced two additions to its MLS partnership program. MLSListings (Sunnyvale, Calif.) and the South Broward Board of REALTORS® (Pembroke Pines, Fla.) have each partnered to display their members’ listings on Homes.com ...


Eye on the Economy: Waiting for Stronger Growth

The new year opened with hope that the 3 percent growth rate of Gross Domestic Product (GDP) reported for the end of 2011 would lead to stronger job growth and improving housing markets. While January and February offered positive economic news, March and April reporting suggested that unusually warm weather may have accelerated some economic activity at the expense of the spring months. Overall, first-quarter GDP grew at a subpar, seasonally adjusted annual rate of 2.2 percent. Declining growth in inventory investment and weak nonresidential investment were the primary reasons. Increases in inventory investment boosted GDP growth at the end of 2011 by 1.8 percentage points.


Leading Real Estate Companies of the World Announces New Advisory Council

Leading Real Estate Companies of the World® has announced the new officers and members of its Advisory Council, a leadership group comprised of top business development professionals. Council members share their expertise


70 Percent of Affluent Homeowners Looking to DIY Projects to Save Money

According to the Summer 2012 Merrill Edge Report, many mass affluent Americans are willing to make short-term sacrifices in order to get their finances in better shape. The report, released on April 26 by Bank of America, explores the financial concerns and priorities of mass affluent consumers, Americans with $50,000-$250,000 in investable assets. This group, which consists of approximately 28 million households in the United States, has also shown over the last six months a rising concern over a number of financial issues, such as the cost of healthcare and being able to afford the lifestyle they want in retirement.


Builder Confidence in 55+ Housing Market Shows Significant Improvement in First Quarter

Builder confidence in the 55+ housing market for single-family homes had a significant increase in the first quarter of 2012 compared to the same period a year ago, according to the latest National Association of Home Builders’ (NAHB) 55+


ZipRealty Strengthens Brokerage Operations with Newly Created Role

ZipRealty, a national real estate brokerage and provider of proprietary technology and comprehensive online marketing tools for the residential real estate brokerage industry, recently announced that Van Davis has joined ZipRealty


79 Percent of Refinancing Homeowners Maintain or Reduce Mortgage Debt in First Quarter

Freddie Mac (OTC: FMCC) released the results of its first quarter refinance analysis showing homeowners who refinance continue to strengthen their fiscal house. In the first quarter of 2012, 79 percent of homeowners who refinanced their first-lien home mortgage either maintained about the same loan amount or lowered their principal balance by paying-in additional money at the closing table. Of these borrowers, 58 percent maintained about the same loan amount, and 21 percent of refinancing homeowners reduced their principal balance; the share of borrowers that kept about the same loan amount was the highest in the 26-year history of the analysis.


RISMedia’s Top 5 in Real Estate Network® Reaches New Heights with Strategic Alliance with Pinnacle Quest

On September 3, 2008, John Featherston, president and CEO of RISMedia, gathered several of the real estate industry’s most influential leaders to discuss the future of real estate. Participating in the discussion were Better Homes and Gardens


Maximize Your NAR Membership at Midyear

This month at the Midyear Meetings, you and your agents can truly maximize your membership in the NATIONAL ASSOCIATION OF REALTORS®. By centralizing many of NAR’s major member benefits within the REALTOR® Pavilion


Are Sellers Waking Up?

It’s no secret that this is a good time to buy, but more and more sellers are beginning to agree. The uptick in seller confidence recorded by two recent surveys is uplifting, but concern


Kitchens and Bathrooms Remain Top Remodeling Jobs

A new survey released by the National Association of Home Builders (NAHB) shows common remodeling projects have increased, compared to a similar survey from 2010. The survey, released in conjunction with National Home Remodeling Month, describes the changes the remodeling market has undergone in recent years. Remodelers report that kitchen and bathroom projects remain the most popular remodeling jobs with home owners increasingly upgrading both rooms and making major repairs as they decide to stay in their current homes longer. Nearly 50 percent of remodelers report seeing an increase


Current MVP Offer Ends May 15

There’s still time for you and your agents to access the current offer: customize the NAR Weekly Report and get rewarded with a FREE Seller’s Brochure eProduct Bundle. This offer ends May 15. NAR’s new Member Value Plus (MVP) program rewards you for taking action


The Power of a Virtual Tour and 5 Simple Steps to Create One

I recently read a blog post by a real estate agent who was speaking about his experience creating virtual tours for his overseas client. Because the client was unable to walk through potential homes, the virtual tour was instrumental in the eventual sale of a property.


REALTOR.com® Upgrades Free Mobile Property Marketing App

Realtor.com Business Beat—A powerful mobile property marketing strategy is now available for every agent, free, with the upgraded REALTOR.com® QR Mobile Marketing App.



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