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Customer Relationship Building: Skills for Sales Success: Part Seven.
Bundle 3: CIPS Institute (Non-US Version).
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Business Creation – Prospecting: Skills for Sales Success: Part Three.

Sales & Marketing Tips Archive


Leveraging GENLIFE to Achieve What We All Want Most…More

What’s the # 1 thing every agent, broker or owner wants? ...


7 Simple Questions to Develop Your Mobile Strategy

When you talk mobile, it’s very easy to get lost in features and cool technology. Although those become key components in a mobile solution, the strategy is the road map to the final destination. Because of this, we decided to get a ...


4 Ways to Come up with Brilliant Ideas when the Pressure’s On

March is National Ideas Month. Hey, whose bright idea was that? ...


Understanding Zestimates and Making Them Work for You

Every day I speak to real estate agents and brokers who use Zillow. Every day these agents and brokers tell me they use the Zestimate® home value, and inquiries about it, to create opportunities for further interaction with contacts. ...


Why the Luxury Housing Market Is Hot, Hot, Hot

The real estate market feels like it’s bouncing back. But the luxury home market is downright hot in several markets. ...


Write Better Listing Descriptions in Just 5 Minutes

While we all know the importance of including great photos in our online listings, an equally important—and often overlooked—component to online promotion is the property description and remarks section. This area of online property marketing offers agents huge opportunities to demonstrate their creativity and advertising expertise, and most importantly, to ...


Thinking Globally to Grow Locally

Recently, a fellow mobility specialist asked us for our latest “horseback” estimate of annual international relocation volume. (As you may know, no definitive data on this seems to exist, so we practitioners compare notes and piece together various industry surveys and reports ...


Feeling Competitive?

In conjunction with the NAR’s MVP action and rewards program, realtor.com®  is offering a way for you to get a Marketing Self-Assessment to see how your marketing efforts score—in just 5 minutes—by answering a few, key questions. This ...


Don’t Forget about SMS

It seems every time I read a new article regarding mobile, there is some new technology that is taking over as the latest craze: photo recognition, augmented reality, mobile payments…and the list goes on. While these new technologies are great mobile marketing tools that have helped companies effectively reach users ...


RREIN Champions: Turning Content into Clients

From providing highly relevant market-related information for real estate bloggers, to generating consumer newsletters that help reinforce agents' and brokers' top-of-mind status among clients, members are digging into the many creative ways to utilize RISMedia’s Real Estate Information Network (RREIN) products. ...


Doing vs. Dazzling

There aren’t enough hours in the day and very few of us have stunt doubles, but there are several things you can do for your clients that require just a bit more time and effort—niceties that make the difference between doing your job and dazzling your clients. Naturally, it’s easier ...


Getting to the Heart of Social Strategies

Search engines and social media sites handle billions of queries each day, and many of those are people who are looking to buy or sell a home, entering related terms in an attempt to find the agent and property that matches their ...


2014 NAR Member Orientation Video and Materials Available

NAR PULSE—NAR’s 2014 Member Orientation Materials are now available for use by brokerages. NAR offers resources and tools to help brokers welcome new agents into the REALTOR® family, and its wealth of benefits and resources. Included is the new 2014 video about ...


Winning Listings in Today’s Competitive Market

Staying ahead in today’s highly competitive real estate market is the name of the game. And for Scott Wilkinson, president of Wilkinson & Associates ERA Powered in Charlotte, N.C, partnering with Homes.com has been a key differentiator when it comes to generating quality leads, securing listings and drawing as much ...


Working with Millennial Home Buyers, Part 1

In a recent piece published by RISMedia, Generation Next, Sherry Chris—president and CEO of Better Homes and Gardens Real Estate—explores the Millennial generation, and our findings on who they are, what they want, and what they’re looking for in a real ...