Welcome!




Expand Your Education with These Courses from
Business Creation - Prospecting: Skills for Sales Success: Part Three.
Effective Presentation Skills for Sales Professionals: Skills for Sales Success: Part Five.
Expand your education through NAR's REALTOR® University: A Consumer Advocate Approach to Mortgages: Course 2.
ACE: Purchase Reverse Mortgage Course.
BPOs: The Agent's Role in the Valuation Process.

Sales & Marketing Tips Archive


How Real Estate Leaders are Maximizing REALTOR Benefits® Partner Solutions

What do brokers think of the partner offerings in the National Association of REALTORS® (NAR’s) REALTOR Benefits® Program? We asked three REALTORS® from around the country to comment on the partners and products that are helping them succeed. ...


Participate in REALTOR® Spirit Day

The first-ever REALTOR® Spirit Day will be held on Friday, Nov. 9 during the 2012 REALTORS® Conference & Expo in Orlando. Bring your REALTOR® T-shirt or other apparel with the REALTOR® logo on it to wear that day and encourage your attending agents to do the same. New “Spirit Glo” ...


Building a Company with Honesty and Integrity

“We’re enduring a bit of a double whammy with not knowing if we’re in or out of a recession while heading into the election season,” says Mike Huff, Broker/Owner of Prudential Anderson Properties, when asked what today’s consumers are most concerned with.” I think people are nervous about the economy ...


Monday Morning Mobile: Who’s Smarter?

The smartphone market continues to reach milestones both here and abroad. As of March 2012, over 50 percent of all U.S. mobile subscribers now owned a smartphone, according to Nielsen. A new report published by HIS indicates that global smartphone adoption will reach 54 percent by the end of 2013; ...


Technology Enhances Winning Formula

When it comes to giving consumers what they want, a consumer-centric website and open lines of communication are undoubtedly at the top of any prospective buyer or seller’s list. Find out what Chuck and Chad Ochsner and Greg Smith, partners, RE/MAX Alliance are doing with their website to help create ...


Why Old School Recruiting is the Right Answer in Today’s Market

There is something to be said about getting back to basics when it comes to successfully growing your real estate company, at least according to Regional Vice President for Development Jeff Smith at Better Homes and Gardens Real Estate Bradfield ...


Life in Mobile: The Here and Now of Mobile Commerce

Those who say “mobile is the future” clearly haven’t stopped to look around lately. Mobile is the epitome of present-day culture, and while it’s only going to continue to grow, the foundation has been laid. Think back just a few short years ago when BlackBerry ruled the roost; today they ...


Monday Morning Mobile: The Mobile Consumer Mentality

What do homebuyers and retail consumers have in common? They probably have quite a bit in common, however, if they have similar mobile searching behavior, that’s good news for the real estate industry! ...


Why a Virtual Assistant Makes Sense

Miguel Berger, broker at Better Homes and Gardens® Real Estate Tech Valley in Albany, New York joined the franchise in February of 2001. ...


Pulling at the Leash – A New Age of Recruiting

Watching brokers work a room of agents is an interesting and often amusing spectacle. The dialog is very consistent and reminds me of the pain of changing brokerages and the old-school way of building a business. Today, things are different; the people we want to join our firms must be ...


Rev Up Your Business with REALTORS® Federal Credit Union, a Division of Northwest Federal

NAR PULSE—Get up to $200* when you bring your car loan to your Credit Union—low rates and a refinance rebate! *Offer is current as of 9/1/12 and subject to change without notice. ...


The 5 New Must-Have Real Estate Marketing Skills

Realtor.com Business Beat--Doesn't it always come down to time? ...


Taking Advantage of the Recovering Real Estate Environment, One Unique Opportunity at a Time

RISMedia’s Real Estate CEO Exchange brought a ray of light to New York City last week as more than 150 of the most powerful and successful real estate brokerage leaders came together for the day-and-a-half-long event to exchange ideas and ...


RREIN Broker Spotlight: Positioned for Success

Today’s market is unique, and navigating it can provide challenges that agents of the past never had to address. “For the first time ever, there are four different generations in the marketplace—seniors, baby boomers, Gen X, Gen Y—all of whom require a different way of communicating and doing business,” says ...


Marketing Strategies: How to Make Your Visualizations a Reality

"Visualize your success" is something we hear a lot of these days. However, we don't always know how to make our visualizations powerful enough so that they become a reality. ...


Our Latest News >>