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Sales & Marketing Tips Archive


NAR Introduces Online Member Guide for 2011

RISMedia, May 23 2011—“What do I get for my dues dollars?” is a common question asked from agents to brokers. The NATIONAL ASSOCIATION OF REALTORS®’ (NAR) annual Member Guide answers this question and many more about the value of REALTOR® membership. ...


Foreclosures Fall Slightly in April

RISMedia, May 21, 2011—The inventory of homes in foreclosure awaiting resale fell slightly in April, but they are still 12.7 percent higher than they were a year ago, according to Lender Processing Services April 2011 month-end mortgage performance statistics. ...


Learn How to Expand Your Marketshare and Profitability at This Year’s Achieve! Conference

RISMEDIA, May 20, 2011—RISMedia’s Achieve! – Real Estate’s Marketing & Opportunity Conference—will provide the most innovative educational programs and networking opportunities for brokers and agents. Industry experts Joe Clement, Todd Hetherington and Ed Krafchow are among the leading broker panelists ...


Foreign Buyers Recognize Value of Homeownership in U.S.

RISMEDIA, May 20, 2011—The U.S. continues to remain a top destination for foreign buyers as international purchases surged by $16 billion this year, one of the highest increases in recent years. This is according to the National Association of REALTORS®' ...


Sponsor Spotlights: Don’t Miss These Industry-Leading Organizations at Achieve! Conference This May

RISMEDIA, May 20, 2011—Sponsors of RISMedia’s Achieve! – Real Estate’s Marketing & Opportunity Conference—represent the leading companies and organizations in the industry. Each week, we will present a selection of this year’s event sponsors to offer our readers a more in-depth look at these industry leaders that you won’t want ...


8 Tactics to Get Noticed across Time Zones

RISMedia, May 19, 2011—If your goal is to generate leads and referrals from international home buyers or sellers, it’s a sound strategy to stand out from the crowd. ...


You Had Me at QR Code…

RISMedia, May 19, 2011—Do you want to impress your sellers with your marketing expertise? Are you going on a listing appointment and you know the competition is fierce? Do you work with buyers and want to demonstrate your technical know-how? QR Codes and Mobile Tours are a ...


NAR Member Survey Shows Focus on Training, Commitment to Profession

RISMedia, May 19, 2011—REALTORS® have been focusing more on training to help them better meet the needs of clients in a housing market with unique challenges, according to the 2011 National Association of REALTORS® Member Profile. The study’s results are representative of the nation’s REALTORS®, who account for more ...


The REALTOR Benefits® Program Covers All of Your Insurance Needs

RISMedia, May 19, 2011—For the products and services you use every day, the NATIONAL ASSOCIATION OF REALTORS®’ (NAR’s) REALTOR Benefits® Program has you covered. Now, with the broad variety of insurance offerings included in the program, you can select various personal and professional coverages at special pricing and relax, knowing ...


Learn How to Expand Your Market Share and Profitability at This Year’s Achieve! Conference

RISMedia’s Achieve! – Real Estate’s Marketing & Opportunity Conference—will provide the most innovative educational programs and networking opportunities for brokers and agents. Industry experts Joe Clement, Todd Hetherington and Ed Krafchow are among the leading broker panelists who will offer ...


NAR Pulse: This Week’s Top Stories from the NATIONAL ASSOCIATION OF REALTORS®

This week’s headlines from the NATIONAL ASSOCIATION OF REALTORS® include: Realtors Property Resource™ reaches significant milestone, improve client communications with the newest REALTOR Benefits® Program Partner, Ifbyphone, and save $5 off your next print on demand order. For more information visit www.REALTOR.org. ...


Sponsor Spotlights: Don’t Miss These Industry-Leading Organizations at Achieve! Conference This May

Sponsors of RISMedia’s Achieve! – Real Estate’s Marketing & Opportunity Conference—represent the leading companies and organizations in the industry. Each week, we will present a selection of this year’s event sponsors to offer our readers a more in-depth look at these industry leaders that you won’t want to miss meeting ...


Minority Homeownership Award Winners Help Sustain American Dream

While the past few years have been challenging for many, owning a home continues to be a goal for Americans of every background, according to John D. Trasviña, Assistant Secretary for Fair Housing and Equal Opportunity at the U.S. Department of Housing and Urban Development. ...


Fixed-Rate Mortgages Dominant Choice of Refinancing Borrowers

In the first quarter of 2011, fixed-rate loans accounted for more than 95 percent of refinance loans, based on the Freddie Mac (OTC: FMCC) Quarterly Product Transition Report released recently. Refinancing borrowers overwhelmingly chose fixed-rate loans, regardless of whether their ...


How to Use Foreclosure Data to Identify Investment Opportunities

RISMEDIA, May 17, 2011—In the current complex housing market, it is critical for real estate professionals to evaluate their individual markets for short-term and long-term real estate investment potential for their clients. In every fluctuating housing market, there are opportunities. ...