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Expand Your Education with These Courses from
Becoming a Successful Sales Professional: Skills for Sales Success: Part One.
Business Creation - Prospecting: Skills for Sales Success: Part Three.
Effective Presentation Skills for Sales Professionals: Skills for Sales Success: Part Five.
Negotiating Skills: Skills for Sales Success: Part Six.
Customer Relationship Building: Skills for Sales Success: Part Seven.

Sales & Marketing Tips Archive


Webinar: Rejuvenate Your Pipeline with RISMedia’s Pop-a-Note! Join Us This Thursday, Sept. 26 at Noon EDT

If you have 30 minutes to learn how to ramp up your client communications this Thursday, Sept. 26, grab some lunch and listen in on RISMedia’s free webinar on “Pop-a-Note,” RISMedia’s easy e-marketing system that helps you build relationships and stay in ...


Your Online Leads: How to Convert Them to Buyers

Some Internet leads seem better than others – but do you know how to get the most out of your online leads? Realtor.com® administers thousands of buyer and seller lead generation programs. For them to continue to do so, they need ...


Survey Says: SoLoMo Marketing is Kind of a Big Deal

How are you connecting with homebuyers and sellers? Are your advertising dollars going to a black hole or to the honey hole? Homes.com recently polled real estate professionals and consumers to determine home search habits, marketing trends ...


Effective Networking for Small-Business Owners

(MCT)—How many times have you been to a business luncheon and been approached by someone trying to give you a business card? ...


How Technology Is Enabling Global Real Estate

During the recent ups and downs of the United States real estate market, one thing has remained consistent: Foreign buyers continue to purchase significant amounts of property here. They view it as one of the safest and most secure investment markets ...


Broker Marketing Gaps: How We Can Help and Where the Boundaries Are

We have been working for several months on a program of education, training and productivity that align with the business models of our broker clients and their use of realtor.com®. Early on, we discovered that what we perceived as a “gift” to the broker and agents were usually well received, ...


The New realtor.com®: What It Means for You and Your Agents

Recently the National Association of REALTORS® (NAR) board of directors decided in a special meeting to recommend allowing realtor.com® to more effectively compete against third-party aggregators by lifting some long-standing restrictions. Since the vote, brokers and agents have been wondering just ...


Monday Morning Mobile: The Mobile Consumer & the Right Response to Responsive Design

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Optimizing Your Facebook Business Page for More Leads

Do you have a Facebook business page for your real estate business? You should. Facebook business pages are free advertising, as social media expert Erica Campbell Byrum pointed out in a recent article. ...


Why Aren’t Agents Answering Their Phones?

I was scrolling through online listings recently when an exterior photo caught my eye. Upon clicking into the detailed property view and remarks to get a closer look, I was surprised to see that the first sentence read “No phone calls, please.” I had to reread this a couple of ...


Bridging the Gap: Realtors Property Resource® Provides Agents a One-Stop Shop, Chock Full of Up-to-Date Information

When it comes to utilizing cutting-edge technology, today’s REALTORS® typically fall into three categories: tech savvy, old school and those somewhere in between. For John Connolly, vice president of SUCCESS! Real Estate in Braintree, Mass., Realtors Property Resource® (RPR) is bridging that gap. According to Connolly, no matter how advanced ...


Luxury Homeowners Believe Homeownership Is a More Sound Investment Than the Stock Market: Survey

In largest luxury owner survey ever, Better Homes and Gardens Real Estate study reveals multiple homes and high-tech amenities are the new norm for affluent homeowners ...


Increase Referrals to Increase Success

Everyone has to start somewhere. Whether you’re new to the work force or only new to the real estate industry, your literal or metaphorical Rolodex might be a bit bare. But as a real estate professional, your success relies on who ...


How to Make Your Visualizations a Reality

"Visualize your success" is something we hear a lot of these days. However, we don't always know how to make our visualizations powerful enough so that they become a reality. ...


Marketing Strategies: Are You Proactive Enough?

What does it mean to be proactive? Does it mean not procrastinating? Does it mean "getting on the ball?" If you answered yes, you're right but there's a lot more to it. ...


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