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Sales & Marketing Tips Archive


The Shifting Landscape of Real Estate: How to Position Yourself to Succeed

RISMEDIA, April 28, 2011—There was a time not too long ago when the main demographic target of any real estate agent was the generation of Baby Boomers. This was a generation that valued the American dream of owning a home, ...


Buyers without Boundaries

RISMEDIA, April 28, 2011—One in every 13 people on this earth is a Facebook user. Google is the No.1 search site with YouTube immediately following in the No. 2 position and Facebook is not far behind at No. 3. But did you know that 70 percent of those Facebook users ...


Don’t Miss Your Chance to Meet These Incredible Industry Leaders at This Year’s Achieve! Conference

RISMEDIA, April 27, 2011—RISMedia’s Achieve!—Real Estate’s Innovation & Opportunity Conference—will provide the most innovative educational programs and networking opportunities for brokers and agents. Industry experts Dick Schlott, LP Finn and Sherry Chris are among the leading broker panelists who will ...


Thousands to Attend This Year’s Midyear Legislative Meetings & Trade Expo – Will You Be There?

RISMEDIA, April 27, 2011—More than 8,000 REALTORS® and guests from across the country will convene in Washington, D.C., next month to address today's critical home ownership, mortgage finance and real estate investment challenges during the REALTORS® Midyear Legislative Meetings and Trade Expo, May 9-14. During the week, REALTORS® ...


Dedicated to Going Green? Follow These 10 Easy Steps

RISMEDIA, April 26, 2011—Given the pressing environmental challenges facing the world, one day just doesn't seem like enough to celebrate the earth and make long-term environmental changes. Why not use this month as inspiration and ...


Clear Capital: Property Condition Inspections Focus on Lending

RISMEDIA, April 26, 2011—Clear Capital recently announced the release of the PCI?the next generation inspection solution that provides the physical condition and characteristics of a property, engineered to supplement Automated Valuation Models (AVMs) in accordance with new requirements set forth by Interagency Appraisal and Evaluation Guidelines (IAG). ...


Vlog: Used Video Cameras

RISMEDIA, April 26, 2011—In the market for a new USED video camera? We’ve got some key pointers to consider before making a purchase. ...


HUD Selects Lenders to Participate in New Pilot Program to Help Homeowners Pay for Home Energy Improvements

RISMEDIA, April 26, 2011—Eighteen national, regional and local lenders will participate in a new two-year pilot program that will offer qualified borrowers living in certain parts of the country low-cost loans to make energy-saving ...


Key Promotion Positions RE/MAX for the Future

RISMEDIA, April 26, 2011—RE/MAX, LLC recently announced the promotion of a key executive as the Denver-based global franchisor continues its commitment to build and maintain a strong and dynamic management team. ...


Learn How to Expand Your Marketshare and Profitability at This Year’s Achieve! Conference

RISMEDIA, April 25, 2011—RISMedia’s Achieve! – Real Estate’s Innovation & Opportunity Conference—will provide the most innovative educational programs and networking opportunities for brokers and agents. Industry experts Joe Clement, Todd Hetherington and Ed Krafchow are among the leading broker panelists ...


Real Estate Marketing Strategies: Getting Your Clients to Buy Now

Have you been feeling frustrated with clients who don't seem to be able to make a decision? At the beginning they seem interested in buying—either they've contacted you or you contacted them—then, as they see some homes, they may begin listening to the news about today's marketplace and they start ...


Reaching Tomorrow’s Customer Today

RISMEDIA, April 21, 2011—Finding new clients and prospecting is the lifeblood of the real estate industry. How have social networking and Web 2.0 affected the business? ...


Company Spotlight: Incorporating Lifestyle into the Real Estate Experience

RISMEDIA, April 21, 2011—Eric Bryn, vice president of Digital Innovation at Baird & Warner sees his partnership with Onboard Informatics as an opportunity to provide real estate buyers and sellers an innovative way to search for real estate. ...


Find Out Where the Real Opportunities Are: RISMedia’s Power Broker Forum at NAR Midyear Uncovers Strategies for Today’s Market

RISMEDIA, April 19, 2011—Leading brokers and innovators will share strategies and reveal critical opportunities for growth in today’s market at RISMedia’s 6th Annual Power Broker Forum & Reception at NAR Midyear next month. Taking place ...


Success in Real Estate Investing Is All about Perspective

RISMEDIA, April 19, 2011—Everybody wants to be an entrepreneur, but no one wants to be a landlord. What’s up with that? As if tenants are some kind of outcasts who bring a chill to your spine with just the sound of their voice. “I don’t want to hear them complain ...


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