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Sales & Marketing Tips Archive


RE/MAX Grows in the Caribbean, Central America

RISMEDIA, April 8, 2011—The RE/MAX network continues to expand its reach around the world, announcing five new offices in four countries in the Caribbean and Central America. According to the company, RE/MAX is now in more than 80 countries, after increasing franchise sales nearly 30 percent in 2010 and ...


Luxury Portfolio Recognizes Market Improvements with Increase in New Members

RISMEDIA, April 7, 2011—Luxury Portfolio International™, the luxury face of Leading Real Estate Companies of the World®, has announced six new brokerage members and four new developments to its’ luxury brand during the first quarter of 2011. The positive signs indicated by the program growth show a commitment to high-end ...


New Survey Reports Most Americans Opposed to Homeowners Walking Away from Mortgages

RISMEDIA, April 7, 2011—While many homeowners continue to wrestle with the fallout of the housing crisis, a majority of Americans say that simply walking away from a mortgage shouldn't be an option for homeowners, according to a new survey by FindLaw.com, a legal information website. ...


Grow Your Referral Business with Exceptional Customer Service

RISMEDIA, April 6, 2011—While growing your real estate business may be a daunting task in today’s real estate market, it is important that real estate professionals take advantage of referrals that come from past clients. Here, Lisa Monti, director of REALTOR® Sales, Stewart Title Company discusses how exceptional customer service ...


Loan Officer Compensation – The New Rules Defined

RISMEDIA, April 6, 2011—Major loan officer compensation changes took effect on April 1, 2011 stemming from the Truth in Lending Act changes proposed by the Federal Reserve Board. This webcast is designed to share the specifics to the new loan officer compensation rule, including what defines a loan originator, who ...


Social Media Training System

RISMEDIA, April 5, 2011—You're in business to make money, right? You know that most business begins online, whether it's research or shopping, right? You really don't want to pay someone to "take care" of this for you, right? Our solution is going to teach you the ins and outs of ...


Buyer’s Market Spurs Confidence in Young Professionals and Affluent Homeowners

RISMEDIA, April 4, 2011—As the cold temperatures become a distant memory, and the spring selling season gains momentum, consumers have come to agree on one thing—now’s a good time to get off the fence and into the real estate market. ...


Monday Morning Mobile – Mobile Opening Day

RISMEDIA, April 4, 2011—With Opening Day last week, baseball season is now upon us. I think most of us (northeast especially) are about ready for some true signals of spring and the warmer weather. The start of baseball season and a couple conversations I had last week made me think ...


Home Inspections an Essential Tool for Buyers

RISMEDIA, April 4, 2011—(MCT)—A home inspection often means the difference between a sale and no sale, even if the deal that results isn't exactly what the owner expected. Buyers and sellers typically recognize the need for a home inspection. Still, it may put both sides of a sale on edge. ...


Foreclosures Offer New Twist on Old Game: Flipping Houses

RISMEDIA, April 4, 2011—(MCT)— What started as a hobby for Keith Gamble is now a risky, exciting, full-time job: buying properties at the monthly foreclosure sale and flipping them. Gamble, and others like him, are a new generation of property flippers who buy at low prices at a foreclosure auction, ...


Talks to Settle Foreclosure Probes Could Take Months

RISMEDIA, April 4, 2011—(MCT)—Talks to settle state and federal investigations into botched foreclosure paperwork will be going on for a long time, government officials note after holding their first face-to-face meeting with top bank executives. ...


Yelp Really Helps: Business Rating Site Helps Build Online Capital

RISMEDIA, April 2, 2011—Today’s consumers are seeking two things. The first is social proof—in other words, that you are who you say you are and you do what you say you’ll do. The second is social ranking. Forget about how ...


Networking: A Powerful and Empowering Strategy

RISMEDIA, April 2, 2011—Every year about this time, I get a powerful recharge during the annual RE/MAX Convention. Real estate professionals around the world get together to celebrate successes, share best practices, explore solutions to challenges and, of course, let loose a bit. ...


Reforming America’s Housing Finance Market

RISMEDIA, April 2, 2011—The National Association of REALTORS® (NAR) recognizes the need for an orderly transition from the current form of the secondary mortgage market to a new structure that removes some of the pitfalls under the old GSE structure. ...


Top 5 Reasons Why the Deck Is Stacked against You When It Comes to Getting Quality Internet Leads

RISMEDIA, April 1, 2011—Developing relationships with new clients is a huge priority in real estate. Most of you will undoubtedly agree, but as many home buyers and sellers look progressively more to the Internet to answer questions and search for ...


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