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Sales & Marketing Tips Archive


The Aging Agent Population and Its Implications on the Real Estate Industry

RISMEDIA, October 21, 2010—Stefan Swanepoel, noted expert on real estate business trends and social media was the keynote speaker at the recent Council of Multiple Listing Services (CMLS) annual conference in Chicago. Within the first 20 minutes, Swanepoel imparted one very important statistic—the age of real estate agents nationwide. ...


NAR Pulse: This Week’s Top Stories from the NATIONAL ASSOCIATION OF REALTORS

RISMEDIA, October 20, 2010—This week’s headlines from the NATIONAL ASSOCIATION OF REALTORS® include: find even more resources for your success at the expanded NAR booth at the Conference & Expo; get your Field Guide for Understanding the Do-Not-Call Policy at no-cost from Right Tools, Right Now; and eight in 10 ...


Ensure That Leadership is Part of the DNA of Your Organization

RISMEDIA, October 20, 2010—As a REALTOR® association executive, you are not only responsible for the constant improvement of your personal leadership skills, but also for the growth and cultivation of your volunteer leaders. You are responsible for inculcating in the mind of the novitiate volunteer, not only the traits, characteristics ...


Bernanke Ready to Spur More Growth

RISMEDIA, October 19, 2010—(MCT)—Federal Reserve Chairman Ben S. Bernanke, citing the threat of prolonged high unemployment and an economy potentially falling into a dangerous deflationary spiral, Friday laid out a case for the central bank to buy more U.S. government bonds in a bid to bolster growth. ...


Taking the Mystery out of Marketing Services Fees

RISMEDIA, October 18, 2010—The Dilemma and Opportunity ...


Taking Chances in Today’s Market – Open Doors and Find Success

RISMEDIA, October 18, 2010—While today’s economy and real estate market have many real estate professionals and architects closing up shop, it has also provided numerous opportunities for those looking to take advantage of any open doors that pop up along the way. Not one to let  ...


Taking Chances in Today’s Market – Open Doors and Find Success

RISMEDIA, October 18, 2010—While today’s economy and real estate market have many real estate professionals and architects closing up shop, it has also provided numerous opportunities for those looking to take advantage of any open doors that pop up along the way. ...


5 Ways to Prepare for a Breakout Success

RISMEDIA, October 16, 2010—Today’s challenging market has proven to be a career-defining opportunity for real estate agents looking to stay ahead of the competition. Agents who understand that real estate is a marketing business have taken the first step toward finding success in today’s market. Robb Murry, chief marketing officer, ...


20 Ways to Generate Ideas That Will Boost Your Business

RISMEDIA, October 15, 2010—The light bulb. Bubble wrap. The Post-It. The iPod. The Snuggie. Facebook. Twitter. These inventions, products, and businesses all started with an idea. An idea that to anyone other than its creator(s) may have seemed like an insane thing to invest much time, money, or effort in ...


RREIN Broker Spotlight: Gloria Nilson Realtors, Real Living – A Rich History Helps Carve a Strong Future

Maria Patterson: Please provide us with a snapshot of your storied real estate career to date. ...


NAR Pulse: This Week’s Top Stories from the NATIONAL ASSOCIATION OF REALTORS

RISMEDIA, October 13, 2010—This week’s headlines from the NATIONAL ASSOCIATION OF REALTORS® include: a free field guide to electronic signatures from NAR’s Right Tools, Right Now initiative; REALTOR® and industry veteran joins REALTORS® Federal Credit Union staff; and Realtors Property Resource™ announces 100 MLS partner milestone. ...


5 Keys to Generating Transactions from Your Website

RISMEDIA, October 12, 2010—Getting visitors to come to your website when they are looking for real estate information is just half the battle in today’s market. Not only do real estate professionals need to provide site visitors with the content ...


Coldwell Banker Real Estate Issues Home Listing Report of Most Expensive and Affordable U.S. Housing Markets

RISMEDIA, October 11, 2010—Coldwell Banker Real Estate LLC has released its Home Listing Report, a snapshot survey of U.S. four-bedroom, two-bathroom home listings, which found a $1.7 million difference between America's most expensive and most affordable housing markets. Newport Beach, ...


FNC Index Shows 10 Cities with Appreciated Home Values

RISMEDIA, October 11, 2010—As the U.S. housing market nosedived over the past decade, home prices in some cities improved, according to a report released this month by mortgage technology company FNC Inc. Senior FNC economist Yanling Mayer conducted the study ...


Virtual Marketing Summit Helps You Take Back Your Market

RISMEDIA, October 9, 2010--"Our definition of market domination is 'the art of creating a controlling influence in a targeted marketplace,'" says Steve Hundley, CEO of 1parkplace, Inc., a technology provider to the real estate industry. "This means that ...


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