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Sales & Marketing Tips Archive


HUD Releases 2009 American Housing Survey

RISMEDIA, July 7, 2010—Most families with young children live within a mile of a public elementary school. The most common home heating fuel in the U.S. is gas. Only a third of American homes have a working carbon monoxide detector. These are just some of the findings of a comprehensive ...


Weekly Video Tip: Outsource Editing

RISMEDIA, July 6, 2010—Video’s rising popularity has many agents and brokers asking two common questions: ...


Economic Rebound May be Losing Ground, Data Show

RISMEDIA, July 6, 2010—(MCT)—A fresh batch of weak economic news heightened concerns about the staying power of the fledgling recovery, with more uninspiring news expected when the government reports on the May job market. ...


Today’s Featured Listing: Disney Unveils Unique Residential Resort Community at Walt Disney World

RISMEDIA, July 2, 2010—Disney recently unveiled Golden Oak, a one-of-a-kind luxury residential resort community offering the unprecedented opportunity to purchase a home at Walt Disney World Resort in Florida. Especially designed for resort living, Golden Oak will provide an ...


With New Media, the Same Marketing Principles Apply

RISMEDIA, July 1, 2010—Measuring the success of your marketing efforts is always critical, but some media is built to be measured in the short term, while others are more structured for brand building, to be measured long term. ...


RETechnology Inc. Gaining Traction with MLSs to Deliver Real Estate Technology Solutions for Agents

RISMEDIA, July 1, 2010—RETechnology.com recently announced a partnership agreement with six of the largest MLSs to provide agents and brokers direct access to the company's comprehensive real estate technology website where they can find insights on new products, emerging trends and breaking news. ...


What are Companies’ Top Concerns for Relocating Employees over the Next Decade?

RISMEDIA, June 30, 2010—A new report from Brookfield Global Relocation Services concludes that the coming decade will be a critical one for companies with international workforces, as they grapple with several key issues, including the changing nature of temporary assignments, so-called “cross-border” commuters and emerging markets. ...


Weekly Video Tip: Video Shooting Acronym

RISMEDIA, June 29, 2010—The popularity of those palm size video recorders continues to grow. In the last month, we’ve seen several new models and brands hit the market. They’re especially popular with real estate agents who can now shoot their own home tours quickly and inexpensively. ...


A Step in the Right Direction – Online Marketing Presentations Give Agents the Upper Hand

RISMEDIA, June 26, 2010—As the real estate industry continues to put an emphasis on reducing the consumption of paper and printing and implementing eco-friendly practices into their daily business model, companies like Hunt Valley, Maryland’s, Realty Tools, have made it easy to go green while maintaining a professional appearance—all while ...


Today’s Featured Listing: Large Luxurious Custom ‘Diamond Certified Green’ Home

RISMEDIA, June 25, 2010—This brand new 9,617 square foot custom-built estate features three-stories, 5 bedrooms, 7 bathrooms and boasts a litany of premium architectural, design and décor features. Located in The Ridges of Summerlin, Las Vegas, this magnificent estate ...


NAR Pulse: This Week’s Top Stories from the NATIONAL ASSOCIATION OF REALTORS

RISMEDIA, June 23, 2010—This week’s headlines from the NATIONAL ASSOCIATION OF REALTORS® include: free articles on how to sell to four personality types through NAR’s Right Tools, Right Now initiative; save on a Virtual Rooms annual license with REALTOR Benefits® Program Partner, HP; and see how many visitors view your ...


Home Sweet Home – After Six Months, Florida Family Moves into 203k-Loan Renovated Home

RISMEDIA, June 22, 2010—Last month, we brought you part one of a story about Ronald Black, a man who purchased a government-auctioned home in Lakeland, Florida, for just over $37,000 and then used monies from the FHA’s 203k loan program ...


Weekly Video Tip: Neighborhood Video Tours

RISMEDIA, June 22, 2010—When brokers and agents think of video, the first thing that comes to mind is often a home video tour. And while that’s certainly not a bad idea, another approach can make a major impact as well—and that’s a video tour of the neighborhood. After all, who ...


Find Out What Your Clients Really Think about You

RISMEDIA, June 22, 2010—Right now, you’re thinking this might be a case of “be careful what you wish for.” Absolutely not—there’s nothing to fear. You need to know definitively what your clients think, and creating an annual survey is an important marketing step, especially prior to any strategic planning. ...


Century 21 Laffey Associates Recognized as Top 10 Company in Sales

RISMEDIA, June 22, 2010—Century 21 Laffey Associates in Greenvale, N.Y. announced it is one of the top ten ranking Century 21 companies in sales production in 2009. ...


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