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Sales & Marketing Tips Archive


Is it Time for a Marketing Reboot?

RISMEDIA, July 16, 2010—“Real estate has shifted.” ...


Have You Had the ‘Social Media Talk’ with Your Clients?

RISMEDIA, July 13, 2010—In today’s real estate market, buyer’s still carry the upper hand when it comes to negotiation. And as their Realtor, it’s your job to passionately and intelligently guide and educate your clients through the sales process from start to finish. ...


Company Spotlight: Maximizing Your Opportunities by Staying Top of Mind

RISMEDIA, July 12, 2010—Editor’s note: The Lowe’s Program for REALTORS® is free for NAR members and offers personal marketing tools from Lowe’s through their partnership in NAR’s REALTOR Benefits® Program. ...


5 Ways to Put Some Punch in Your Buyer and Seller Presentations

RISMEDIA, July 10, 2010—Having a firm grasp on the real estate market is no longer good enough as real estate professionals work to gain the attention of today’s buyers and sellers. Being able to recite facts and statistics may have ...


U.S. Home Prices Spring Forward; Aided by Home Buyer Tax Credits

RISMEDIA, July 9, 2010—Clear Capital, a provider of data and solutions for real estate asset valuation, investment and risk assessment, has released its Home Data Index (HDI) Market Report. ...


5 Tips to Improve Web Strategy Results

RISMEDIA, July 9, 2010—Web marketing continues to be a hot-button topic. There’s no doubt that given the attention being paid to this topic, this is the year to refocus, reinvent and retool your business. Those who do will no doubt succeed. ...


Company Spotlight: Maximizing Your Opportunities by Staying Top of Mind

RISMEDIA, July 12, 2010—Editor’s note: The Lowe’s Program for REALTORS® is free for NAR members and offers personal marketing tools from Lowe’s through their partnership in NAR’s REALTOR Benefits® Program. ...


HUD Releases 2009 American Housing Survey

RISMEDIA, July 7, 2010—Most families with young children live within a mile of a public elementary school. The most common home heating fuel in the U.S. is gas. Only a third of American homes have a working carbon monoxide detector. These are just some of the findings of a comprehensive ...


Weekly Video Tip: Outsource Editing

RISMEDIA, July 6, 2010—Video’s rising popularity has many agents and brokers asking two common questions: ...


Economic Rebound May be Losing Ground, Data Show

RISMEDIA, July 6, 2010—(MCT)—A fresh batch of weak economic news heightened concerns about the staying power of the fledgling recovery, with more uninspiring news expected when the government reports on the May job market. ...


Today’s Featured Listing: Disney Unveils Unique Residential Resort Community at Walt Disney World

RISMEDIA, July 2, 2010—Disney recently unveiled Golden Oak, a one-of-a-kind luxury residential resort community offering the unprecedented opportunity to purchase a home at Walt Disney World Resort in Florida. Especially designed for resort living, Golden Oak will provide an ...


With New Media, the Same Marketing Principles Apply

RISMEDIA, July 1, 2010—Measuring the success of your marketing efforts is always critical, but some media is built to be measured in the short term, while others are more structured for brand building, to be measured long term. ...


RETechnology Inc. Gaining Traction with MLSs to Deliver Real Estate Technology Solutions for Agents

RISMEDIA, July 1, 2010—RETechnology.com recently announced a partnership agreement with six of the largest MLSs to provide agents and brokers direct access to the company's comprehensive real estate technology website where they can find insights on new products, emerging trends and breaking news. ...


What are Companies’ Top Concerns for Relocating Employees over the Next Decade?

RISMEDIA, June 30, 2010—A new report from Brookfield Global Relocation Services concludes that the coming decade will be a critical one for companies with international workforces, as they grapple with several key issues, including the changing nature of temporary assignments, so-called “cross-border” commuters and emerging markets. ...


Weekly Video Tip: Video Shooting Acronym

RISMEDIA, June 29, 2010—The popularity of those palm size video recorders continues to grow. In the last month, we’ve seen several new models and brands hit the market. They’re especially popular with real estate agents who can now shoot their own home tours quickly and inexpensively. ...


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