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Expand Your Education with These Courses from
A Consumer Advocate Approach to Real Estate: Course 1.
Time Management: Skills for Sales Success: Part Two.
Business Creation - Prospecting: Skills for Sales Success: Part Three.
The Psychology of Consultative Selling: Skills for Sales Success: Part Four.
Customer Relationship Building: Skills for Sales Success: Part Seven.

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7 Deadly Sins: Social Media Mistakes Agents Make

Social media is a powerful tool for real estate professionals in many ways. It allows you to find and engage with real people in your market, gives you a free source of advertising and can be great for referrals. But like anything ...


Single-Family Built for Rent Market Remains off Recent Market Highs

Single-family starts built-for-rent were effectively unchanged at 4,000 starts for the first quarter of 2014. While the market share of built-for-rent single-family units remains elevated, the share and count of starts appear to be declining off post-Great Recession highs. ...


Pending Home Sales Edge Up in April

Pending home sales improved for the second straight month in April, according to the National Association of REALTORS®. Gains in the Midwest and Northeast offset declines in the West and South. ...


Mobile Devices Fuel Today’s Home Search

You see smartphones and tablets all around you. From business executives in airport lounges to teenagers on buses to distracted drivers waiting at red lights, faces everywhere reflect the glow of a screen. People check their phones 150 times per day, according ...


Tips for Superior Summer Home Staging

Gearing up for a busy summer selling season? You may want to take another look at your staging process. Staged homes sell 78 percent faster than non-staged homes, so it's important to do your due diligence if you want to succeed. The ...


Ask the Expert: How Can I Market to Retirees Settling Abroad?

This “Ask the Expert” column features Cindy Fauth, a Global Marketing Manager with National Association of REALTORS®. ...


How to Use Social Media the RIGHT Way – Part 2

People’s attention is shifting and shifting fast. People no longer take the time to look at billboards or direct mail. Therefore, to attract the eyeballs and ears of potential clients, you have to take matters into your own hands, and social media ...


How You Can Increase Your Press Coverage

They say there’s no such thing as bad publicity, and while that probably doesn’t apply to real estate, there’s no doubt some good publicity can go a long way. The more visible you are in your community, the more potential clients will ...


NAR’s Broker Tip of the Month: Education Can Equal Success for REALTORS®

Education is an investment in which the individual decision to acquire a higher education depends on the probability of higher future earnings potential. The economic benefit of higher education has societal implications as well, since a productive population affects the aggregate economic ...


What It Takes to Be Number One

I get asked this question at least once a week at events and on coaching calls: “What does it take to be No. 1?” As we strive for excellence in our business and in our lives, the road to becoming No. 1 ...


New Housing Report Reveals Healthier National Market

Nationally, the number of single-family homes for sale and their prices continue to rise—revealing a healthier real estate marketplace than a year ago and strong seller confidence, according to the April 2014 National Housing Trend Report released today by realtor.com®, a leader ...


Adding Value to Real Estate Transactions through Relationship Building

For real estate professionals Gifford and Trish Dudley, a husband and wife team with Coldwell Banker Residential Brokerage in Highlands Ranch, Colo., success begins with building solid relationships. Never underestimating the value of a good relationship, the Dudleys note that the most ...


Led by Multifamily, Improvement Seen in All Commercial Real Estate Sectors

The outlook for all of the major commercial real estate sectors is slightly improving despite disappointing economic growth during the first quarter of 2014, according to the National Association of REALTORS® quarterly commercial real estate forecast. ...


Home Prices Growing at Slower Pace

Home price growth across the U.S. is continuing at a slower pace, according to a recently released Case-Shiller home price report. ...


Buyers and Sellers See Spring Buying Season Blooming into Summer: Survey

Prudential Real Estate, an HSF Affiliates LLC real estate brokerage network, recently released the results of its first quarter Consumer Outlook Survey indicating that consumers’ perception of the residential real estate market is increasingly positive. And, following a long, tough winter, consumers ...


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