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4 Things Agents Should Never Say

With real estate markets back on the rise almost everywhere, there sure are a lot of new agents out there. If you’re just starting out in real estate, we’ve come up with four things you shouldn’t say when you are working with ...


Consumer Change Brings Beneficial Ad Opportunities for Agents

The glaring changes that have taken place over the past six years are becoming ever more apparent every day within real estate as the industry continues its path of recovery. One of the biggest changes that’s taken place is the shift from ...


Is Real Estate Ready for ‘Big Data’?

What may feel like the ultimate in information overload, “big data” actually represents one of the most important new frontiers for trend-spotters and marketers across all industries. Referring to massive sets of information that are too expansive to be captured and analyzed by traditional data processing methods, big data presents ...


Online Reputation Management: 5 Ways to Put Your Best Face Forward

By now, everyone knows that most home buyers start their search online. Once they’ve sloshed through page after page of homes for sale, buyers start thinking seriously about other decisions, such as, “Who will we work with to purchase our new ...


Creating the Ultimate Listing Package

REALTORS® know that when you walk into a listing appointment, you must be prepared. Prepared with property knowledge. Prepared with concrete market data. Prepared to impress. You must be sure that your listing presentation educates your soon-to-be clients while connecting with ...


The Top 10 Affordable Purchase Markets for Aspiring Millennial Homebuyers

First-time homebuyers have been largely absent from the housing market in the current economic recovery, but some metropolitan areas—particularly in the Midwest and West—are well positioned to see increases in home-buying from the Millennial generation in upcoming years, according to new ...


Reasons to Use (Or Not Use) Home Equity

(MCT)—Homeowners who have equity might be tempted to extract some of that wealth and use it for other immediate needs or wants. ...


4 Mobile Strategies to Boost Your Local Presence

Ninety-four percent of smartphone owners search for local information on their phone (Vocus). You can bet that it’s a good idea for real estate professionals to establish a strong mobile presence to prevent being passed over. The question is how to get started and what are the best practices for ...


Rookie Real Estate Agents Can Benefit from Errors & Omissions Insurance

With the housing market on the rebound, people may be attracted to a career as a real estate agent. Rookie agents can be prone to mistakes, which is why E&O insurance is important for these professionals. The following are some of the most common errors made by inexperienced agents: ...


Great Spaces: Beauty on the Outskirts of Monaco

If Great Spaces published a Top 10 list, this breathtaking estate on the outskirts of Monaco would surely make the cut. ...


Home Sales Expected to Accelerate

After a slow start this year, home sales are predicted to play catch up for the remainder of 2014, according to the Freddie Mac U.S. Economic and Housing Market Outlook for July. The report showed mixed data results for the ...


Power Broker Strategies for Increasing Productivity and Profit

When it comes to running a productive real estate firm, no detail is too small. From office renovations to training programs, today’s top brokers understand that there is a wide variety of factors that lead to profitability. ...


June Existing-Home Sales Reach Recent Highs

During the month of June, existing-home sales reached an annual pace of 5 million sales for the first time since October 2013, according to data recently released by the National Association of REALTORS®. In addition to the heightened existing-home sales, rising inventory continued ...


Is an Agent Team Right for You? 9 Signs That Point to ‘Yes!’

For many real estate professionals, the mere thought of bringing a new team member—or two—on board is all it takes to talk themselves out of even entertaining the idea. However, creating a successful agent team will not only benefit your company (hello ...


Empty Nesters Making Better Financial Decisions

When marketing to a specific group of people (whether it be dictated by age or lifestyle), sales reps tend to follow stereotypes and “common knowledge” regarding their audience. It makes sense to do so. However, these rules and ideals regarding various demographics ...


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